Retail TouchPoints

NOVEMBER 25, 2020

The company decided to invest in technology that would help it harness the power of data to improve its customer insights and the shopper experience. “At The technology groups variable cost and profitability data by customer in order to track shopper-specific contribution margins to customer lifetime value (CLV).

Markdowns 251

Markdowns Fulfillment Shipping Marketing Spend 251

Retail TouchPoints

AUGUST 7, 2023

A few days before reporting Q2 earnings, Wish also announced plans to cut approximately 34% of its workforce, or about 255 employees, in order to “refocus the company’s operations.” The introduction of flat-rate shipping in the first half of this year was a major push by Wish to reduce customer friction.

Merchant Services 245

Merchant Services Drop-Shipping Shipping Payment Services 245

Retail TouchPoints

MAY 9, 2022

The deepened relationship will combine new product development, exclusive Foot Locker positioning, increased product allocations, shared marketing spend and an elevated premium presence across Foot Locker’s entire portfolio of banners, with a focus on key cities and communities that the companies jointly serve.

Apparel 278

Apparel Marketing Spend Accounting Consumer 278

Retail TouchPoints

JUNE 9, 2022

We saw this happen in the early part of the pandemic: brands had been planning workwear campaigns and influencers were able to quickly pivot and provide relevant content that brands were unable to produce in-house. As marketing objectives fluctuate, so should influencer marketing spend, incentives and focus.

Consumer 363

Consumer Marketing Promotions Management 363

Retail TouchPoints

OCTOBER 16, 2023

For instance, a fashion retailer could create a quiz titled “Discover Your Ultimate Black Friday Style,” asking customers about their preferred clothing choices for holiday parties or winter getaways. In the process, the retailer can gather information about color preferences, style inclinations and even travel plans.

Marketing 278

Marketing Consumer Shopping Customer Experience 278

Retail TouchPoints

APRIL 2, 2021

For lifestyle retailer Urban Outfitters, mobile personalization is the sweet spot — the brand wins customer loyalty through its app by generously rewarding ‘total behavior,’ such as incentivizing users for connecting a social media account to the app or attending an in-store event. You avoid wasted spend and develop tailored content.

Customer Experience 165

Customer Experience Specialty Retailers Marketing Spend Management 165

Inside Retail

FEBRUARY 29, 2024

In today’s complex retail landscape, chief marketing officers (CMOs) find themselves in a perpetual balancing act. You need to drive growth, deliver compelling customer experiences, and demonstrate a tangible return on investment from your marketing initiatives.

Marketing 130

Marketing Returns Customer Experience Planning 130

Inside Retail

FEBRUARY 28, 2022

“We believe MyDeal has been a big beneficiary of the [current market], but when we look at our sales growing 40 per cent in January, almost 30 per cent in February, while our marketing spend is decreasing – it’s definitely no longer the pandemic driving our growth,” Senvirtne said. Private label. A focus on mobile.

Marketing 130

Marketing Marketing Spend Shipping Planning 130

Inside Retail

NOVEMBER 21, 2021

Through testing, Hello Drinks found customers weren’t satisfied with this model and wanted a better customer experience. The pandemic has had a positive effect on our business as we are seeing more customers shopping online for drinks,” Tucker said.

Wholesale 130

Wholesale Shipping Marketing Spend Supermarket 130

Inside Retail

JUNE 14, 2022

“Compared to a lot of businesses, we’ve actually got pretty good data on who [our customers] are, where they shop, what they buy, how they interact with us across different channels,” Sweeney said. Personalisation key to retaining customers. That’s actually quite laborious for us to do today,” he said.

Marketing Spend 130

Marketing Spend Advertising Shopping Marketing 130

Retail TouchPoints

APRIL 16, 2024

Net Revenue Retention (NRR), a component of EGR, reflects year-over-year revenue from existing customers, providing valuable insights on recurring purchasers. Higher NRR indicates satisfied customers who are likely to spend more over time, opening doors for strategic initiatives like promotions, upselling and plan upgrades.

Promotions 147

Promotions Consumer Checkout Marketing Spend 147

I Vend

SEPTEMBER 16, 2022

The tools, techniques and technologies they applied to get through the crisis are just as pertinent now, as they re-focus on better customer experiences and more efficient retail store operations. Retailers who offer a personalised customer experience get 20% better results than those who do traditional marketing.

Promotions 98

Promotions Customer Experience Marketing Spend Marketing 98

Small Biz Trends

JULY 8, 2021

The same Retail Dive survey also notes that 49% of customers like to buy from physical stores because they want to buy now and fast. That said, improving the in-store customer experience can delight your customers and increase sales. 62% of customers buy more than what initially intended during in-store shopping.

Specialty Store 138

Specialty Store Specialty Retailers Social Commerce Advertising 138

365 Retail

DECEMBER 15, 2022

Whilst delivering Customer Experience (CX) remains the top priority for retailers during peak trading, they may risk leaving future revenue opportunities on the table by not effectively capturing customer data, the latest research from insights-led customer engagement platform, MoEngage, reveals.

Marketing Spend 52

Marketing Spend Customer Experience Fulfillment Returns 52

365 Retail

OCTOBER 10, 2022

How has Bloom & Wild been making the most of data to personalise its customer experience and marketing? Bloom & Wild try to use data wherever we think there is an opportunity to improve our customer’s full lifecycle experience. Our Customer Delight team uses data during key customer moments.

Customer Experience 52

Customer Experience Marketing Spend Marketing Planning 52

I Vend

SEPTEMBER 16, 2022

The tools, techniques and technologies they applied to get through the crisis are just as pertinent now, as they re-focus on better customer experiences and more efficient retail store operations. Retailers who offer a personalised customer experience get 20% better results than those who do traditional marketing.

Promotions 52

Promotions Customer Experience Marketing Spend Marketing 52

365 Retail

OCTOBER 24, 2022

However, despite these challenges, almost three-quarters (73%) of CMOs say they were able to meet or exceed revenue projections during this period, and over half (55%) were able to increase their overall marketing spend.

Marketing 40

Marketing Marketing Spend Customer Experience Consumer 40

Retail Next

APRIL 1, 2021

While the last years fueled massive improvements in researching, browsing, selecting, purchasing, returning and/or exchanging on mobile devices, tablets and desktops, the current transformation brings more intelligence and continuity to customer experiences with retailers, where the store is a fundamental part of the process. .

Visual Merchandising 40

Visual Merchandising Home Furnishings Shipping Fulfillment 40

Retail TouchPoints

APRIL 13, 2021

The 15 sessions, now available on demand, encompass critical areas of the retail enterprise, including: customer loyalty strategies; visual tech developments such as AR and 3D modeling; fulfillment and delivery management; the power of social networks; fast-growing Buy Now, Pay Later services; and the all-important customer experience.

Consumer 189

Consumer Payment Services Fulfillment Advertising 189

Storis

FEBRUARY 3, 2025

It encompasses expectations for job stability, wage growth, and inflationfactors that directly influence discretionary spending on big-ticket items like furniture. Its a vital tool for predicting customer behavior, planning inventory, and strategizing promotions. With STORIS, you can leverage Data Warehouse and STORIS APIs.

Consumer 52

Consumer Home Furnishings Inventory Management Payment Services 52