Retail Focus

JUNE 5, 2024

That’s visual merchandising for you. Therefore, if you’re looking to boost your sales , one of your priorities should be developing an effective visual merchandising strategy. What Is Visual Merchandising and Why Does It Matter? So, first, let’s define visual merchandising.

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Visual Merchandising Promotions Customer Experience Shopping 147

Retail TouchPoints

JANUARY 13, 2025

Search has been especially impacted, with generative AI models, catalog enrichment, reasoning and embedded text supporting a much richer and more personalized experience where shoppers can find exactly what theyre looking for. Physics AI and the Opportunity for Global Supply Chains John Furner, President and CEO of Walmart U.S. ,

Customer Experience 290

Customer Experience Marketing Fulfillment Store Operations 290

Wiser

SEPTEMBER 12, 2022

You might have the best products or prices on the market, but if your stores are bland or the products are poorly displayed, people will look elsewhere. This is where visual merchandising comes into play. What is Visual Merchandising? The Importance of Strong Visual Merchandising.

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Retail TouchPoints

DECEMBER 6, 2024

That is why Carters, the baby and childrens retailer behind Carters, OshKosh BGosh, Little Planet and Skip Hop , recently implemented a fresh direction and approach that spans marketing, product development and even store design. Reimagined marketing creative and campaigns that authentically demonstrate the new realities of modern parenthood.

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Retail TouchPoints

FEBRUARY 5, 2025

These projects also tend to require external partners, especially if theyre experts in emerging areas that resonate with Coachs hottest market: Gen Z. Use Insights to Develop Long-Term Strategic Playbooks Over the next five years, Sephora is embarking on an incredibly aggressive project: assessing and redesigning every store in its footprint.

Merchant Services 269

Merchant Services Visual Merchandising Accounting Consumer 269

Retail TouchPoints

SEPTEMBER 3, 2021

In every organization, marketing plays an important role in defining, socializing and managing the customer experience (CX). However, the relationship between the customer experience and the marketing teams is often disconnected. Unity Point #1: Marketing Sets Expectations, and CX Delivers.

Marketing 306

Marketing Customer Experience Visual Merchandising Advertising 306

Retail TouchPoints

OCTOBER 27, 2024

That’s changed the look of both marketing and the products retailers sell. I’ve had the privilege of being at some brands where the CMO sat in the ivory tower and determined what audiences would like,” said Craig Brommers, Chief Marketing Officer of American Eagle in an interview with Retail TouchPoints. Now it’s the inversion.

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Retail TouchPoints

JANUARY 22, 2025

AI can support better interactions between two people, and on a bigger scale, it should help improve marketing targeting. However, the stuff that does get through to customers that is meaningful to them will probably be even more meaningful with AI. Id like to think it will eliminate spam, but it probably wont.

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Customer Experience Promotions Visual Merchandising Marketing 317

Retail TouchPoints

DECEMBER 5, 2023

Retailers naturally plan a lot of spend around this, with extra staff and extra marketing. This means that marketing spend aimed at these high-spending visitors over Christmas is likely to get less return than usual. Consider collaborating with an influential Chinese influencer to really amplify your visibility to this market.

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Marketing Spend Visual Merchandising Marketing Consumer 273

Retail TouchPoints

MARCH 14, 2025

and Dior use art to shape their identity; How curating art enhances brand storytelling and customer experiences; The various career roles available in retail, branding, creative direction and marketing; Immersions to New York City and Paris sponsored by LVMH; and The chance to engage with LVMH mentors and explore career and internship opportunities.

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Retail TouchPoints

APRIL 22, 2022

Featuring a cross-section of different brand categories, the event experience is designed to inspire collaboration and idea-sharing, offering numerous opportunities for attendees to network with a range of fellow retail executives and industry experts.

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Visual Merchandising Fulfillment Store Operations Consumer 327

Retail TouchPoints

JANUARY 9, 2025

All these different sensory elements, including the music playlist, dont feel forced; it feels very authentic in the store, said Jaime Bettencourt, responsible for revenue growth, brand strategy and content marketing at Mood Media in an interview with Retail TouchPoints.

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Retail Focus

APRIL 23, 2024

The 2024 Visual Merchandising and Display Show, hosted on April 16-17 at the Business Design Centre in London, provided a comprehensive look at the future of engaging retail spaces through innovative design and display.

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Visual Merchandising Consumer Returns Customer Experience 263

Retail TouchPoints

NOVEMBER 18, 2021

For nearly 15 years, Retail TouchPoints has been retailers’ go-to source for news, education and events around optimizing the customer experience across all channels. design:retail Conference & Expo : Unleash your creativity and rediscover your love for design and visual merchandising!

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Visual Merchandising Fulfillment Customer Experience Consumer 278

Retail Focus

FEBRUARY 6, 2023

EuroShop will showcase innovative solutions from exhibitors designed to help retailers adapt to the changing customer habits and needs. These cutting-edge solutions will help retailers optimize customer loyalty and stay ahead of the curve in an ever-evolving market. Expo & Event Marketing will be held in Halls 10-14.

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Retail TouchPoints

JUNE 15, 2022

And because food shopping decisions align directly with consumers’ needs and preferences, food retailers have a unique opportunity to differentiate through the physical experience they offer. For example, La Grande Epicerie in France was spotlighted as the “crème de la crème” of the French gourmet retail experience.

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Visual Merchandising Customer Experience Consumer Location 263

Inside Retail

JUNE 8, 2021

They expect to be guided, some would even say they expect you to control their shopping experience. Are you expected to be a shopkeeper, a marketing expert, a visual merchandising expert, an operations expert and stock-buying expert … just to name a few. A ttract customers using an emotional pull. So now what?

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Visual Merchandising Customer Experience Shopping Marketing 246

Retail TouchPoints

NOVEMBER 11, 2024

is different than in our European markets, where a large portion of our shoppers live in urban areas and shop on high streets,” Jackson said. “In Since then, Primark has announced several more openings , including the first of five Texas-area stores, and a flagship in midtown NYC’s Penn District. Our strategy in the U.S. In the U.S.,

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Accessories Fashion Apparel Consumer 289

Retail TouchPoints

SEPTEMBER 18, 2024

The most successful in-person retail concepts closely align the shopping experience with guest expectations. You’ll want your rollout to result in mass-customized designs, as personalized as possible, that elevate sales associates to the role of a trusted expert partner or even a friend.

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Retail TouchPoints

DECEMBER 13, 2023

Trend 3: Store Design Teams Become ‘Experience Teams’ When a brand decides to open a new store, the design team cannot work within its own silo. This is a new reality for typical projects, according to Cornelius, and it is why her firm has changed its vernacular from “store design” to “experience design.” customer experience).

Loss Prevention 323

Loss Prevention Visual Merchandising Sporting Goods Store Operations 323

Independent Retailer

NOVEMBER 15, 2024

The scope of management includes the physical store, website, company social media, inventory, personnel and marketing. Management is aimed not only at increasing sales, but also at building customer loyalty and reducing costs. Trained staff do not waste working time and create a positive experience for customers.

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Management Wholesale Visual Merchandising Promotions 105

Retail TouchPoints

DECEMBER 14, 2021

In a room full of visual merchandisers, designers and creative leads, the following four projects were spotlighted for their creativity, professionalism and ability to evoke joy. Now in its 22 nd year, the nominated brands reached new levels of innovation — with some even thinking outside of the window to tell their stories.

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Visual Merchandising Customer Experience Fashion Returns 246

Retail TouchPoints

APRIL 19, 2023

Founded in 1992 as The Planning and Visual Education Partnership (PAVE), PAVE Global is an educational foundation for the retail design , planning and visual merchandising industry, and gives brand practitioners a unique opportunity to support young students and expand their talent pools.

Visual Merchandising 268

Visual Merchandising Marketing Planning Shopping 268

Retail TouchPoints

MAY 3, 2023

The retail industry is undergoing an unprecedented wave of change as global issues have affected retailer supply chains, the labor market and consumer behaviors. To lead by example, old or retired products can be used as a “building” material or for visual merchandising displays.

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Visual Merchandising Consumer Inventory Management Customer Experience 278

Retail TouchPoints

APRIL 9, 2025

Although the trend cycles in these markets have now aligned, the brand is positioned as a true trendsetter. A major question for the retailer has been, How do we train the teams on how to merchandise the floor and deliver the experience that our customer gets online? Key markets include Miami; Glendale, Calif.;

Fashion 147

Fashion Location Accessories Marketing 147

Retail TouchPoints

DECEMBER 22, 2023

Boosting Sales and Loyalty with Easy Access to Special Offers In the past, connecting with consumers felt like a one-way relationship — brands and retailers push out marketing messages and hope to see results in return. Tara Robertson is the Chief Marketing Officer at Bitly.

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Shopping Checkout Consumer Visual Merchandising 299

Retail TouchPoints

DECEMBER 22, 2022

The holiday season has always been a core period for retailers to level up their in-store experiences. Design and visual merchandising teams in particular rise to the occasion, finding creative themes, materials, lighting and more to evoke delight and holiday spirit among consumers of all ages. Be monumental.

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Retail TouchPoints

DECEMBER 21, 2020

To future-proof your business, you need to think beyond social distancing precautions and reimagine the customer experience from the ground up. In fact, AR’s potential for the retail environment is one reason why the AR market is projected to grow to $100.2 billion by 2024 — more than ten times what it is today.

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Visual Merchandising Customer Experience Management Location 312

Retail TouchPoints

SEPTEMBER 28, 2021

As the world emerges from a global pandemic, brands and retailers are struggling to create stores that provide a positive in-store experience and achieve sales and marketing objectives. The store environment must therefore be flexible, enabling the fast turnover of merchandise.

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Visual Merchandising Promotions Location Fulfillment 277

CJ Retail Solutions

JULY 30, 2024

Visual merchandising is a critical component in maximizing retail sales. This practice involves strategically presenting products to create visually appealing and enticing displays for customers. Effective visual merchandising can attract shoppers, encourage store entry, and ultimately increase sales.

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Inside Retail

DECEMBER 17, 2024

The temporary nature of the pop-up has allowed us to focus on curating an experience, we could replicate in other locations as we scale. IR : What considerations went into curating the brands customer experience, and how has this manifested in-store?

Fashion 130

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Retail TouchPoints

FEBRUARY 9, 2022

Online retailers and brick-and-mortar stores are having a tough time keeping up with the ever-growing digital market and the audience characteristics that are developing with it. How to Track a Customer’s Bad Shopping Experience. These marketing platforms can be completely customized to ensure that surveys are not overshared.

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Shopping Payment Services Visual Merchandising Customer Experience 264

Wiser

APRIL 26, 2022

Merchandising is obviously an essential part of retail, but keeping your strategy up-to-date and profitable is difficult in a growing competitive market. There is a number of merchandising challenges that retailers are facing. What is Merchandising? What is Merchandising? Why is Merchandising Strategy Important?

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Retail TouchPoints

NOVEMBER 10, 2021

Store design and visual merchandising now encompass many different elements, according to Tammy Callahan, Director of Sales & Account Management at Kendu , a provider of in-store visual solutions. RTP: What strategic questions should design and experience teams ask to ensure they’re making the right decisions?

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Retail TouchPoints

JUNE 22, 2023

While Urban Outfitters ’ assortment is designed for consumers in their teens and early 20s, Anthropologie provides a destination for consumers’ “next generation of life,” when they’re starting careers and families, according to Chief Marketing Officer Elizabeth Preis. As a company, we place a huge premium on creativity.

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CJ Retail Solutions

JANUARY 20, 2025

In today’s retail landscape, the significance of data-driven visual merchandising cannot be overstated. By analyzing customer preferences, shopping behaviors, and market trends, you can tailor your visual merchandising strategies to meet the specific needs of your clientele.

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Visual Merchandising Promotions Clienteling Store Layout 52

CJ Retail Solutions

AUGUST 2, 2024

Merchandising is a critical component of retail operations that focuses on optimizing product presentation to maximize sales. It encompasses various elements, including product placement, store layout, signage, and visual displays. Effective merchandising significantly influences customer experience and purchasing behavior.

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