Retail TouchPoints

NOVEMBER 12, 2024

These include the ability for retailers to showcase promotions like free shipping, sitewide sales and buy one, get one offers , as well as the Deal ad module, whichmakes ads with special offers more visible to users via a carousel format.

Shopping 264

Shopping Advertising Shipping Promotions 264

Retail TouchPoints

NOVEMBER 26, 2024

We’ve learned that our customers are eager to receive unique perks, which is why True Rewards goes beyond offering promotional discounts,” said Kristen D’Arcy, Chief Marketing Officer of True Religion in a statement. “We This is why the brand is leaning heavily into experiential moments that money can’t buy.

Promotions 288

Promotions Fashion Shopping Marketing 288

Retail Focus

APRIL 24, 2023

The 11 th year of the CX Retail Exchange , 11-12 July 2023, will invite senior customer experience leaders in retail to the Hilton, Syon Park, to explore the biggest challenges and solutions in the industry. 5 stars!” To secure your place at the CX Retail Exchange 2023, request an invitation or visit our site.

Customer Experience 162

Customer Experience Social Commerce Checkout Returns 162

Retail TouchPoints

JULY 19, 2024

The luxury brand will offer items to help users playing the competitive Roblox fashion games Fashion Famous 2 and Fashion Klossette and in the Zepeto social avatar app. Coach has partnered with metaverse platforms Roblox and Zepeto to support its Spring 2024 collection’s campaign theme, “Find Your Courage.”

Promotions 278

Promotions Fashion Accessories Social Commerce 278

Retail TouchPoints

OCTOBER 31, 2024

Clarks will ultimately assess the impact and success of this collaboration to inform future promotions and improve these immersive activations that drive real-life product reach and engagement.

Accessories 278

Accessories Fashion Marketing Apparel 278

Retail TouchPoints

SEPTEMBER 16, 2021

“We know that customers today are increasingly looking to shop in the moment, both on and off our platforms,” said Sarah Henry, Senior Director of Content and Influencer Marketing at Walmart in a statement. “We We are focused on meeting customers where they are discovering inspirational content and enhance the customer experience.

Social Commerce 298

Social Commerce Shopping Planning Consumer 298

Inside Retail

APRIL 26, 2024

Increasing customer retention rates by as little as 5 per cent can result in 25-95 per cent more profit for your business. You can increase customer retention by creating loyalty programs, improving the customer experience, offering personalised services or promotions, or simply focusing on improving product range or quality.

Customer Retention 277

Customer Retention Fulfillment Social Commerce Supply Chain Management 277

Retail TouchPoints

NOVEMBER 25, 2024

We’re doing specific campaigns and promotions for these groups, even though our products aren’t discounted often. Vaccarella: From a marketing standpoint, we’re trying to let other people know that we rally behind them, like teachers and nurses.

Wholesale 275

Wholesale Advertising Sporting Goods Marketing 275

Retail TouchPoints

APRIL 27, 2023

These include: Expanding the availability of Shops ads, which allow businesses to send potential customers directly to their Meta Shop or their own website, to thousands of new U.S. in November 2022 ), Meta is clearly focused on honing its social commerce strategy to maintain its lead in the space.

Merchant Services 306

Merchant Services Shopping Checkout Social Commerce 306

Retail TouchPoints

SEPTEMBER 29, 2022

1 use case for AR with both consumers and brands seeing a range of benefits in the form of accuracy, loyalty and inclusivity; and AR will play a central role in Snap’s plans to create new, more meaningful shopping experiences for consumers. Those three competitors in particular are also leading the charge in social commerce.

Social Commerce 297

Social Commerce Consumer Shopping Returns 297

Inside Retail

JUNE 7, 2021

In the era of direct-to-consumer, social commerce, performance marketing and marketplace plays, you’d be forgiven for thinking that apps belong in 2011. You must take the time to carefully map and understand your customers’ relationship with your brand and enhance that relationship as part of a broader brand and digital strategy.

Social Commerce 245

Social Commerce Consumer Promotions Customer Experience 245

Retail TouchPoints

OCTOBER 6, 2022

During the session Fine-Tune Your Holiday Strategies With the Latest Spending Insights , Michael McNamara, Senior Principal for Mastercard SpendingPulse, and Emilie Kroner, EVP, Retail & Commerce at Mastercard, used key findings from the summer 2022 SpendingPulse to chart trends for the 2022 holiday season.

Merchant Services 287

Merchant Services Payment Services Promotions Location 287

Retail TouchPoints

FEBRUARY 23, 2021

This, coupled with the rise of social commerce, has indicated major potential for retailers to adopt social advertising into their marketing mix. found that 32% of global retail marketers are spending nearly half of their marketing budget on social media advertising. In fact, Smartly.io Facebook Remains Top of Mind.

Advertising 297

Advertising Social Commerce Consumer Marketing 297

Retail TouchPoints

AUGUST 6, 2024

ecommerce market with TikTok Shops, delivering the most complete social commerce experience to date. By understanding how these brands approach targeted advertising and sales tactics, legacy ecommerce retailers can modify their own strategies to achieve a higher level of customer engagement.

Advertising 278

Advertising Fast Fashion Social Commerce Marketing 278

Retail TouchPoints

MARCH 1, 2021

We believe it’s crucial to look at product ratings, because we won’t offer up promotions or offers for things that have bad reviews or don’t have enough content” associated with them. “We get thousands of reviews every day, and 70% of those reviews come from brands’ websites,” reported Mancilla. “We

Consumer 290

Consumer Social Commerce Promotions Planning 290

Retail TouchPoints

APRIL 25, 2022

Starting holiday promotions earlier helps retailers attract these shoppers’ business. Offering a longer return window to shoppers will benefit retailers internally and promote a customer-friendly environment. This is particularly true during the holidays, when promotions and limited-time offers proliferate.

Returns 289

Returns Shopping Promotions Social Commerce 289

Retail TouchPoints

OCTOBER 24, 2022

to promote and sell vintage clothing from its older lines, with an emphasis on its iconic American look. Investments will focus on areas including the customer experience, circular inventory and services, and social commerce. Additionally, Lee is launching the Lee Archives in the U.S.

Fashion 264

Fashion Social Commerce Promotions Customer Experience 264

Retail TouchPoints

AUGUST 12, 2022

Among the solutions chosen for the 2022 cohort were tools that support sustainability by repurposing garments in both the physical and digital worlds — solutions that can advance the evolution of retail personalization with innovations in areas such as the metaverse, NFTs, gaming, social commerce and product returns.

Social Commerce 243

Social Commerce Fashion Returns Consumer 243

Retail TouchPoints

JUNE 9, 2022

For example, if a clothing retailer is struggling with supply chain issues and has an abundance of items from previous seasons, and limited inventory of new items, it can leverage influencers to create in-time content that promotes out-of-season and older inventory, making what’s old new again.

Consumer 363

Consumer Marketing Promotions Management 363

Retail TouchPoints

NOVEMBER 14, 2023

The retailer, known for its ultra-low prices and treasure hunt customer experience, plans to file a lawsuit on Nov. 16, 2023 in the U.S.

Fast Fashion 261

Fast Fashion Customer Experience Promotions Consumer 261

Retail TouchPoints

DECEMBER 13, 2023

Here are four ways retailers can level up their store experience to boost customer engagement, brand affinity, and brand loyalty: Integrate Technology to Enhance the Customer Experience Successful retailers seamlessly blend technology into their physical spaces while keeping a personalized, human feel.

Shopping 312

Shopping Checkout Kiosk Consumer 312

Retail TouchPoints

JANUARY 19, 2023

A combination of video stream, entertainment and real-time group chat, livestream shopping is a part of the much broader social commerce industry, which is currently $492 billion in size and expected to grow 3X as fast as traditional ecommerce, according to Jill Standish, Global Lead for Accenture’s Retail Industry Practice.

Social Commerce 298

Social Commerce Consumer Marketing Shopping 298

Retail TouchPoints

NOVEMBER 3, 2021

Well, the video sharing app is rapidly changing the face of discovery opportunities and influencer marketing, and instantly improves the customer experience in the world of cross-channel retailing. To harness the real power of TikTok, brands need to understand how it is changing the dynamics between their businesses and customers.

Consumer 246

Consumer Accounting Customer Experience Marketing 246

Retail TouchPoints

APRIL 15, 2024

In the metaverse experience, users help Blinky, a friendly eye-bulb character, overcome challenges caused by prolonged exposure to screens and learn about appropriate eyecare habits to help maintain healthy vision. The series’ first season has engaged more than 300,000 users since its debut in October 2023.

Promotions 130

Promotions Accessories Fashion Location 130

Retail TouchPoints

JANUARY 23, 2023

While much remains unknown, to reap the benefits that the metaverse offers and to strengthen relationships with customers, companies should focus on these three primary areas. Create superior customer experiences. Creating new channels to connect with customers — channels that promote two-way engagement — is critical.

Customer Experience 208

Customer Experience Management Promotions Fashion 208

Retail TouchPoints

NOVEMBER 9, 2023

, built by Supersocial , features community-driven experiences inspired by e.l.f.’s To promote the new experience, e.l.f. Users will earn accessories influenced by the shops within the different experiences, like a Holy Hydration!

Jewelry 264

Jewelry Accessories Promotions Consumer 264

Retail TouchPoints

JULY 10, 2024

This informed customer allows the retailer to tap into new and lucrative customer bases that may have been unreachable before. For example, why do retailers working to enhance brand recognition rely on influencers from Instagram, TikTok and other platforms for promotion and marketing?

Point of Sale 261

Point of Sale Location Consumer Customer Experience 261

Retail TouchPoints

AUGUST 5, 2021

These short and powerful founder-focused recordings promote digital connection and build brand loyalty for our tenants,” said Ward Kampf, President of Northwood Retail in an interview with Retail TouchPoints. The series is promoted via QR code signage that is posted on participating tenant storefronts, Kampf explained.

Merchant Services 264

Merchant Services Fulfillment Promotions Consumer 264

RETAIL MANAGEMENT SOFTWARE

JANUARY 16, 2024

In 2024, successful retailers are those that seamlessly integrate their online and offline channels, providing customers with a unified and cohesive shopping experience. Social Commerce: Social commerce surges as retailers tap into direct selling through platforms like Instagram and TikTok.

Retail Trends 111

Retail Trends Payment Services Social Commerce Supply Chain Management 111

Retail TouchPoints

JULY 10, 2024

We’ve all seen headlines about scams, clickbait on social media and maybe things that don’t look like they actually do once they’re in your hands.” These consumers know influencers are paid to interact with and promote these products, which makes them more hesitant to trust their praise.

Advertising 278

Advertising Consumer Marketing Accounting 278

Retail TouchPoints

JANUARY 15, 2021

Customer Satisfaction Score (CSAT) and Net Promoter Score (NPS): A happy customer becomes a loyal customer, and a loyal customer equals more sales. Your customer satisfaction score (CSAT) and net promoter score (NPS) are good indicators of how happy your customer is after purchase.

Payment Services 165

Payment Services Promotions Shipping Planning 165

Retail TouchPoints

SEPTEMBER 20, 2022

The Innovation Partners will provide “test and learn” social, entertainment and livestreaming opportunities.

Advertising 287

Advertising Apparel Promotions Marketing 287

Retail TouchPoints

NOVEMBER 3, 2023

The retailer also sought to better align the merchants and products it promoted in these varied campaigns as a way to spread as wide a net as possible to draw in new customers. “If If we have enough of these things out there, they’ll find a customer the way water finds a hole,” said Preis.

Advertising 278

Advertising Apparel Marketing Promotions 278

Retail TouchPoints

DECEMBER 14, 2021

The power of this new social experience design process is that it extends beyond the design and planning stage. It becomes a cross-category and cross-department resource after the store’s public unveiling, as the new social visual teams convert to marketing and promotion teams to support the retailer and brand.

Marketing 317

Marketing Planning Consumer Fulfillment 317

Retail TouchPoints

NOVEMBER 8, 2022

“Don’t just send out products in hopes that they’ll promote them,” advised Lindsey Hyams, a part-time creator, college student and co-founder of a network for college students to connect with PR, social media and influencer professionals.

Marketing 259

Marketing Promotions Consumer Social Commerce 259

Retail TouchPoints

MAY 28, 2024

Similar to what Google has done for local businesses in Search and Maps, these brand profiles will feature brand imagery and videos as well as information “that we know shoppers are looking for,” said Harrell, such as shipping and returns policies , current deals and promotions and product reviews. Video highlights ads in Google.

Merchant Services 264

Merchant Services Advertising Consumer Marketing 264

Retail TouchPoints

MARCH 1, 2024

Natori can use Albert to target customers who had previously engaged with and/or purchased similar products, registered on the ecommerce site or participated in a promotion. Vertical Integration Enhances Natori’s Flexibility Natori was founded by Ken’s mother Josie Natori, who remains the company’s CEO and Chief Creative Officer.

Department Stores 274

Department Stores Wholesale Finance Apparel 274