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Unlike surge pricing or dynamic pricing, dynamic markdowns ensure consumers consistently receive the best value while helping retailers manage inventory and reduce shrinkage. This strategy not only makes food more accessible but also fosters customer trust.
With the ability to increase the number of devices and people connected to the network, retailers finally have the technology and price point required to move this from a concept to a mainstream solution, including high-volume big box stores and supermarkets.
M&S said: Shoppers looking for style advice will be assisted by the 35-strong team of customerexperience visual stylists who are on hand to provide help with fittings and outfit building. It also offers a small beauty range, as well as click and collect services.
Loss prevention teams call this inevitable outcome “external shrinkage”. Which is why it is so encouraging to see retailers utilising new technology to reduce the impact of shrinkage. Any supermarket looking to replicate this checkout-less model will already be crushingly aware of their own technological limitations.
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