Remove Customer Experience Remove Point of Sale Remove Promotions
article thumbnail

Engaging Customers Beyond the Point of Sale with Mobile Marketing

Retail TouchPoints

It doesn’t just refer to experiences like bungee jumping or white water rafting, but rather, encompasses the consumer desire for a valuable end-to-end brand experience. Research finds that customer experience is the number one factor driving ecommerce brand loyalty , even more so than price and product selection.

article thumbnail

Technology Created Grocery Hopping, and Technology can Solve it

Retail TouchPoints

When shoppers open their grocery loyalty apps, they should be met with a curated set of promotions that align with their budget, preferences and lifestyle. Conversely, intuitive and streamlined experiences especially at checkout help grocers send the signal that they recognize shoppers time is valuable.

Grocer 251
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Mobile Wallets: Unlocking a Powerful New Marketing Channel

Retail TouchPoints

Retailers can introduce the campaign and solicit opt-ins so that only customers interested in daily deals will get them. From there, they can serve up daily notifications to showcase the deal and bring customers back every day of the campaign. Marketers now have another highly effective but low-barrier way to engage customers.

Marketing 297
article thumbnail

Sainsbury’s Upgrades POS with Mobility, Personalized Promotions

Retail TouchPoints

With the new platform, associates will be able to approve transactions remotely via tablet devices, and self-checkout systems powered by AI will deliver personalized promotions tailored to each customer.

article thumbnail

Has Amazon Finally Cracked the Code for Grocery Retailing?

Retail TouchPoints

The gist of the redesign was a renewed focus on product selection and layout , essentially bringing the stores more in line with core grocery tenets: more than 2,000 national and private label products were added, prices were lowered, promotions were increased, signage was refreshed and made clearer.

Checkout 284
article thumbnail

Breaking Barriers: How Brick-and-Mortar Retailers can Deliver Exceptional Customer Experiences

Retail TouchPoints

And if you’re a brick-and-mortar retailer that wants Sephora-sized success, here are three things you can do to deliver the type of exceptional in-store experiences your customers expect. For example, your sales data can tell you what day of the week and time of day stores see the heaviest foot traffic.

article thumbnail

Welcome to the new customer experience

Inside Retail

Let’s look at five ways retailers are building a better customer journey to grow in the new normal: Cohesive customer experiences Artificial intelligence-powered personalisation Revolutionised loyalty programs Real-time omnichannel engagement Unified customer data. Creating cohesive customer experiences.