Remove Customer Experience Remove Point of Sale Remove Social Commerce
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What to Expect and What to Wish for from Retailers this Holiday Season

Retail TouchPoints

Tailored Customer Experiences Online, retailers would be wise to go beyond the typical “for Mom/brother/sister/partner” edits by implementing recommendation mechanisms specific to whom the shopper says they’re buying for.

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Webinar Recap: Taking The Pulse Of Marketers And Consumers To Navigate The Shift To Digital

Retail TouchPoints

Priorities may be changing, but retailers still need to provide a superior customer experience, added webinar panelist Caila Schwartz, Senior Industry Strategist at Salesforce Commerce Cloud. Successful retail marketers are embedding their brands within the platforms and devices that are most popular with their customers.

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Q4 Could Be Huge, But Most Retailers Have a Blind Spot

Retail TouchPoints

A tremendous amount of mobile traffic and transactions are lost to broken mobile experiences — likely more today than ever before. That’s due to the growing complexity of how traffic gets routed to mobile apps, whether that’s via social commerce, affiliate links, influencer content, CRM marketing or some other means.

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Designing with Data: Keeping Retailers Ahead of the Trends

Retail TouchPoints

The ability to gather information from mobile app sales, social media and points of sale may be especially helpful for understanding a brand’s relationship to the customer, and the Gen Z cohort more specifically.

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Why Retailers Need to Prepare for the Social Commerce Boom

365 Retail

Social commerce – purchases made directly on social networks – may seem anecdotal to some, but it’s taking off and is expected to grow three times faster than traditional e-commerce, reaching $1.2 And, of course, offering customers options for the delivery of their purchases too. trillion by 2025.

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Beyond Shopping: How Retailers can Turn Stores into Experiential Hubs

Retail TouchPoints

Here are four ways retailers can level up their store experience to boost customer engagement, brand affinity, and brand loyalty: Integrate Technology to Enhance the Customer Experience Successful retailers seamlessly blend technology into their physical spaces while keeping a personalized, human feel.

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Why You Should Leverage the Power of Social Commerce on the Rising Stars Podcast

Star Miconics

In the latest episode of the Rising Stars Podcast, titled “Kate’s Quick Take: The Power of Social Commerce,” host Kate Orara explores the growing world of social commerce. This solo episode highlights the pivotal role of social media platforms like Instagram and Facebook as emerging retail powerhouses.