Retail TouchPoints

AUGUST 14, 2020

Understanding consumer behaviors will be key to building (or rebuilding) a successful retail business in a post-pandemic world. However, retail marketers often lack the data they need to develop and execute more empathetic messaging. Last year the top priority was engaging customers in real time.

Consumer

Retail TouchPoints

OCTOBER 15, 2021

Brands and retailers are feeling mounting pressure — from consumers, shareholders and even their boards — to be more inclusive. Because of efforts to address this mismatch of product and real-world sizing, Coresight Research estimates that the value of the extended-size market for women will grow to $32.3 billion in the U.S.

Consumer

Retail TouchPoints

AUGUST 1, 2022

These experiences are the newest flavor of social commerce that is redefining the retail shopping experience — both online and in-person. Global social commerce sales are expected to skyrocket from $492 billion in 2021 to $1.2 Global social commerce sales are expected to skyrocket from $492 billion in 2021 to $1.2

Customer Experience

Retail TouchPoints

FEBRUARY 23, 2021

With the growth of buy online, pick up in-store and expedited shipping options, consumers experienced firsthand the ease of digital shopping versus going to the store to make a purchase. Entering 2021, retailers are still looking to beef up their ecommerce strategy to get this trend to stick. In fact, Smartly.io

Advertising

Inside Retail

MARCH 20, 2024

In an era marked by economic flux and shifting consumer preferences, the global retail landscape stands at a pivotal juncture, ripe with both challenges and opportunities. China is the world’s largest retail market, accounting for almost 50 per cent of global retail transactions. It was valued at $3.8

Retail Marketing

Retail TouchPoints

APRIL 24, 2023

retail social commerce projected to reach $80 billion by 2025, according to Insider Intelligence , more consumers, especially Gen Z and millennial shoppers, are turning to creators to help with their purchase decisions. Gen Z and millennials are influential generations who will continue to drive consumer shopping trends.

Shopping

Retail TouchPoints

OCTOBER 2, 2024

Every interaction between a consumer and a brand is part of the overall retail experience. Understanding each of these touch points is critical for retailers to create the experiences that consumers desire. Understanding each of these touch points is critical for retailers to create the experiences that consumers desire.

Kiosk

Retail TouchPoints

JULY 30, 2021

products, combined with the sheer size of the Chinese market, make the potential hard to ignore : “It’s an opportunity for Western brands to find a faster-growing market than the one they’re currently operating in. Chinese Consumers are Unique, so your Strategy Should be Too. of all social commerce sales this year.

Merchant Services

Inside Retail

JANUARY 19, 2023

Recent years have seen rapidly evolving changes in all areas of consumer behaviour and there is little doubt it will continue in terms of the products and services that people want, who they want them from, and where and when they want to access them. Rather than talking about what we do when we’re out there, it’s about how it makes us feel.”

Consumer

Retail TouchPoints

MAY 3, 2022

Positivity is a powerful force in marketing: 60% of consumers say they’re more likely to remember brands when they’re seen in a positive context, according to Arthur Sevilla, Head of Insights Strategy at Pinterest. Two out of three consumers suggest that it is the brand’s role to place themselves in the appropriate context.”.

Marketing

Retail TouchPoints

AUGUST 6, 2024

ecommerce market with TikTok Shops, delivering the most complete social commerce experience to date. By understanding how these brands approach targeted advertising and sales tactics, legacy ecommerce retailers can modify their own strategies to achieve a higher level of customer engagement. was expensive. operations.

Advertising

Inside Retail

MARCH 29, 2022

We are at the forefront of innovation with social commerce, enhanced retailing and emerging retailing. In the last 12 months alone, that customer base’s social commerce spending has risen 50 per cent, from $10/month to $15/month. Interestingly, the 65+ demographic is particularly active on YouTube.

Social Commerce

Small Biz Trends

JULY 8, 2021

We have assembled all the numbers you need, including store operations, shopper behaviors, how retailers market their businesses, and much more. If you own a retail store or are considering shop ideas for a new one, take a look at the stats below. Retail Statistics: The Big Picture. Physical Stores. image: NRF.

Specialty Store

Retail TouchPoints

NOVEMBER 15, 2024

The Editors’ Perspectives column offers insights and opinions from the Retail TouchPoints editorial team as they dig into the latest trends in retail, marketing and tech. The initiative to launch Haul was prompted by the flood of consumer enthusiasm for China-direct apps like Temu and Shein and their ultra-low prices.

Shipping

Retail TouchPoints

NOVEMBER 10, 2020

Adding to the overall shipping volume will be those consumers who would normally have purchased a gift in-store and brought it to the recipient themselves. Adobe also found that 64% of consumers won’t pay for fast shipping, meaning retailers need to encourage shoppers to make their purchases with plenty of time to spare.

Shipping

Retail TouchPoints

JUNE 30, 2020

Influencer marketing has emerged as a powerful method for building brand awareness, trust and overall reputation. And today, with consumers spending more time scrolling through visual social networks like Instagram to discover new trends, brands and products, influencers have the potential to affect more retail sales than ever before.

Marketing

Rangeme

JANUARY 26, 2023

retail market as it may differ from the markets your brand currently has a presence in. Whether the British market is familiar territory or completely new, here’s a deep dive into understanding the U.K.’s s marketplace, retailers, and how your brand can understand a new set of consumers. is huge right now.

Consumer

Retail TouchPoints

JULY 2, 2021

One of our biggest barriers outside of figuring out the language was just understanding the consumer journey, how to create marketing assets that support that journey. – Sarah Horton, Senior Director, Innovation and Integrated Marketing, Tommy Hilfiger, from the session: Design for All: Time to Amplify the Inclusion Agenda.

Merchant Services

Retail Assist

FEBRUARY 24, 2025

Social commerce is redefining how consumers discover and buy products, while shifts in consumer behaviour are forcing retailers to rethink how they operate, sell and scale. AI is transforming everything from personalised shopping to individualised product recommendations. billion by 2028.

Retail Trends

Retail TouchPoints

JULY 20, 2023

Retail marketing lives and dies by one main principle: the voice of the brand. Retailers understand the importance of a distinct brand voice and how that connects to long-term customer loyalty — but generative AI is changing the game. We all know personalization is not new to retailers.

Outdoor

Retail Geek

JUNE 25, 2021

Contributing factors is you know there’s probably more room for growth in some of these International markets than then you know the maybe in the domestic Market. Pitch on what channeladvisor’s does and why you guys have so much insight into what happens on marketplaces. Marker 03. [22:47] Marker 03. [22:47]

Apparel