Retail TouchPoints

OCTOBER 3, 2024

Social commerce and resale company Poshmark has rolled out a new fee structure designed to help sellers maximize their earnings. Poshmark has invested heavily in new programs and experiences to support its entire community; the company recently launched Posh Party Live, livestream events curated to specific fashion themes.

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Social Commerce Fashion Consumer Shopping 199

Retail TouchPoints

OCTOBER 24, 2022

Zara and eBay are advancing resale in the UK with two new initiatives: the launch of Zara Pre-Owned, and partnership with the British Fashion Council to launch the Circular Fashion Innovator’s Fund, respectively. Investments will focus on areas including the customer experience, circular inventory and services, and social commerce.

Fashion 245

Fashion Social Commerce Promotions Customer Experience 245

Retail TouchPoints

SEPTEMBER 14, 2022

Unfortunately that ancient (1989) bit of cinematic wisdom hasn’t exactly held true in the modern field of social media, where platforms including TikTok , Facebook and Instagram are increasingly pulling back on social commerce initiatives that have failed to attract enough of the right players. is livestream shopping.

Social Commerce 246

Social Commerce Shopping Advertising Consumer 246

Retail TouchPoints

APRIL 4, 2022

We expect to see some pandemic-era commerce developments continue with some new twists, and we’re watching some emerging commerce trends that may go strong beyond 2022 — all with the goal of creating richer, more engaging customer experiences and stronger bonds between customers and brands.

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Checkout Drop-Shipping Customer Experience Shipping 313

Retail TouchPoints

JULY 19, 2022

Pinterest ’s role in the world of social media is blurry — consumers use the platform very differently than they do Instagram or TikTok, for example. But following a series of major strategic moves, the role Pinterest hopes to play in the burgeoning realm of social commerce is crystal clear.

Shopping 241

Shopping Social Commerce Merchant Services Fashion 241

Retail TouchPoints

AUGUST 12, 2022

By the close of its ninth edition in June, the New York Fashion Tech Lab (NYFTLab) and its largest-ever group of partner retailers and brands from major corporations had provided support to five women-led emerging business-to-business fashion technology companies. Photo courtesy of NYFTLab. “

Social Commerce 190

Social Commerce Fashion Returns Consumer 190

Retail TouchPoints

AUGUST 6, 2024

ecommerce market with TikTok Shops, delivering the most complete social commerce experience to date. By understanding how these brands approach targeted advertising and sales tactics, legacy ecommerce retailers can modify their own strategies to achieve a higher level of customer engagement.

Advertising 239

Advertising Fast Fashion Social Commerce Marketing 239

Retail TouchPoints

MARCH 10, 2023

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Fashion 222

Fashion Social Commerce Customer Experience Marketing 222

Retail TouchPoints

OCTOBER 15, 2021

But it’s still true that only a small fraction of the fashion retail market has put tactical plans into place to support this significant consumer base. As a result, brands and retailers need to think more holistically about their customers and how they can present products to them across all channels in a way that relates to them.

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Consumer Merchant Services Markdowns Fulfillment 283

Retail TouchPoints

JULY 19, 2024

The luxury brand will offer items to help users playing the competitive Roblox fashion games Fashion Famous 2 and Fashion Klossette and in the Zepeto social avatar app. From now through July 21, the Coach House on Fifth Avenue in New York City will offer a special hands-on experience with these collaborations.

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Promotions Fashion Accessories Social Commerce 234

Inside Retail

JULY 24, 2024

Elevating the customer experience, going global and tapping into marketplaces were the common threads connecting the keynotes on day one of Online Retailer, Australia’s largest e-commerce conference and expo in Sydney.

Customer Experience 264

Customer Experience Checkout Marketing Shipping 264

Retail TouchPoints

JANUARY 10, 2024

We build technology to serve people and not the other way around,” said McMillon in his keynote.

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Social Commerce Fashion Shopping Consumer 206

Retail TouchPoints

APRIL 7, 2022

Social commerce. Those are just some of the emerging technologies that use inspiration and interactivity to capture the customer’s attention and drive conversion to site. When fully optimized, visual outfitting ensures retailers provide inspiration throughout the entire online customer journey. Livestreaming.

ATS 231

ATS Merchant Services Visual Merchandising Fashion 231

Retail TouchPoints

OCTOBER 31, 2024

As a result, brands are now using Roblox to create incremental revenue opportunities via “twinned” items for users’ physical and avatar selves: 43% of respondents to Roblox’s Digital Expression, Fashion & Beauty Trends report said they want brands to provide such “twinning” items.

Accessories 246

Accessories Fashion Marketing Apparel 246

Retail TouchPoints

OCTOBER 12, 2023

Driven by these developing technologies, signs point to more digitally immersive shopping and social commerce experiences that will be easier for people with different abilities to navigate. So what’s at play here and where might we go next?

Social Commerce 245

Social Commerce Consumer Shopping Marketing 245

Retail TouchPoints

DECEMBER 21, 2023

Kohl’s and Nine West launched an adaptive apparel line, and QVC leveraged some star power by launching an accessible fashion line in partnership with Selma Blair and Isaac Mizrahi. However, accessibility and inclusion aren’t just about the products retailers sell, but also the experiences they provide. Alicia Esposito 7.

Sporting Goods 276

Sporting Goods Advertising Consumer Apparel 276

Retail TouchPoints

MARCH 28, 2024

The Slick Rick in-game activation takes the experience a step farther by illustrating the retailer’s passion for not just fashion but also culture and community. “Collaborating with Roblox and Pacsun is a true honor,” said Slick Rick in a statement. ”

Fashion 227

Fashion Accessories Apparel Consumer 227

Retail TouchPoints

SEPTEMBER 18, 2024

Global fashion and lifestyle retailer Shein will host a special episode of its interactive shoppable livestream experience to unveil its Fall and Winter collections. 22, offering a 90-minute immersive journey in which consumers can explore the hottest fashion trends and simultaneously shop the looks via the Shein mobile app.

Fashion 209

Fashion Accounting Consumer Shopping 209

Retail TouchPoints

FEBRUARY 7, 2024

Augmented and virtual reality (AR/VR) have entered the mainstream, creating an opportunity for a stronger brand-customer relationship that fuels ongoing loyalty and engagement. Fashion brand ASOS’ “ virtual runway ” is a prime example of this — allowing shoppers to see the clothes they wish to purchase modeled on the catwalk.

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Customer Retention Customer Experience Advertising Consumer 230

Inside Retail

JANUARY 14, 2024

Fake fashion e-shops According to researchers at Avast, an internet security company, more than 4000 fake e-shops were set-up to exploit consumer spending in the post-festive season sales.

Payment Services 260

Payment Services Accounting Advertising Shopping 260

Retail TouchPoints

MAY 22, 2024

This immersive experience features three distinct shopping environments designed around social trends and influencers: the underwater world of So Jelly, vintage Americana at Y’allternative and chic beauty and fashion at Go Chromatic.

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Fashion Location Planning Shopping 230

Retail TouchPoints

NOVEMBER 14, 2023

The retailer, known for its ultra-low prices and treasure hunt customer experience, plans to file a lawsuit on Nov. Temu is taking its fight against impostors and “cybersquatters” to the courts. 16, 2023 in the U.S. This may be because they have bigger fish to fry.

Fast Fashion 203

Fast Fashion Customer Experience Promotions Consumer 203

Retail TouchPoints

JUNE 11, 2024

Although the Retail Innovation Conference & Expo agenda was replete with topics and trends around driving next-gen commerce experiences, from connected TV (CTV) to social commerce and retail media, the heart of each session was brimming with a candor — and even a vulnerability — not often found on event stages.

Beauty and Health 201

Beauty and Health Consumer Social Commerce Customer Experience 201

Retail TouchPoints

NOVEMBER 12, 2024

With these new experiences, Pinterest said it hopes to “bridge the gap between digital window shopping and real-world transactions” by helping users find the perfect gift, create personalized shoppable wish lists, and share and shop their gift ideas all in one place.

Shopping 241

Shopping Advertising Shipping Promotions 241

Retail TouchPoints

JANUARY 23, 2023

While much remains unknown, to reap the benefits that the metaverse offers and to strengthen relationships with customers, companies should focus on these three primary areas. Create superior customer experiences. Creating new channels to connect with customers — channels that promote two-way engagement — is critical.

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Customer Experience Management Promotions Fashion 205

Retail TouchPoints

MAY 9, 2023

Despite the controversies, the fast-fashion brand has been named one of Gen Z’s favorite brands and one of the fashion industry’s most popular brands. As its reach and impact in the fashion industry continues to grow, SHEIN is focused on righting the brand ship and zeroing in on its manufacturing and product development processes.

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Fulfillment Fashion Apparel Fast Fashion 234

Retail TouchPoints

APRIL 28, 2023

That’s why he and his team are making vigorous efforts to discover some of the fashion industry’s most cutting-edge young designers and artists and to bring them into a growing community of collaborators. It’s about being part of a conversation in a really authentic way,” Zihaad said in an interview with Retail TouchPoints.

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Fashion Consumer Marketing Accounting 245

Retail TouchPoints

FEBRUARY 7, 2023

These consumers are using digital channels and experiences to discover and engage with once out-of-reach luxury brands. Many members of this young, savvy demographic are exchanging their dependence on fast-fashion destinations like SHEIN , choosing to invest in quality over quantity.

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Payment Services Consumer Marketing Fast Fashion 271

Inside Retail

DECEMBER 10, 2024

It would be a new hyper-personalised shopping experience that makes shopping more convenient than ever while fostering more meaningful connections between brands and consumers. AR allows customers to visualise products in their homes or on themselves before making a purchase.

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Social Commerce Consumer Shopping Inventory Management 130

Hyken

MAY 31, 2021

Each week I read a number of customer service and customer experience articles from various resources. 5 Ways to Drive Brand Loyalty and Customer Lifetime Value by Ian Simons. (Ad Take a close look at number four, which is about optimizing for lifetime value, not just the cost of acquisition for a new customer.

Merchant Services 116

Merchant Services Customer Experience Social Commerce Fashion 116

Retail TouchPoints

JANUARY 19, 2022

Ralph Lauren is a founding member of the Fashion Pact , a global coalition of companies in the fashion and textile industry committed to stopping global warming, restoring biodiversity and protecting the oceans. In the end, the company’s goal is to have a measurable and tangible impact with its sustainability focus.

Department Stores 234

Department Stores Wholesale Consumer Fashion 234

Retail TouchPoints

NOVEMBER 26, 2024

As a brand, True Religion is at the intersection of culture, commerce and fashion. We’ve learned that our customers are eager to receive unique perks, which is why True Rewards goes beyond offering promotional discounts,” said Kristen D’Arcy, Chief Marketing Officer of True Religion in a statement.

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Promotions Fashion Shopping Marketing 240

Retail TouchPoints

OCTOBER 6, 2022

Add to that the fact that research indicates the bulk of consumers (81%) would prefer to try to resolve issues on their own first, and the case for AI-supported customer service systems becomes clear. Don’t Overspend on Real-Time Inventory Update Frequency.

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Merchant Services Payment Services Promotions Location 232

Retail TouchPoints

SEPTEMBER 30, 2024

The brand took this positive interaction with Gauff and used it as fuel for an expanded partnership that includes an exclusive collection based on Gauff’s travel-heavy lifestyle, her eclectic fashion sense and her existing love for American Eagle.

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Marketing Fashion Consumer Social Commerce 224

Retail TouchPoints

JUNE 22, 2023

Together, these methods allow Anthropologie to respond to new competition from SHEIN and other fast-fashion players without sacrificing its brand intention to provide an aspirational curated assortment. “A In addition to rental and resale, the brand also offers various buy now, pay later services, including Klarna and Afterpay.

Visual Merchandising 246

Visual Merchandising Consumer Specialty Store Fast Fashion 246

Retail TouchPoints

SEPTEMBER 22, 2022

From 2019 to 2021, the Luxury Pavilion has seen its customer base grown by more than 150% and sales have increased nearly 300%. To celebrate the platform’s anniversary and solidify its dominance in online luxury, the Luxury Pavilion will host an augmented reality fashion show on Sept. 22 in collaboration with Vogue China.

Fashion 209

Fashion Consumer Shopping Marketing 209

Retail TouchPoints

JULY 9, 2020

While the CARLY segment is extremely focused on companies’ diversity efforts, all demographics are zeroing in on fashion and luxury brands’ response to these issues. Political social media accounts such as Diet Prada are tapping into their passionate communities to raise awareness and demand tangible change from the top down.

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Clienteling Consumer Accounting Boutique 246