Retail TouchPoints

AUGUST 6, 2024

ecommerce market with TikTok Shops, delivering the most complete social commerce experience to date. By understanding how these brands approach targeted advertising and sales tactics, legacy ecommerce retailers can modify their own strategies to achieve a higher level of customer engagement.

Advertising 237

Advertising Fast Fashion Social Commerce Marketing 237

Retail TouchPoints

NOVEMBER 14, 2023

The retailer, known for its ultra-low prices and treasure hunt customer experience, plans to file a lawsuit on Nov. Temu is taking its fight against impostors and “cybersquatters” to the courts. 16, 2023 in the U.S. This may be because they have bigger fish to fry.

Fast Fashion 223

Fast Fashion Customer Experience Promotions Consumer 223

Retail TouchPoints

DECEMBER 21, 2023

The latter had always been based on a marketplace model, and Shein added a marketplace in May to expand its reach beyond fast fashion. Some retailers, such as PUMA and 1-800-FLOWERS , have eagerly tested gen AI capabilities to create more personalized customer experiences at scale. Alicia Esposito 7.

Sporting Goods 291

Sporting Goods Advertising Consumer Apparel 291

365 Retail

MAY 23, 2024

By partnering with established resale platforms like Reflaunt and Depop , the social media giant is positioning itself at the forefront of an emerging trend – the convergence of social media, e-commerce, and sustainable fashion. Gone are the days when social sales equated to merely cheap fast fashion tat.

Social Commerce 52

Social Commerce Fashion Fast Fashion Consumer 52

Retail TouchPoints

JUNE 22, 2023

Together, these methods allow Anthropologie to respond to new competition from SHEIN and other fast-fashion players without sacrificing its brand intention to provide an aspirational curated assortment. “A In addition to rental and resale, the brand also offers various buy now, pay later services, including Klarna and Afterpay.

Visual Merchandising 262

Visual Merchandising Consumer Specialty Store Fast Fashion 262

Retail TouchPoints

NOVEMBER 9, 2022

For example, if an app is missing key features available on the desktop experience, that can disrupt the whole journey and cost conversions. The fast fashion company saw the highest year-over-year growth in downloads of any retailer’s app globally, and also drove the most sessions. Mobile Retailing Requires a ‘Mindset Shift’.

Fast Fashion 239

Fast Fashion Fashion Shipping Marketing 239

Retail TouchPoints

MAY 9, 2023

Despite the controversies, the fast-fashion brand has been named one of Gen Z’s favorite brands and one of the fashion industry’s most popular brands. SHEIN’s incredible reach, amplified through influencers, and its focus on creating on-trend items at an extremely rapid pace can be thanked for that.

Fulfillment 253

Fulfillment Fashion Apparel Fast Fashion 253