Retail TouchPoints

OCTOBER 16, 2023

But at the same time merchants’ margins are being squeezed, making intelligent pricing and promotions strategies even more critical for success. Now, it’s all about how you reach consumers through tailored promotions.” Then you’d have to take into account the volume differences and the fact that one is organic, and one is not.”

Markdowns 321

Markdowns Promotions Merchant Services Marketing 321

Retail TouchPoints

DECEMBER 25, 2023

Understanding the products shoppers tend to buy in a single basket can lead to co-merchandising opportunities that not only drive incremental sales, but also increase convenience for customers by reminding them of complimentary items they may otherwise forget to buy. Most retailers can name their top selling items.

Customer Experience 282

Customer Experience Dead-Stock Store Layout Point of Sale 282

Retail TouchPoints

MARCH 11, 2025

Looking to increase brand engagement, boost awareness and grow customer loyalty? By offering participants a chance to win a fun prize through this type of consumer promotion, you can create excitement for your brand, attract new customers and keep existing consumers coming back for more. Increase website traffic?

Promotions 246

Promotions Consumer Fulfillment Advertising 246

Retail TouchPoints

MAY 29, 2024

Schnuck Markets has joined the Ibotta Performance Network (IPN), a digital network that delivers coordinated promotions across retailer platforms, third-party publisher sites and Ibotta’s DTC properties. Digital offers from the IPN, including personalized offers and rewards, will become available to Schnucks customers later this year.

Promotions 261

Promotions Customer Experience Marketing Shopping 261

Retail TouchPoints

OCTOBER 31, 2024

Retailers can introduce the campaign and solicit opt-ins so that only customers interested in daily deals will get them. From there, they can serve up daily notifications to showcase the deal and bring customers back every day of the campaign. Marketers now have another highly effective but low-barrier way to engage customers.

Marketing 297

Marketing Customer Experience Consumer Point of Sale 297

Retail TouchPoints

NOVEMBER 7, 2024

“We see the value Carrot Tags offer as they help Instacart shoppers to be more independent when fulfilling online orders, allowing our associates to focus on store operations and providing excellent customer service,” said Scott Patton, VP at Aldi in a statement.

Fulfillment 278

Fulfillment Supermarket Grocer Store Operations 278

Retail TouchPoints

NOVEMBER 27, 2024

They also want customer service channels such as chatbots and call centers to provide them with the same level of information and support regardless of how they choose to interact. Take every opportunity to persuade consumers who come to your event to share their personal information and offer the promise of follow-up promotions.

Consumer 277

Consumer Marketing Promotions Customer Experience 277

Retail TouchPoints

AUGUST 6, 2024

With the new platform, associates will be able to approve transactions remotely via tablet devices, and self-checkout systems powered by AI will deliver personalized promotions tailored to each customer.

Promotions 278

Promotions Checkout Point of Sale Supermarket 278

Retail TouchPoints

OCTOBER 17, 2024

The results were clear: Farfetch’s open rate increased by 7% for promotional emails and by 31% for event-triggered outreach, such as abandoned cart messages. For instance, in August last year Amazon announced it was experimenting with generative AI to analyze and summarize product reviews.

Customer Experience 308

Customer Experience Shopping Marketing Promotions 308

Retail TouchPoints

DECEMBER 11, 2024

The gist of the redesign was a renewed focus on product selection and layout , essentially bringing the stores more in line with core grocery tenets: more than 2,000 national and private label products were added, prices were lowered, promotions were increased, signage was refreshed and made clearer.

Checkout 284

Checkout Grocer Kiosk Promotions 284

Retail TouchPoints

JANUARY 1, 2025

PwC also found that customers who feel appreciated are happy to pay a 16% price premium when purchasing products and services. These stats underscore the importance of taking a holistic approach to the customer experience, from pre- to post-purchase. What Does the Post Purchase Experience Entail?

Management 320

Management Returns Fulfillment Shipping 320

Retail TouchPoints

NOVEMBER 6, 2024

Through the strategic partnership, nearly 900 stores will use RFMN’s dynamic Digital Window Signs to promote weekly sales programs, special events, promotional ads and other ad messages, powered by Save A Lot’s retail media network.

Location 278

Location Grocer Promotions Supermarket 278

Retail TouchPoints

MARCH 7, 2025

Not only do digital gift cards create a lasting impact with customers that extends beyond a one-time purchase, they can do so in a way that actually benefits the bottom line. Supplement Existing Price Promotions Service providers can add a digital incentive to an existing discount promotion to get even more traction with customers.

Payment Services 262

Payment Services Promotions Checkout Planning 262

Retail TouchPoints

NOVEMBER 29, 2024

Promotional efforts such as coupons and discounts work well in social commerce, too, as do flexible payment terms. Currently, Spencer is the Global Industry Marketing Lead for Retail at SAP , where she overseas messaging and content creation grounded in industry trends and customer insights.

Social Commerce 278

Social Commerce Beauty and Health Payment Services Consumer 278

Retail TouchPoints

JANUARY 22, 2024

has promoted Amy Sullivan to CEO, effective February 4, 2024. Home decor and furniture retailer Kirkland’s, Inc. , She has been with the company for more than a decade, most recently acting as President and COO. “We have a fantastic team in place and great momentum coming off the 2023 holiday season.

Promotions 264

Promotions Returns Marketing Customer Experience 264

Inside Retail

OCTOBER 25, 2024

First-party data allows customers to be segmented into groups that brands can tailor relevant, timely promotions to – no more emails promoting children’s clothing to bachelors who have only ever bought menswear from you, for example. “If you know who someone is, you’ve got their details; that’s very powerful.”

Promotions 242

Promotions Marketing Customer Experience Advertising 242

Retail TouchPoints

NOVEMBER 7, 2024

Mikayla Hopkins: Brands should prioritize strategies that maximize engagement in this limited time frame, focusing on creating buzz and anticipation without overwhelming consumers with early promotions. RTP: Optimizing pricing and promotions requires alignment between marketing, merchandising and other key functions.

Marketing 278

Marketing Promotions Consumer Advertising 278

Retail TouchPoints

DECEMBER 12, 2024

The solution also can improve demand planning by identifying when items are depleted as well as when promotions end, allowing suppliers to better plan availability and product deliveries.

Promotions 269

Promotions Planning Location Management 269

Retail TouchPoints

NOVEMBER 26, 2024

In today’s digital world, things change quickly – from brand messaging to new customer mailing addresses to promotional sales – and having a backend platform that can make changes once they appear everywhere is a solid advantage.

Consumer 290

Consumer Customer Experience Marketing Promotions 290

Retail TouchPoints

FEBRUARY 5, 2025

This focused approach, combined with quieter shopping windows, makes them more attuned to promotions and sales. The calm atmosphere reduces frustration and encourages patience, creating a clean slate / fresh start effect, where customers are less sensitive to pricing early in the day, having yet to encounter other expenses.

Checkout 179

Checkout Promotions Kiosk Customer Experience 179

Retail TouchPoints

DECEMBER 12, 2024

But amidst the traditional marketing blitzes and seasonal promotions, a new force is opening doors to partnerships that wouldnt have been imaginable even a few years ago and quietly reshaping the retail landscape in the process: commerce media.

Promotions 173

Promotions Customer Experience Consumer Accessories 173

Inside Retail

MARCH 26, 2025

Though these practices are integral to the brands identity, Borges underscores that G-Stars philosophy remains grounded in transparency, sharing the story behind each product without the need for overt promotion. This evolving attitude towards consumption has led G-Star to streamline its collections, focusing on key, best-selling products.

Returns 264

Returns Fashion Consumer Marketing 264

Retail TouchPoints

JANUARY 22, 2025

Customers traditionally went to [an employee] for expertise in whatever product they were selling. That promotes a sense of confidence in these team members, makes them more efficient and productive and it helps them not to be afraid of AI.

Customer Experience 317

Customer Experience Promotions Visual Merchandising Marketing 317

Retail TouchPoints

MARCH 26, 2025

Ecommerce platforms can use the same technology to suggest products that align with a customers previous purchases and browsing behavior. This level of personalization not only enhances the customer experience but also drives higher conversion rates and customer loyalty. Dev Nag is the CEO and Founder of QueryPal.

Customer Experience 147

Customer Experience Accounting Promotions Planning 147

Retail TouchPoints

FEBRUARY 25, 2025

Clean, validated address data is an essential business asset that drives a smoother customer experience, reduces operational costs and minimizes errors. For example, geocoding tools leverage geographic data to help businesses target outreach programs and promotions in specific locations, aligning marketing efforts with customer needs.

Merchant Services 179

Merchant Services Payment Services Supply Chain Management Shipping 179

Retail TouchPoints

JULY 3, 2024

Grove has launched its Beyond Plastic Impact Tracker , which discloses the amount of plastic avoided and recovered in each order, with the goal of engaging customers more directly in the fight against single-use plastic waste.

Promotions 264

Promotions Consumer Shopping Customer Experience 264

Retail TouchPoints

JANUARY 29, 2025

RTP: Weve heard a lot recently about dupe culture, particularly when the dupes are being promoted by influencers on social media. That kind of communication, and engaging influencers to promote the genuine products, should be part of the strategic decisions you make about where to focus your anti-counterfeiting efforts.

Marketing 264

Marketing Promotions Consumer Apparel 264

Retail TouchPoints

JULY 19, 2024

Coach has partnered with metaverse platforms Roblox and Zepeto to support its Spring 2024 collection’s campaign theme, “Find Your Courage.” The luxury brand will offer items to help users playing the competitive Roblox fashion games Fashion Famous 2 and Fashion Klossette and in the Zepeto social avatar app.

Promotions 278

Promotions Fashion Accessories Social Commerce 278

Retail TouchPoints

MAY 16, 2024

Bespoke statement designs and calls to action also promote faster payments. This personalized approach communicates an important “meta message” to customers: “We understand you and want to make it easy to engage with us for healthcare services.”

Payment Services 262

Payment Services Promotions Consumer Finance 262

Retail TouchPoints

JULY 22, 2024

Northwell Health , the largest health system in New York State, will partner with Instacart Health to expand access to nutritious food, beginning with a focus on moms-to-be in communities that have long-standing disparities in maternal care.

Promotions 278

Promotions Customer Experience Fulfillment Consumer 278

Retail Focus

MARCH 28, 2025

DECATHLON has also evolved its brand identity and renewed its customer experience for greater immersion, both in stores and in e-commerce, which now accounts for 20% of the Group’s revenue. Over the past three years, we have initiated a major evolution of DECATHLON, moving from ambition to action.

Customer Experience 147

Customer Experience Accounting Promotions ATS 147

Retail TouchPoints

NOVEMBER 12, 2024

These include the ability for retailers to showcase promotions like free shipping, sitewide sales and buy one, get one offers , as well as the Deal ad module, whichmakes ads with special offers more visible to users via a carousel format.

Shopping 264

Shopping Advertising Shipping Promotions 264

Retail TouchPoints

MARCH 13, 2025

In partnership with Inmar Intelligence , Ahold Delhaize will now help CPG brands capture customers attention at the shelf, complementing the partners previous work on personalizing the omnichannel customer experience with digital coupons.

Advertising 147

Advertising Kiosk Promotions Customer Experience 147

Retail Focus

APRIL 2, 2025

We are now masters of creative and design production, not only for windows and in-store vm but also for pop-up stores, customer experiences, product launches, store design, press days, marketing activations, customer events and photoshoots. Our creative skills are utilised in far more diverse ways than ever before.

Visual Merchandising 255

Visual Merchandising Promotions Fashion Customer Experience 255

Retail TouchPoints

MAY 3, 2024

The Ulta Beauty Charitable Foundation , a 501(c)(3) affiliated with the beauty retailer, is committing more than $3 million this year to nonprofit partners focused on the mental health and well-being of women and teens.

Beauty and Health 264

Beauty and Health Promotions Planning Customer Experience 264

Retail Focus

NOVEMBER 27, 2024

Flooring choices that contribute to reduced carbon footprints and promote longevity reflect well on retailers’ brands and with luxury vinyl tile (LVT) flooring, it’s also an opportunity to support long-term cost savings by reducing the frequency of replacements, which ultimately benefits both the environment and the retailer.”

Promotions 289

Promotions Fashion Consumer Marketing 289

Retail TouchPoints

NOVEMBER 26, 2024

We’ve learned that our customers are eager to receive unique perks, which is why True Rewards goes beyond offering promotional discounts,” said Kristen D’Arcy, Chief Marketing Officer of True Religion in a statement. “We This is why the brand is leaning heavily into experiential moments that money can’t buy.

Promotions 288

Promotions Fashion Shopping Marketing 288