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Emphasize VisualMerchandising. Visualmerchandising is the process of designing storelayouts and displaying merchandise on shelves with the goal of engaging shoppers and boosting sales. Also, consider how you can incorporate the different types of visualmerchandising into a category reset.
Beyond the merchandising itself, assortment planning also refers to optimizing a store’svisualmerchandising, layout, and the placement of the products. It’s all about forecasting demand and meeting it with the best product selection, promotions, branding, and storelayouts.
Retailers can stimulate impulse purchases and boost overall sales by strategically positioning products in high-traffic areas, creating visually appealing displays, and implementing cross-merchandising techniques. This can include everything from product selection and pricing to storelayout and promotional activities.
Organizing products strategically on shelves can maximize their visual impact and appeal to customers. Utilizing space and layout efficiently can lead to increased sales and improved customer flow in the store. Eye-catching visualmerchandising can capture customer attention and drive sales.
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