Retail TouchPoints

JUNE 23, 2022

Last year, the average family with K-12 students spent $848 on return to school items, while families of college students spent an average of $1,200, according to the National Retail Federation. Once your back-to-school customers have placed their orders, there’s one more CX and customer retention hurdle to clear, and that’s fraud screening.

Payment Services 277

Payment Services Checkout Drop-Shipping Customer Retention 277

Retail TouchPoints

JULY 21, 2022

And for the most part they didn’t mind — if they were offered personalized experience across channels in return. With the looming loss of Google’s third-party cookies and the launch of Apple’s Identifier for Advertisers, CMOs and their teams have already had to re-examine how they allocate their marketing spend.

Marketing 273

Marketing Advertising Consumer Customer Retention 273

365 Retail

AUGUST 11, 2023

With the cost-of-living squeezing consumers’ disposable incomes and ebbing away at customers’ loyalty propensities, retailers are facing higher levels of customer churn, the latest research from insights-led customer engagement platform, MoEngage , suggests.

Customer Retention 52

Customer Retention Marketing Spend Returns Customer Experience 52

Retalon

AUGUST 22, 2023

GMROI – Gross Margin Return on Inventory Investment Definition GMROI measures how efficient and profitable you are at turning your inventory into gross profit. It provides insight into which products generate the highest return on investment. However, a good rule of thumb is CLV should be 3:1 of customer acquisition cost (CAC).

Customer Retention 41

Customer Retention Returns Payment Services Promotions 41