Small Biz Trends
APRIL 19, 2022
It shows you how to build a model to track customers and how to monitor marketing strategy. Marketing Customer Analytics, Segmentation, and Targeting. You will learn how to find the right kind of customers for your brand. Double your business: Marketing Blueprint/Pricing Strategy.
Retail TouchPoints
JANUARY 31, 2024
Use Data and Automation to Personalize Your Efforts The demands on customers and marketers are higher than ever, and it takes time and labor to run and grow a business. With Customer Journeys, PERC creates touch points with its customers when they need it, like right after someone buys a bag of coffee.
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Hyken
AUGUST 8, 2022
The WOW Factor: How to Deliver an Amazing Customer Experience Every Time by Benny Marotta. CEOWORLD Magazine) Creating a positive customer experience is key to keeping your target market coming back, whether you’re operating a digital business or a brick-and-mortar storefront.
Inside Retail
MARCH 28, 2022
High customer churn suggests that the products are highly commoditised, that customers tend to make one-off impulse purchases due to performance marketing ads or influencers, or that the company relies too much on offering discounts in its ad campaigns thus only attracting highly price-conscious customers who are less likely to be sticky.
Inside Retail
DECEMBER 3, 2023
Cost-effective advertising – targeting a high-propensity audience is a cost-effective way to advertise because you can use data from previous purchases and interactions with the category or segment to create targeted campaigns and lookalike audiences that are more likely to result in conversions.
Wiser
NOVEMBER 29, 2023
Choosing the right promotional strategy depends heavily on the specific goals of the business, the nature of the product, and the behavior of the target market. Understanding the Distinctions: Trade Promotion vs Consumer Promotion Trade promotions and consumer promotions constitute two main approaches to marketing.
RETAIL MANAGEMENT SOFTWARE
FEBRUARY 10, 2022
ChainDrive point of sale solution allows you to pull up customers’ previous transactions, replicate their past orders, quickly find their delivery information, cash register notes, and more. That will lead to servicing more customers at a time and saving your customers time and energy. Does it give retail insights?
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