Remove Customer Experience Remove Outdoor Remove Promotions
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The North Face Appeals to All 5 Senses to Bring the Outdoors into its London Flagship

Retail TouchPoints

Want to enjoy the best of the outdoors without, you know, actually going outside? For example, its complemented with a really well-done custom scent that captures the freshness of the outdoors coupled with warmth and earthy elements. We also promote our Renewed program as an important platform to give our products a second life.

Outdoor 278
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REI Names New Chief People Officer, Promotes Merchandising and Private Label Execs

Retail TouchPoints

REI has hired Apple Musni as its new Chief People Officer, effective March 20, and promoted two executives to leadership positions: Chris Speyer has been named SVP and Chief Merchandising Officer, and Isabelle Portilla has been promoted to VP, Co-op Brands, effective immediately.

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Outdoor Retailer Fjällräven Launches Peer-to-Peer Resale Marketplace

Retail TouchPoints

Swedish outdoor apparel and gear retailer Fjällräven has launched Fjällräven Pre-Loved, a peer-to-peer resale marketplace powered by Archive that is designed to give a second life to products and reinforce the brand’s mission to reduce waste and promote circularity.

Outdoor 173
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Cotswold Outdoor (O&CC) improves labour productivity, diverting 2,500+ labour hours from retail tasking to CX delivery with Pricer ESLs

365 Retail

Specialist outdoor retail group, Outdoor and Cycle Concepts Ltd (O&CC) , has leveraged shelf-edge automation to improve operational efficiencies in-store, increase labour productivity and enhance customer service, partnering with Pricer , the leading in-store automation and communication solutions provider.

Outdoor 52
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MAPIC 2024: Highlights of the 2024 Edition

Retail Focus

The retail market of 2025 will become a complex ecosystem where attracting top brands, creating the right concepts, and improving customer experiences are essential. This approach, rooted in emotional engagement, proved worthwhile, confirming the importance of designing for positive customer experiences.

Marketing 264
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Why Retailers Need to Supercharge Employee Experience to Accelerate Customer and Brand Experiences in 2022

Retail TouchPoints

That’s why it’s time for brands to prioritize employees, by listening to every employee across the employee journey, optimizing the end-to-end employee experience and taking the right action to motivate, inspire and empower workers across the entire organization. Employee Experience + Customer Experience = Brand Experience.

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A Generational Analysis of Today’s Home Improvement Customers

Retail TouchPoints

134% more likely to anticipate making a garden or outdoor purchase. They’re more likely than the average consumer to indicate they’re shopping for outdoor furniture, mattresses, kitchen appliances, bed and bath goods and garden items. Be prepared to show off your offerings through elevated customer experiences.