Inside Retail

MAY 13, 2024

Competition in digital marketing is fierce: 81 per cent of retail marketing executives expect it to increase even further this year, and 69 per cent plan to raise their spending accordingly. The report was commissioned by Klaviyo – an intelligent marketing automation platform – in partnership with Inside Retail.

Marketing 287

Marketing Marketing Spend Customer Retention Advertising 287

Retail TouchPoints

DECEMBER 18, 2024

The Fresh Market will deploy solutions from VusionGroup across all 166 grocery stores in its fleet next year, adding electronic shelf labels (ESLs), improved inventory management technology and analytics designed to better support in-store merchandising decisions, timing of out-of-stocks and prioritizing waste reduction.

Inventory Management 264

Inventory Management Management Marketing Fulfillment 264

Retail TouchPoints

NOVEMBER 7, 2024

Amazon’s summer Prime Day sales event now serves to kickstart many retailers’ summertime sales and back-to-school marketing efforts, and is generally pivoting marketers’ planning calendars. And now, brand marketing teams wonder if the holiday marketing calendar has been elongated too.

Marketing 278

Marketing Promotions Consumer Advertising 278

Retail TouchPoints

JULY 17, 2024

Following COVID lockdowns and the massive shift toward remote and hybrid work scenarios, the brand’s founder and leadership team realized they had to evolve its product set and marketing positioning in order to maintain relevance. The marketing and creative teams had to think beyond historic (and expensive) Google surveys.

Marketing 278

Marketing Consumer Planning Customer Experience 278

Inside Retail

SEPTEMBER 13, 2024

Makeup artist turned brand founder Hilary Holmes is challenging traditional beauty marketing tactics that leverage and profit from consumer insecurity through her cosmetics company Holme Beauty. Every decision I make on this bus, for a product range and in the way we communicate, has the customer experience [at its heart].

Marketing 263

Marketing Consumer Customer Experience Location 263

Inside Retail

NOVEMBER 24, 2024

But in a market where Mecca already sets the bar for in-store shopping experiences, is there room for another Australian-founded beauty retail empire? Adore Beauty has long been known for its engaged customer base, but whether it can turn that online community into an offline following is the question.

Marketing 230

Marketing Boutique Shopping Customer Experience 230

Inside Retail

SEPTEMBER 30, 2024

The FMCG subscription box market in Australia has shown strong growth over the past few years, driven by increasing consumer demand for convenience and personalisation, the continued rise of e-commerce, and sustainable practices. FMCG subscription box offers encompass a variety of sectors. What’s behind the growth?

Marketing 246

Marketing Beauty and Health Promotions Customer Retention 246

Retail TouchPoints

SEPTEMBER 18, 2024

The most successful in-person retail concepts closely align the shopping experience with guest expectations. You’ll want your rollout to result in mass-customized designs, as personalized as possible, that elevate sales associates to the role of a trusted expert partner or even a friend.

Marketing 260

Marketing Location Fashion Planning 260

Retail TouchPoints

NOVEMBER 27, 2024

With retail sales bouncing around as the UK economy chugs along, marketers in the sector are seeking the best way to keep their customers happy and prevent them from spending their money in another store. But where does that leave your marketing strategies for the humble shop floor? Keep the experience going when the event ends.

Consumer 277

Consumer Marketing Promotions Customer Experience 277

Retail TouchPoints

MAY 20, 2024

Retail TouchPoints is announcing winners of the fifth annual Brand Experience Awards , a program designed to spotlight the brands and retailers that are reimagining and elevating customer experiences across all channels.

Customer Retention 299

Customer Retention Fulfillment Customer Experience Marketing 299

Retail TouchPoints

NOVEMBER 29, 2024

for every $1 spent on influencer marketing, one study found. Amanda Spencer is a global leader who is passionate about driving retail growth and innovation and understanding customer needs. She has a diverse background spanning marketing, partnerships and business development for both the tech and consumer industries.

Social Commerce 278

Social Commerce Beauty and Health Payment Services Consumer 278

Retail TouchPoints

OCTOBER 17, 2024

As retailers come to terms with the boundless potential of generative AI, Cognizant has identified three key areas where this technology will make the most significant and immediate impact: commerce, marketing and customer service. Farfetch uses a generative AI tool called Phrasee to improve its email marketing campaigns.

Customer Experience 308

Customer Experience Shopping Marketing Promotions 308

Retail TouchPoints

JANUARY 30, 2024

Gen AI, with its vast potential for enhancing efficiency and personalizing customer experiences, also comes with ethical considerations. Training should cover the importance of diverse datasets in preventing AI bias, particularly in product recommendations and marketing strategies.

Customer Experience 340

Customer Experience Supply Chain Management Promotions Advertising 340

Retail TouchPoints

DECEMBER 3, 2024

Some of the biggest changes over the past six decades have revolved around what brick-and-mortar retail means to customers, as well as a lot of customers going the digital route for shopping. We can find out what selling knowledge we need to provide our employees with in order to educate the customer. Are there great co-tenants?

Shopping 284

Shopping ATS Visual Merchandising Location 284

Retail TouchPoints

AUGUST 13, 2024

Early use cases for AI in retail include inventory management, dynamic pricing, customer service chatbots, loss prevention and personalized marketing. Examples can include customer service escalations, product recommendations for high-involvement purchases, new product introductions and other more complicated tasks.

Markdowns 309

Markdowns Loss Prevention Customer Experience Inventory Management 309

Retail TouchPoints

NOVEMBER 26, 2024

However, according to the latest research from Marigold’s recently published Relationship Marketing Trends: Brand Rankings Report , there are things consumers look for beyond price that drive purchase decisions. He began his career as an airline frequent flyer program manager, among other marketing, alliance and revenue optimization roles.

Consumer 290

Consumer Customer Experience Marketing Promotions 290

Retail TouchPoints

APRIL 1, 2024

Recent estimates forecast that nearly a quarter of global retail sales will come from online channels by 2027, so the ability to serve a multilingual customer base will be essential for businesses seeking global success. Customers don’t judge businesses by the quality of their products or services alone. The true differentiator is CX.

Customer Experience 320

Customer Experience Clienteling Customer Retention Accounting 320

Retail TouchPoints

JUNE 5, 2024

The experts agree, predicting that global AI in the retail market will surpass $24 billion by 2028 , growing at 24.4% About two-thirds of companies plan to invest more in AI in the next six months, and 60% of commerce leaders recognize the value of AI in boosting customer experience to provide a competitive advantage.

Customer Experience 289

Customer Experience Fulfillment Marketing Advertising 289

Retail TouchPoints

SEPTEMBER 16, 2024

The Tally robots from Simbe will roam the aisles of five Price Chopper/Market 32 and five Tops Friendly Markets stores through January 2025, when Northeast Grocery will evaluate the pilot results to determine next steps that could include expanding the robots’ deployment to other supermarkets.

Inventory Management 273

Inventory Management Wholesale Supermarket Customer Experience 273

Retail TouchPoints

SEPTEMBER 17, 2024

At Stitch Fix, our mission is to help people discover the styles they will love that fit perfectly so they always look and feel their best,” said Debbie Woloshin, Chief Marketing Officer at Stitch Fix in a statement. “As As part of this, we support our clients through wardrobe updates daily – from seasonal refreshes to life and body changes.

Merchant Services 290

Merchant Services Accessories Apparel Shipping 290

Inside Retail

JULY 28, 2024

Australian-founded health and wellness brand Kic has launched a Kic Concierge service which includes a hotline and quiz and optimises the customer experience journey and product offering with application programming interface (API) technology. This channel-less service led to a loyal brand customer in Kontopoulos, and repeat sales.

Payment Services 274

Payment Services Customer Experience Consumer Fashion 274

Retail TouchPoints

JUNE 6, 2024

Companies outside of retail that are first-to-market with their own commerce media networks will be able to learn from retail’s rights and wrongs to scale fast and capture sizable shares of coveted advertising dollars. Media networks are a proven revenue model that retailers have dominated over the last decade.

Advertising 276

Advertising Customer Experience Consumer Marketing 276

Retail TouchPoints

OCTOBER 22, 2024

Jennifer Wilson has been SVP and Chief Marketing Officer of Lowe’s for less than six months, but her nearly two-decades-long career at the home improvement retailer puts her in a unique position to push the business to the next level. For marketers, incrementality is paramount,” Wilson said.

ATV 256

ATV Customer Experience Marketing Consumer 256

Retail TouchPoints

JULY 17, 2024

Automating manual processes can increase productivity, reduce costs and improve the customer experience. Digital Transformation Brings Cybersecurity Risks The retail sector has long been an attractive target for cyberattacks, as operators hold a significant amount of sensitive customer data. What’s the Solution?

Payment Services 264

Payment Services Customer Experience Consumer Supermarket 264

Retail TouchPoints

DECEMBER 6, 2024

We believe we will enhance the customer experience with a lighter-touch remodel , including customer-facing physical asset updates , planogram optimizations and expansions across the store. This initiative is aimed at our mature stores that are not yet old enough to be part of the full remodel pipeline.

Planning 283

Planning Customer Experience Markdowns Kiosk 283

Retail TouchPoints

NOVEMBER 7, 2024

“We see the value Carrot Tags offer as they help Instacart shoppers to be more independent when fulfilling online orders, allowing our associates to focus on store operations and providing excellent customer service,” said Scott Patton, VP at Aldi in a statement.

Fulfillment 278

Fulfillment Supermarket Grocer Store Operations 278

Retail TouchPoints

JUNE 12, 2024

After all, the way we use a laptop and mobile phone are different, yet us marketers so often plan a campaign that treats every device as equal. The Store is in Your Pocket Go back to a decade ago and marketing strategies were predominantly single channel, thanks to the challenges of crafting an omnichannel marketing experience.

Advertising 289

Advertising Planning Consumer Marketing 289

Retail TouchPoints

AUGUST 7, 2024

Reporting directly to Linnartz, Dausch led global brand, marketing, digital engagement and customer experience across all commerce channels. Dausch joined Under Armour in July 2023, hired by the brand’s former CEO Stephanie Linnartz to support the brand’s “Protect this House 3” strategy for driving U.S.

Drop-Shipping 264

Drop-Shipping Wholesale Customer Experience Shipping 264

Retail Focus

DECEMBER 12, 2024

With an expanded area and a new space dedicated to brand licensing (IP), LeisurUp, the zone dedicated to leisure and immersive experiences, brought together leading players such as Bandai Namco, Citywave, Cits Immersives, Hasbro, Dama Dreams, Dedem, Hupalupa, Smiley, QubicaAMF, Pausa, TF1 Licensing, Universal, Walltopia, and Zero Latency VR.

Marketing 264

Marketing Fashion Retail Marketing Management 264

Retail TouchPoints

AUGUST 12, 2024

the year prior. Warby Parker’s most significant expenses were tied to marketing, higher payroll expenses linked to the brand’s store expansion and charitable donations. Its marketing focus clearly paid off: the brand saw its active customer base increase 4.5% year over year and average revenue per customer improve 8.8%

Drop-Shipping 275

Drop-Shipping Customer Experience Planning Advertising 275

Retail TouchPoints

AUGUST 6, 2024

ecommerce market with TikTok Shops, delivering the most complete social commerce experience to date. By understanding how these brands approach targeted advertising and sales tactics, legacy ecommerce retailers can modify their own strategies to achieve a higher level of customer engagement. in Sept 2022. was expensive.

Advertising 275

Advertising Fast Fashion Social Commerce Marketing 275

Retail TouchPoints

MAY 29, 2024

Businesses and organizations across virtually all markets and niches are exploring how artificial intelligence (AI) could benefit their operations. AI fuels imagination, leading to a flood of ideas of how to enhance customer experiences, automate tasks and gain an edge in the market.

Merchant Services 327

Merchant Services Kiosk Point of Sale Department Stores 327

Inside Retail

JULY 24, 2024

Elevating the customer experience, going global and tapping into marketplaces were the common threads connecting the keynotes on day one of Online Retailer, Australia’s largest e-commerce conference and expo in Sydney. So customers who shop on Big W Market can buy the products they wouldn’t find in a Big W store,” Mansour added.

Customer Experience 264

Customer Experience Checkout Marketing Shipping 264