Remove Customer Retention Remove Drop-Shipping Remove Marketing
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Retailers Increasingly Turning to Third-Party Resources to Handle Fulfillment

Retail TouchPoints

While nearly two-thirds ( 65% ) of retailers responding to the 2022 survey had assigned in-store staff to these tasks, that percentage dropped to 56% in 2023. However, they are now being prized for their practical capabilities as well: 38% cited faster, more cost-effective shipping, up from 21% in 2022.

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5 Ways Retailers Can Tackle Wavering Customer Loyalty

Retail TouchPoints

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. . Stand Out Beyond Free Shipping .

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Deloitte Shares Loyalty Trends and Best Practices for 2024

Retail TouchPoints

To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts ( 77% ) and loyalty program points ( 61% ), according to Retail TouchPoints research. Deloitte found that consumer interest in co-branded credit cards dropped 11% between 2022 and 2023. A major reason for this drop?

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4 Steps to Operations and Fulfillment Transformation

Retail TouchPoints

Retailers can no longer turn a blind eye to the reality that today’s increasingly online shoppers are savvier than ever and quick to make snap judgements about brands for as little as delayed shipping. Data-heavy, complex operations hamper efforts to deliver positive customer service interactions, address errors and fulfill orders accurately.

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How Ecommerce Retailers Can Prepare Now for Back-to-School 2022

Retail TouchPoints

Personalize Your Back-to-School Marketing. Personalization has been held up as the gold standard for ecommerce CX across the board, but the reality of customer demand for personalized experiences appears to be more nuanced. Another easy step: Drop account creation requirements and allow guest checkout.

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Rethinking Returns: Innovative Strategies for Retailers to Drive Growth in 2024

Retail TouchPoints

Long viewed as a necessary evil, the retail returns process is emerging as an unexpected avenue for growth and customer engagement. In the rapidly expanding ecommerce market, projected to reach $3 billion in 2023, a significant 20% to 30% of online purchases end up being returned.

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How to transform returns from a costly headache into a profit centre

Inside Retail

“Up to 30 per cent of your sales may end in a return, and up to 50 per cent of an item’s original value makes up the return cost, including shipping, warehousing, and labour costs,” explains Tara Daly, senior director of product marketing at Loop Returns. The average rate of customer retention in e-commerce is around 38 per cent.

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