Inside Retail

MARCH 3, 2024

An alternative approach is to focus on delivering an overall Customer Experience (CX) specifically designed to drive consistent and co-ordinated interactions across all touchpoints along the shopper journey.

Marketing 290

Marketing Customer Retention Returns Promotions 290

Retail TouchPoints

JUNE 29, 2021

Over the course of 2020, retailers increasingly turned to AI-driven technology to optimize their operations and better understand their customers. In 2021, retailers will utilize the data they’ve gathered over the past year to focus on customer retention and fostering brand loyalty.

Payment Services 274

Payment Services Checkout Customer Retention Kiosk 274

Inside Retail

JULY 18, 2024

Ninety-two per cent of consumers say they have switched brands during the past year, often trying something new, with 57 per cent saying they switched for a better price or discount promotion – up from 49 per cent in last year’s edition of the survey. The loyalty battle is not lost for retailers who want to go the extra mile.

Customer Retention 264

Customer Retention Customer Experience Consumer Shopping 264

Retail TouchPoints

DECEMBER 21, 2021

Because customers look forward to each update that shows how much closer they are to reaching the front of the line, retailers can take advantage of this constant curiosity by also sending promotional offers directly to the queued customers’ smartphones. Furthermore, the sales potential doesn’t end after people leave the store.

Kiosk 306

Kiosk Customer Experience Customer Retention Promotions 306

Retail TouchPoints

APRIL 5, 2024

They have drilled down to uncover their customers’ (gamers’) personal preferences and trigger points to build highly personalized customer relationship marketing strategies centered around engagement. iGaming companies have built this granular data from the high level of communication that they enjoy with their customers.

Customer Retention 312

Customer Retention Marketing Consumer Shopping 312

Rangeme

NOVEMBER 15, 2022

With funnel understanding, you can build a customer retention strategy for e-commerce and retail. Customer retention in e-commerce. E-commerce retention starts the moment a customer makes a purchase (in the diagram above that would be the Decision step). Customer retention in retail.

Customer Retention 52

Customer Retention Promotions Shopping Advertising 52

Retail TouchPoints

JANUARY 18, 2022

Loyalty program benefits that inspire action are a great way to engage customers post-purchase and identify and stimulate brand advocates. For example, with social kickbacks, you can run a promotion that provides a call to action, such as inviting customers to post on Instagram with a branded hashtag.

Customer Retention 290

Customer Retention Shipping Point of Sale Consumer 290

Inside Retail

JUNE 28, 2021

To close this gap, 44 per cent of retail and consumer goods marketers say they are now leading customer experience initiatives across their organisations (versus just 24 per cent in 2017), and metrics are being shared. In this regard, retailers are re-evaluating and revolutionising their value propositions for higher customer retention.

Customer Experience 221

Customer Experience Customer Retention Payment Services Advertising 221

Inside Retail

MAY 8, 2024

This will allow consumers to align and ‘buycott’ from a supermarket that promotes their values. .” – Dr Kevin Argus Flow-on from a more transparent supermarket sector “There is a common theme of transparency in the recommendations.

Supermarket 278

Supermarket Customer Retention Consumer Wholesale 278

Retail TouchPoints

JULY 1, 2021

However, these same tight regulations also make it almost impossible for legal and regulatory compliant retailers, dispensaries and growers — even those focused purely on medicinal marijuana — to attract new consumers via traditional promotional mediums. Why does customer loyalty work?

Customer Retention 222

Customer Retention Advertising Consumer Marketing 222

Retail TouchPoints

FEBRUARY 2, 2021

To put it simply, WhatsApp vastly improves customer engagement possibilities by providing for all the essentials under one roof, including the ability to integrate AI support bots and promotional campaigns. It’s not enough to blast a generic ad to a massive email database anymore.

Shopping 223

Shopping Customer Retention Promotions Marketing 223

Retail TouchPoints

NOVEMBER 25, 2024

As retailers gear up for the year’s biggest shopping event, most are focused on crafting compelling promotions and hoping their infrastructure can handle the increased traffic. Lost sales, wasted advertising spend and damaged customer trust. However, without coordination, even the best-laid campaigns can crumble under pressure.

Promotions 162

Promotions Customer Retention Planning Marketing 162

Retail TouchPoints

JANUARY 31, 2024

“I would want to reserve it for not just people who we’ve already acquired as customers, but for people who are fiercely loyal, and only use it for things that are somehow driving extra value to them.” It called for signups by promoting an SMS-only flash sale and within a couple of days added over 100 people to its SMS opt-in list.

Marketing 264

Marketing ATS Customer Retention Promotions 264

Retail TouchPoints

APRIL 12, 2023

Grocers that convince customers to become loyalty card holders, for example, will achieve levels of customer retention that restaurants don’t often see. With that loyalty card, customers can find personalized offers in-store that ease and enhance the shopping experience. Hyper-personalization is also on the rise.

Supermarket 264

Supermarket Grocer Customer Retention Checkout 264

Retail TouchPoints

JUNE 27, 2022

Promote Retention by Offering Something No One Else Can. Having a differentiated product offering also is key to earning a high customer retention rate. Having limited distribution and being very careful about what products are distributed is a huge part of being able to have a little bit more control over your pricing.”.

Customer Retention 276

Customer Retention Promotions Consumer Fulfillment 276

Retail TouchPoints

JULY 19, 2021

In fact, experts and practitioners across the retail spectrum largely agree that the store is a crucial vehicle for customer retention, engagement and loyalty. Even once-digital only brands like Warby Parker have doubled down on their store investments. 24-25 at McCormick Place, Chicago, Illinois.

Advertising 299

Advertising Consumer Customer Retention Fulfillment 299

Retail TouchPoints

APRIL 8, 2021

That’s why it’s important for brands to launch a referral program, and incentivize current customers to promote their brand within their network. Customers are the best marketers and promoters of your product. Incentivizing customers with referral program rewards (i.e. Word-of-mouth improves customer retention.

Promotions 205

Promotions Customer Retention Marketing Consumer 205

Retail TouchPoints

FEBRUARY 8, 2023

Email marketing also opens your business up to increase revenue using your existing customers. Customer-retention strategies — cross-sells, downsells and upsells — are most effective in email marketing. If you haven’t incorporated social media into your brand-promotion strategy, now’s the time to try it out. There are 4.2

Advertising 246

Advertising Customer Retention Marketing Consumer 246

Retail TouchPoints

AUGUST 7, 2023

When building your digital marketplace, the customer should be at the center of your strategy — what do your customers want, and what are the needs of the customer base you are trying to acquire?

Customer Experience 246

Customer Experience Customer Retention Marketing Shopping 246

Retail TouchPoints

SEPTEMBER 30, 2022

The retailer expects a further 20% decline in comparable sales for the back half of the year as it focuses on heavy promotions to moved merchandise. Bed Bath & Beyond continued to struggle in Q2 2022 with the retailer’s sales falling 28% in the quarter, which ended Aug. This is in contrast to growth in the high teens during Q2 2021.

Customer Retention 162

Customer Retention Planning Promotions Returns 162

365 Retail

NOVEMBER 10, 2022

There are many methods businesses can use to attract and retain customers. Another way is to have promotions running. Promotions can include special offers, discounts and a lot more. The only exception to this may be finding out about promotions that could be beneficial to them. Types of Promotion.

Promotions 52

Promotions Payment Services Customer Retention Returns 52

Small Biz Trends

APRIL 19, 2022

Marketing refers to the collection of a series of activities companies undertake to promote their service or products. Customer Retention: Maximize Your Profits. Customer Retention: Maximize Your Profits schools you on what customer retention is, why you need to do it, and the benefits of doing it.

Marketing 116

Marketing Customer Retention Advertising Target Market 116

Retail TouchPoints

SEPTEMBER 19, 2022

EY, formerly known as Ernst & Young, says that 57% of consumers choose a brick-and-mortar retailer predominantly based on the customer shopping experience. Every interaction holds the potential to impact overall customer satisfaction and long-term customer retention.

Marketing 246

Marketing Customer Retention Location Consumer 246

Retail TouchPoints

NOVEMBER 30, 2023

The innate connections we have with food and beverage brands, especially those we have grown up with, create a built-in opportunity for companies like PepsiCo to drive customer retention and loyalty. In-store promotional strategies also are still important to keep in mind.

Consumer 304

Consumer Marketing Customer Retention Advertising 304

Retail TouchPoints

JULY 10, 2023

That task isn’t getting any easier, thanks to brand extensions, new colors, new flavors, new packaging, promotions, lite products, gluten-free everything, digital device releases and more. The agents can instead focus on dealing with more complicated customer issues or driving customer retention offers.

Merchant Services 279

Merchant Services Customer Retention Shipping Marketing 279

Inside Retail

DECEMBER 12, 2024

Its a time of heightened consumer spending, aggressive promotions, and operational intensity. Segmentation allows you to group customers based on shared characteristics or behaviours, such as demographics, purchase history, or geographic location. Was it a specific promotion, product, or referral?

Customer Retention 130

Customer Retention Promotions Returns Planning 130

Retail TouchPoints

AUGUST 15, 2022

Consider the immersive 3D billboard Fortnite x Balenciaga launched in key markets to promote their partnership. Inflation and the threat of a recession are bringing discounts to the forefront.

Drop-Shipping 243

Drop-Shipping Shipping Outdoor Customer Retention 243

Inside Retail

DECEMBER 3, 2023

Aussie shoppers are increasing brand-switching habits by always comparing prices (73 per cent); making unplanned purchases after seeing promotions and discounts (68 per cent) and stocking up on sale items (80 per cent) (1). Using a high-propensity audience is a very effective way to promote your products or services through digital channels.

Customer Retention 130

Customer Retention Advertising Promotions Consumer 130

Inside Retail

FEBRUARY 26, 2024

Using technology effectively to streamline operations can free up staff to focus on other areas of the business, such as customer service. Pricing and promotional strategies will be vital as consumers are more cost-conscious. Using technology to make data-led decisions is important in getting this right.

Inventory Turnover 147

Inventory Turnover Supply Chain Management Customer Retention Inventory Management 147

Inside Retail

MAY 25, 2021

Coles management and investors expected this decline, but it was cushioned by successful customer retention from 2020 trading and operational initiatives, including the refresh of the chain’s “Down Down” campaign. Coles’ third-quarter supermarket sales to March 31 this year were $7.72 billion, representing a 6.1

Supermarket 182

Supermarket Customer Retention Marketing Promotions 182

Retail Focus

DECEMBER 6, 2024

Enhanced Customer Engagement Engaging emails that provide value, such as exclusive offers, product recommendations, or helpful tips, encourage customers to interact with your brand regularly. This consistent engagement strengthens your relationship with the customer and keeps your brand top of mind.

Customer Experience 130

Customer Experience Marketing Customer Retention Promotions 130

Cisco Retail

JULY 16, 2021

Retention & loyalty. Customer retention is just as important as customer acquisition. Retailers can improve their customer loyalty experience by offering mobile wallet cards and coupons that can update points and promotions in real-time and send location-based notifications.

Customer Retention 145

Customer Retention Promotions Location Customer Experience 145

365 Retail

NOVEMBER 13, 2024

Promotional products are more than just free giveaways—they’re powerful tools that help brands make a lasting impression on customers. In today’s bustling retail landscape, these branded items play a growing role in creating memorable experiences and building customer loyalty.

Promotions 52

Promotions Accessories Customer Retention Returns 52

Inside Retail

JUNE 22, 2023

However, it’s more important than ever that claims are reinforced with evidence, with customer retention being critical in this economic environment. Zahra suggested that retailers focus on value, emphasise promotions and discounts where possible, and expand their loyalty and reward programs.

Consumer 246

Consumer Customer Retention Accessories Marketing 246

Inside Retail

MAY 29, 2024

If reducing overheads is not a sufficient incentive in itself for adopting a smart, automated returns process, customer expectations should be, Daly tells Inside Retail , referencing the company’s recently released Future of Commerce Report. The average rate of customer retention in e-commerce is around 38 per cent.

Returns 147

Returns Merchant Services Drop-Shipping Shipping 147

Inside Retail

MAY 29, 2024

If reducing overheads is not a sufficient incentive in itself for adopting a smart, automated returns process, customer expectations should be, Daly tells Inside Retail , referencing the company’s recently released Future of Commerce Report. The average rate of customer retention in e-commerce is around 38 per cent.

Returns 147

Returns Merchant Services Drop-Shipping Shipping 147

Retail Times

MAY 31, 2022

The leading data and analytics company notes that discounts are the most appealing reward to people when shopping at retailers, with nearly a fifth (19.7%*) of UK people agreeing that such promotions are important to them as rewards when they consider collecting loyalty card points.

Customer Retention 52

Customer Retention Supermarket Promotions Shopping 52