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Online Marketing Courses to Take to Help Your Business

Small Biz Trends

With over 18 hours of lessons Marketing MASTERCLASS for Startups and Leaders explains modern marketing strategies including digital marketing, content engagement plan, and multi-channel leads. It shows you how to build a model to track customers and how to monitor marketing strategy.

Marketing 116
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What investors want: The four e-commerce metrics that matter most

Inside Retail

For example, if your gross profit margin is less than 50% and you’re currently spending 20-30% of your revenue on acquiring customers, it makes it very difficult be able to build a solid foundation to accelerate growth by investing further in talent and marketing whilst remaining profitable. No metric is an island.

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Smarter data: Reach high-propensity shoppers and deliver optimal digital impact

Inside Retail

Cost-effective advertising – targeting a high-propensity audience is a cost-effective way to advertise because you can use data from previous purchases and interactions with the category or segment to create targeted campaigns and lookalike audiences that are more likely to result in conversions. Increase total rating points by $1.8

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3 Reasons Digital Marketing Matters To Your Retail Business

Retail Minded

To fully measure how vital digital marketing is for your retail business, this article will provide you with different reasons. Most companies will develop stronger relationships with their customers, broaden their target market, and play more competitively in a market full of solid players with the help of digital marketing. .

Marketing 106
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Trade Promotion vs Consumer Promotion: A Comparative Analysis

Wiser

Driving Customer Loyalty: When customers are continually exposed to a brand via discounts, special offers, or in-store promotions, it boosts their purchasing frequency and builds loyalty over time. The more a customer interacts with the brand, the stronger their affinity becomes, effectively driving customer loyalty.

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Top 10 Reasons Why Your Store Needs a Complete POS System

RETAIL MANAGEMENT SOFTWARE

ChainDrive point of sale solution allows you to pull up customers’ previous transactions, replicate their past orders, quickly find their delivery information, cash register notes, and more. That will lead to servicing more customers at a time and saving your customers time and energy. Does it give retail insights?

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Clear vision – omnichannel retailing for optical brands

I Vend

Shoppers are also returning in their droves to brick and mortar shopping – PWCs’ 2021 Global Consumer Insights Pulse Survey found that almost half the respondents now visit physical retail stores, with 75% planning to do so. There’s a lot to play for, and strong branding can help ensure they come out on top.