VMS

AUGUST 18, 2021

“The main challenge of the Market by Macy’s project was balancing the traditional notions of the scale of a Macy’s shopping experience with the new Market brand outlook via a smaller format,” says Robyn Novak, VP, Nelson Worldwide. Macy’s overall customer demographic is diverse, and The Market speaks to a blend of shopping styles,” she says.

Apparel 52

Apparel Visual Merchandising Marketing Cross Merchandising 52

Retail Adventures

NOVEMBER 4, 2024

When it comes to in-store displays we tend to lose interest in about five seconds – this is why the days of “this display is good enough for now” just doesn’t cut it anymore. Elements of a Great Retail Display We began our retail careers in the department store industry, back when these stores were glamorous examples of great retailing.

Visual Merchandising 52

Visual Merchandising Cross Merchandising Planning Promotions 52

CJ Retail Solutions

JULY 27, 2024

When thoughtfully designed and organized, they can improve the overall shopping experience, increase customer engagement, and boost sales. The primary function of retail shelving and displays is to create a visually appealing and organized store environment.

Visual Merchandising 52

Visual Merchandising Promotions Store Layout Shopping 52

Retail Adventures

JANUARY 27, 2022

Elements of a Great Display We both began our retail careers in the department store industry, back when these stores were not-to-be-missed examples of great retailing. Vertical Merchandising causes the shopper to see more of the display because they look up and down at the display as well as forward.

Visual Merchandising 52

Visual Merchandising Cross Merchandising Planning Promotions 52