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AI and the Art of Non-Linear Customer Experience

Retail TouchPoints

In the not-so-distant past, customer experience (CX) was a straight line — a predictable journey from point A (the customer’s question) to point B (the company’s answer). Welcome to the future of retail, where the checkout lines are virtual, the service is personal and the experience is anything but linear.

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Retailers can Capitalize on Growing Market by Addressing Smart Home Consumer Priorities and Concerns

Retail TouchPoints

According to industry analysis, the smart home device market is already significant, and it is poised to grow even larger in the years ahead. Fortune Business Insights estimated the global market value at $121.59 billion in 2024, with projected growth to $633.20 billion by 2032.

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Revolutionizing Customer Retention: The Rise of Digital Top-Up Cards in the Global Market

Retail TouchPoints

The global digital gift card market is expected to reach $724.3 billion by 2028, rising at a market growth of 14.2% The same survey showed that in an era of rising inflation and interest rates, consumers are re-evaluating how they pay – and that secure and frictionless experiences are essential elements. In the U.S.,

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Theatro Ranked One of the Fastest-Growing Company in North America on the 2024 Deloitte Technology Fast 500™ 

Theatro

This prestigious list recognizes the fastest-growing technology, media, telecommunications, life sciences, fintech, and energy tech companies in North America, now in its 30th year. Walgreens, Wawa, and World Market. The company’s dedication to delivering innovative solutions has been key to reaching this milestone.

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Put Your CPG Brand Where the Foot Traffic is to Stay Competitive

Retail TouchPoints

This means these marketers need a truly omnichannel, flexible advertising strategy that bridges both online and offline channels as more shoppers start toggling between the two again. Phygital” is the term being used to describe this blending of physical and virtual to provide more immersive, interactive customer experiences.

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Utilizing the External Data Boom for Digital Shelf Optimization

Retail TouchPoints

Publications about marketing often invoke the comparison of a digital shelf with a physical one. After all, a digital shelf displays your products for the customer to browse, just like a shelf in a brick-and-mortar store would. While customers come to browse the physical shelf, your digital shelf goes to the customer.

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“Primed for disruption”: Cargo Crew founder talks acquisition, growth plans

Inside Retail

Its new partnership with Glow Capital Partners is set to further accelerate its growth into new markets. However, about 12 months ago – as it was considering going to market with an investor – Glow Capital Partners contacted the brand to discuss a potential investment arrangement.

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