Remove Customer Retention Remove Point of Sale Remove Promotions
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Trade Promotion vs Consumer Promotion: A Comparative Analysis

Wiser

Understanding the difference between trade promotion and consumer promotion is crucial for any business seeking to maximize its market impact and sales potential. These two promotional strategies, while aiming to stimulate demand and increase sales, target distinct audiences and employ different methods.

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The Power of Loyalty: Enhancing Customer Retention for Small to Medium-Sized Retail Stores with iVend POS

I Vend

Customer retention is one of the most valuable and important strategies for building a successful mid-size retail business. It places the focus on customer lifetime value (CLTV) – the total that a customer spends with the retailer over a relationship that usually spans years, and even generations.

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How to Keep Your Loyalty Program Members Engaged Long-Term, Even After the Holidays

Retail TouchPoints

Retailers frequently ask customers to enroll in a loyalty program at point of sale — especially during the holiday shopping season. Loyalty program benefits that inspire action are a great way to engage customers post-purchase and identify and stimulate brand advocates.

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Welcome to the new customer experience

Inside Retail

To close this gap, 44 per cent of retail and consumer goods marketers say they are now leading customer experience initiatives across their organisations (versus just 24 per cent in 2017), and metrics are being shared. In this regard, retailers are re-evaluating and revolutionising their value propositions for higher customer retention.

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Seamless Brand Integration: From Window Displays to Point-of-Sale

CJ Retail Solutions

From first visual displays to the point of sale, brands need to guarantee consistent representation at every customer touchpoint. Through this integration, customers are given a consistent and memorable brand experience, which increases their trust & loyalty. The final touch is the point-of-sale.

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Top 10 Reasons Why Your Store Needs a Complete POS System

RETAIL MANAGEMENT SOFTWARE

A complete point of sale system is one of your biggest assets in the retail industry. You need a point of sale system that helps you manage your business successfully in today’s highly competitive retail industry. Will your point of sale work across multiple platforms?

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mPOS – bringing back the human touch to in-store shopping

I Vend

Retailers have to find a way to make the shopping experience more human, engaging and personalised and many are turning to the smart use of retail technology, specifically mobile point of sale, or mPOS. Mobile POS allows store associates to get alongside customers as they are making their buying decisions.