Retail TouchPoints

MAY 20, 2024

Retail TouchPoints is announcing winners of the fifth annual Brand Experience Awards , a program designed to spotlight the brands and retailers that are reimagining and elevating customer experiences across all channels. 2024 Brand Experience Award Winners Category: Customer Retention & Loyalty DSW Hy-Vee, Inc.

Customer Retention 299

Customer Retention Fulfillment Customer Experience Marketing 299

Retail Focus

SEPTEMBER 17, 2024

In today’s competitive online retail market, customer retention is just as important as customer acquisition. By optimizing your website to meet the needs of your customers and search engines, an eCommerce SEO agency can help you boost customer retention and grow your retail business.

Customer Retention 130

Customer Retention Returns Shopping Promotions 130

Inside Retail

APRIL 26, 2024

Thanks to rapid innovations in supply chain management, AI technology and digital marketing, e-commerce is increasingly playing an integral role in the lives of everyday Aussies. Customer retention With both consumers and retailers feeling the pinch of increasing costs, customer retention will be a key theme of 2024.

Customer Retention 277

Customer Retention Fulfillment Social Commerce Supply Chain Management 277

Retail TouchPoints

DECEMBER 17, 2021

Omnichannel is a buzzword in the world of retail customer experience. This results in siloed communication and a disjointed customer experience. Not to mention a more cohesive journey across multiple channels helps create more engaging, personalized experiences. The benefits of going omnichannel? Aberdeen Group ).

Customer Retention 328

Customer Retention Customer Experience Consumer Shopping 328

Retail TouchPoints

JULY 21, 2022

But as more outside forces shine a spotlight on how those behaviors are turned into data that is leveraged for monetary gain, consumers are looking for more control over their information — and marketers are scrambling to keep pace. adults and 125 marketers. It’s becoming a media strategy conversation,” Redniss noted.

Marketing 279

Marketing Advertising Consumer Customer Retention 279

Inside Retail

SEPTEMBER 30, 2024

The FMCG subscription box market in Australia has shown strong growth over the past few years, driven by increasing consumer demand for convenience and personalisation, the continued rise of e-commerce, and sustainable practices. FMCG subscription box offers encompass a variety of sectors. What’s behind the growth?

Marketing 246

Marketing Beauty and Health Promotions Customer Retention 246

Wiser

SEPTEMBER 20, 2022

According to a study done by Salesforce , 84 percent of consumers say that customer experience is just as important as a company’s products and services. In fact, customer experience is one of the biggest factors that retailers have to consider. How can retailers make sure they are meeting these customer needs?

Customer Experience 148

Customer Experience Customer Retention Employee Engagement Consumer 148

Retail TouchPoints

APRIL 1, 2024

Recent estimates forecast that nearly a quarter of global retail sales will come from online channels by 2027, so the ability to serve a multilingual customer base will be essential for businesses seeking global success. Customers don’t judge businesses by the quality of their products or services alone. The true differentiator is CX.

Customer Experience 320

Customer Experience Clienteling Customer Retention Accounting 320

Inside Retail

JULY 18, 2024

Unified commerce will be an irrefutable growth driver, empowering retailers to sell better across multiple channels, while offering the best customer experiences and gaining access to unified datasets for the strongest business decisions,” he continues. Online, we offer 8am-8pm customer support and seven-day social replies.

Customer Retention 264

Customer Retention Customer Experience Consumer Shopping 264

Retail TouchPoints

NOVEMBER 5, 2024

Strategies to Improve Authentication Practices To improve authentication practices and encourage customers to adopt more secure login methods, consider the following strategies that balance security with user convenience and education. This can help mitigate the risk of breaches and improve customer retention.

Payment Services 298

Payment Services Customer Retention Accounting Checkout 298

I Vend

JUNE 20, 2024

Customer retention is one of the most valuable and important strategies for building a successful mid-size retail business. It places the focus on customer lifetime value (CLTV) – the total that a customer spends with the retailer over a relationship that usually spans years, and even generations.

Customer Retention 94

Customer Retention Management Consumer Marketing 94

Retail TouchPoints

SEPTEMBER 19, 2022

EY, formerly known as Ernst & Young, says that 57% of consumers choose a brick-and-mortar retailer predominantly based on the customer shopping experience. Every interaction holds the potential to impact overall customer satisfaction and long-term customer retention.

Marketing 246

Marketing Customer Retention Location Consumer 246

Retail TouchPoints

MARCH 19, 2024

The retailer also is positioning itself as a seasonal décor destination, promising 60% newness in home and holiday décor seasonally as a strategy to boost customer retention. We’re incredibly encouraged by initial customer response to our home décor assortment, and we see Kohl’s becoming a more formidable player in the home business.”

Customer Retention 262

Customer Retention Consumer Marketing Visual Merchandising 262

Inside Retail

MARCH 19, 2024

Tara Daly, senior director of product marketing at Loop Returns , shares with Inside Retail advice on getting started in the US market, some tips on cross-border shipping and logistics – including managing returns in a way that builds customer loyalty – and how to drive repeat business. Begin with baby steps, she advocates.

Planning 290

Planning Shipping Returns Customer Retention 290

Hyken

JANUARY 4, 2023

And in the world of customer service and CX, there is much to be excited about. Last month I released my annual Top Ten Customer Experience Predictions in my weekly Forbes column. That’s almost half of your customers, and that number will grow. One way to earn trust is to create a predictable, consistent experience.

Customer Experience 122

Customer Experience Customer Retention Consumer Marketing 122

Retail TouchPoints

JANUARY 29, 2024

On the strategic side, 41% of retailers identified reacting more quickly to business and market changes as an important omnichannel objective, followed closely by the 40% that cited providing a seamless customer experience across all channels.

Fulfillment 289

Fulfillment Drop-Shipping Customer Retention Shipping 289

Retail TouchPoints

JUNE 15, 2023

The 2023 Brand Experience Award winners are brands and retailers taking innovative approaches to all things “experience” — from advanced influencer marketing strategies to immersive store designs and even thoughtful approaches to the metaverse.

Customer Retention 276

Customer Retention Jewelry Fulfillment Outdoor 276

Retail TouchPoints

APRIL 5, 2024

During those intermittent interactions, retail marketers need to think like iGaming marketers to build customer engagement and to drive more sales. So retail marketers need to present engaging, relevant content quickly and at key points while the customer is on the shopping journey.

Customer Retention 312

Customer Retention Marketing Consumer Shopping 312

Retail TouchPoints

FEBRUARY 7, 2024

In fact, 88% of marketers say interactive content helps brands differentiate themselves, while interactive content generates 52.6% Above all else, retailers must have a solid tech foundation in order to enable a gamified customer experience. Focus on customer retention. more involvement than static content.

Customer Retention 287

Customer Retention Customer Experience Advertising Consumer 287

Retail TouchPoints

MARCH 25, 2024

This year, we’ll hear senior-level executives’ perspectives on how customer experiences are evolving as content, community and commerce converge. With an emphasis on customer experience, RICE has three tailored tracks to reflect the distinct interests and needs of its key audience members. Read the article.

Social Commerce 260

Social Commerce Loss Prevention Customer Experience Customer Retention 260

Retail TouchPoints

AUGUST 7, 2023

Digital marketplaces help you provide the personalization customers have come to expect, and in today’s crowded ecommerce space, the customer experience has never been more important. Automation helps ensure a seamless customer experience. Global ecommerce sales are projected to exceed $7 trillion by 2025.

Customer Experience 246

Customer Experience Customer Retention Marketing Shopping 246

Retail TouchPoints

JANUARY 3, 2024

Long viewed as a necessary evil, the retail returns process is emerging as an unexpected avenue for growth and customer engagement. In the rapidly expanding ecommerce market, projected to reach $3 billion in 2023, a significant 20% to 30% of online purchases end up being returned. Operational aspects of returns are just as crucial.

Returns 278

Returns Drop-Shipping Customer Experience Customer Retention 278

Retail TouchPoints

AUGUST 15, 2022

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. . Collect and Leverage First-Party Data .

Drop-Shipping 243

Drop-Shipping Shipping Outdoor Customer Retention 243

Retail TouchPoints

NOVEMBER 30, 2023

The innate connections we have with food and beverage brands, especially those we have grown up with, create a built-in opportunity for companies like PepsiCo to drive customer retention and loyalty. RTP: How has PepsiCo adapted its approach to marketing and engagement as a result of these evolving behaviors?

Consumer 304

Consumer Marketing Customer Retention Advertising 304

Retail TouchPoints

NOVEMBER 25, 2024

When Siloed Teams Spell Disaster One thing I’ve learned throughout my career, going back to my role as an engineering leader at Jet.com (now Walmart.com), is that marketing and engineering teams often speak entirely different languages. Understanding each other’s concerns leads to better preparation.

Promotions 162

Promotions Customer Retention Planning Marketing 162

Retail TouchPoints

MAY 28, 2021

Customer service is changing rapidly to meet consumer behavior, providing smoother, more integrated experiences than ever before. 3 Data-Backed Reasons why Customer Service is Essential. Many brands miss their business goals, not because they have a poor product or their marketing strategy is weak.

Payment Services 178

Payment Services Customer Retention Customer Experience Marketing 178

Retail TouchPoints

SEPTEMBER 21, 2021

The 15 sessions covered a wide range of topics, so to make it easier to browse we’ve organized the sessions into four categories: Holiday 2021 forecasts and how best to prepare for 2022; Building loyalty with connected consumer experiences; Key ecommerce and digital marketing trends; and Embedding innovation within your retail organization.

Payment Services 272

Payment Services Customer Experience Consumer Advertising 272

Retail TouchPoints

SEPTEMBER 21, 2023

Underlying these experiences is the invisible hand of artificial intelligence, steering our post-purchase journey. While AI presents vast possibilities to enrich this journey, it also ushers in significant challenges that could negatively impact customer retention and a brand’s bottom line.

Customer Retention 264

Customer Retention Shipping Customer Experience Checkout 264

Retail TouchPoints

APRIL 23, 2021

Now over a year into lockdown, retailers are striving to learn from past mistakes in a rapidly changing market. The shift to ecommerce and the COVID-19 outbreak have created a strong market for ecommerce, resulting in the disappearance of several brick-and-mortar retail outlets. Retail is a massive industry. billion by 2024.

Customer Retention 284

Customer Retention Marketing Fulfillment Management 284

Inside Retail

JULY 31, 2024

Engaging customers across multiple touchpoints has never been more critical. Consumers expect a seamless and consistent experience regardless of how they interact with a brand. This is where a cross-channel customer experience (CX) platform becomes indispensable. And these platforms ensure scalability.

Customer Experience 147

Customer Experience Customer Retention Marketing Management 147

Hyken

DECEMBER 31, 2021

Karen Hertzberg is the Senior Content Marketing Specialist at Siege Media. She shares 5 customer service strategies that improve customer retention. People may cut companies some slack if a product doesn’t quite work as expected, but only when the customer service experience makes up for these missteps. .

Customer Retention 120

Customer Retention Business Communication Marketing Consumer 120

Retail TouchPoints

JULY 19, 2021

In fact, experts and practitioners across the retail spectrum largely agree that the store is a crucial vehicle for customer retention, engagement and loyalty. Even once-digital only brands like Warby Parker have doubled down on their store investments. Transforming the Advertising Mix.

Advertising 299

Advertising Consumer Customer Retention Fulfillment 299

Retail TouchPoints

MAY 8, 2024

Although paid social in particular is one of the top five acquisition channels for marketers, it’s not the strongest when it comes to conversion. When you can effectively design a digital strategy that integrates other channels like email and SMS, the collective and seamless experience boosts engagement across every channel.

Merchant Services 277

Merchant Services Advertising Customer Experience Marketing 277

Retail TouchPoints

DECEMBER 20, 2021

The global social commerce market is expected to reach $2.9 trillion by 2026, and B2C brands are poised to make up nearly all of that revenue, according to Research and Markets analysis. Retail TouchPoints (RTP): What role does social media play in Nu Skin’s growth marketing toolkit? before launching in other markets.

Social Commerce 264

Social Commerce Customer Retention Marketing Consumer 264

Retail TouchPoints

JANUARY 2, 2024

To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts ( 77% ) and loyalty program points ( 61% ), according to Retail TouchPoints research. Other notable benefits include white-glove service and access to upgraded or premium experiences.

Drop-Shipping 309

Drop-Shipping Consumer Customer Retention Shipping 309

Retail TouchPoints

JULY 10, 2023

Retailers have a vast amount of data about customer shopping behavior and purchase history. Generative AI can dramatically improve customer experiences and drive revenue by helping shoppers find the products that most match attributes of what they’re looking for today, not just what they have purchased in the past.

Merchant Services 279

Merchant Services Customer Retention Shipping Marketing 279

Retail TouchPoints

FEBRUARY 2, 2021

While that is a massive gap to close across markets, the wheels of change started churning in 2020 as U.S. businesses began searching for better customer engagement platforms to support their hastened shift to ecommerce. Knowing the difficulties WhatsApp has had with integration in the U.S. before, why would it be adopted now?

Shopping 223

Shopping Customer Retention Promotions Marketing 223