Customer Retention Drop-Shipping Returns 
Retail TouchPoints
JANUARY 3, 2024
Long viewed as a necessary evil, the retail returns process is emerging as an unexpected avenue for growth and customer engagement. In the rapidly expanding ecommerce market, projected to reach $3 billion in 2023, a significant 20% to 30% of online purchases end up being returned. Speed-to-restock is key in the returns cycle.
Inside Retail
MAY 29, 2024
For most retailers selling online, returns generate their greatest customer service challenges and inevitably drain profitability. The average rate of customer retention in e-commerce is around 38 per cent. That means that just three out of 10 customers stick with one single brand for more than one year.
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Inside Retail
MAY 29, 2024
For most retailers selling online, returns generate their greatest customer service challenges and inevitably drain profitability. The average rate of customer retention in e-commerce is around 38 per cent. That means that just three out of 10 customers stick with one single brand for more than one year.
Retail TouchPoints
JANUARY 29, 2024
While nearly two-thirds ( 65% ) of retailers responding to the 2022 survey had assigned in-store staff to these tasks, that percentage dropped to 56% in 2023. However, they are now being prized for their practical capabilities as well: 38% cited faster, more cost-effective shipping, up from 21% in 2022.
Retail TouchPoints
JANUARY 2, 2024
To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts ( 77% ) and loyalty program points ( 61% ), according to Retail TouchPoints research. Deloitte found that consumer interest in co-branded credit cards dropped 11% between 2022 and 2023. A major reason for this drop?
Retail TouchPoints
AUGUST 15, 2022
Customer acquisition costs online have reached unprecedented levels, which means marketing leaders are trying to diversify their toolkits. In fact, the use of traditional media — such as TV, radio, direct mail and outdoor advertising — as a customer acquisition tool rose from 29% in 2021 to 51% in 2022, second only to email outreach (68%).
Retail TouchPoints
JULY 26, 2023
Retailers can no longer turn a blind eye to the reality that today’s increasingly online shoppers are savvier than ever and quick to make snap judgements about brands for as little as delayed shipping. From order placement to shipping notifications, consumers demand regular updates about their orders or returns.
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