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How Technology Fuels Customer Experience and Brand Value

Retail TouchPoints

At a time when brand interactions bridge both digital and physical shopping, it is increasingly important for retailers to leverage technology to improve customer experiences and create value. Here are a few examples of how technology enhances customer experience and strengthens brand value.

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Ikea Drones Will Employ AI to Work in Tandem with Fulfillment Employees

Retail TouchPoints

By integrating this new system into fulfillment spaces, Ikea’s operations will “run continuously,” the company shared in an announcement. Currently, more than 250 drones operate across 73 locations in nine countries. As the technology is rolled out in more fulfillment sites, Ikea will test new features and capabilities.

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4 Key Steps to Profitable Store-Based Fulfillment

Retail TouchPoints

The dramatic increase in ecommerce volume triggered by the pandemic increased many retailers’ topline revenues, but many are finding it difficult to contain the costs of new types of order fulfillment such as BOPIS, ship-from-store and curbside pickup, according to a report from Incisiv , commissioned by Manhattan Associates Inc.

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Four Customer Experience and Commerce Trends That Will Define 2021

Retail TouchPoints

The landscape of commerce and delivering customer experience changed dramatically over the past year, as millions of shoppers found health, safety, social distance and remote work taking center stage in their daily lives. So what are the customer experience and commerce trends that will continue, or become more fully realized, in 2021?

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Retailers Increasingly Turning to Third-Party Resources to Handle Fulfillment

Retail TouchPoints

Store-based fulfillment of customer orders got an enormous boost during the COVID pandemic, when both curbside pickup and delivery offerings became survival tactics for so many retailers. Want to find out more about how retailers are meeting omnichannel and fulfillment challenges?

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Shein Picks Amazon’s Backyard for New U.S. Fulfillment Hub

Retail TouchPoints

fulfilment and logistics, furthering the company’s ongoing effort to localize fulfillment and support speedier delivery times for American customers. Shein said it plans to hire more than 50 professionals to be based at the new location by the end of 2024, joining a growing U.S. will serve as a hub for Shein’s U.S.

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Inside Accent Group’s new customer experience centre

Inside Retail

“We had to operate on overdrive,” Michelle Yanez-Olivares, Accent Group’s head of customer experience (CX), told Inside Retail. This new space will give us the ability to work collaboratively, be innovative, thrive as a team and bring all the Customer Experience ideas to life,” Yanez-Olivares said on LinkedIn last month.