Retail TouchPoints

JULY 19, 2021

Mastering data is critical for retailers, particularly those serving specialty areas. The ability to reach consumers at the moments in time when they’re likely to make — or at least consider — key purchase decisions is the ultimate marketing challenge. Consumers today expect seamless connectivity.

Retail Marketing 264

Retail Marketing Marketing Consumer Promotions 264

Retail TouchPoints

FEBRUARY 4, 2022

Today’s consumer exhibits little patience with retailers that don’t understand them on a deep, personal level. Data-driven AI is part of the remedy for this challenge, but even the best AI tools need support from human intuition to drive truly powerful marketing efforts, according to Amy Heidersbach, Chief Marketing Officer at Persado.

Retail Marketing 312

Retail Marketing Marketing Promotions Consumer 312

Retail TouchPoints

JULY 24, 2023

According to The Small Business Blog , emails are an effective marketing channel because most U.S. consumers have at least one email account, with the average addresses per person totaling 2.5. Yet despite the proliferation of this channel, the average consumer receives an average of 121 emails with at least 56.6%

Marketing 246

Marketing Retail Marketing Advertising Promotions 246

Inside Retail

SEPTEMBER 12, 2023

Recent research has revealed that luxury Australia retailers aren’t doing enough to capture the attention of, and drive consumer spending by, migrants of Asian background and heritage. In order to do so effectively, she stressed the importance of understanding the various factors and intricacies that inform their consumer behaviour.

Consumer 263

Consumer Department Stores Promotions Marketing 263

Retail Focus

DECEMBER 12, 2024

Trends in the Commercial Investment Market The retail real estate market was a focal point of this years MAPIC, with a strong emphasis on investors perspectives regarding retail market trends and outlooks. These sessions revealed an optimistic vision of the resilience of retail as an asset class.

Marketing 264

Marketing Fashion Retail Marketing Management 264

Inside Retail

JANUARY 16, 2025

Despite modestly positive expectations for 2024, the luxury retail market did not pan out as merchants had hoped. According to a 2024 report released by global management consulting firm Bain & Company, this market dropped two per cent from an all-time high of US$387 billion to US$381 billion.

Merchant Services 130

Merchant Services Fashion Jewelry Social Commerce 130

Retail Focus

APRIL 2, 2025

Regarding marketing and selling products to consumers, product imagery is unquestionably one of the most important selling points. When considering the prevalence and dominance of e-commerce and digital shopping channels, traditional brick-and-mortar retail stores may question where this leaves them.

Returns 162

Returns Location Promotions Consumer 162

Retail TouchPoints

OCTOBER 14, 2021

Retailers and consumers alike are bracing for a holiday season much like the last — masks look set to remain a top stocking-stuffer; “supply chain” has a become a daily topic in mainstream media; and parents are gearing up for tears with the top toys of the year already predicted to go out of stock. Early Birds Get the Products.

Marketing 299

Marketing Promotions Consumer Customer Experience 299

Retail TouchPoints

SEPTEMBER 30, 2022

Marketing is often first on the chopping block during a recession, and with GDP contracting two quarters in a row, retail marketers are working hard to determine how to make each dollar go further. Many organizations will cut marketing spend in a bid to preserve margins. Capitalizing on In-Store Advertising.

Marketing 298

Marketing Promotions Advertising Comparison Shopping 298

Retail TouchPoints

APRIL 18, 2024

Through the new RMN, brands that sell at ARG’s more than 1,400 independent grocers will be able to connect directly with the 22 million consumers those retailers serve via digital and in-store campaigns. We are leveraging our consumers and our collective $16.5 billion in retail sales.

Grocer 264

Grocer Advertising Promotions Point of Sale 264

Inside Retail

JULY 24, 2024

According to Adobe Analytics, consumers spent around US$7.2 per cent increase compared to the year prior, and on July 17, consumers spent US$7 billion, marking a 10.4 In a time when consumers are more price-sensitive than ever when it comes to grocery shopping, these types of promotions are not to be underestimated.

Retail Marketing 130

Retail Marketing Marketing Promotions Consumer 130

Retail TouchPoints

JUNE 22, 2022

Amazon has named 17-year company veteran Doug Herrington to the renamed role of CEO of Worldwide Amazon Stores, filling the position left vacant by former CEO of the Worldwide Consumer Dave Clark. Since 2015, Herrington has served as Amazon’s SVP of the North America Consumer.

Fulfillment 278

Fulfillment Finance Promotions Consumer 278

Retail TouchPoints

FEBRUARY 23, 2021

In fact, some major retailers reported double-digit growth in ecommerce sales during Q2, right at the outbreak of the pandemic. With the growth of buy online, pick up in-store and expedited shipping options, consumers experienced firsthand the ease of digital shopping versus going to the store to make a purchase. In fact, Smartly.io

Advertising 297

Advertising Social Commerce Consumer Marketing 297

Retail TouchPoints

AUGUST 11, 2020

Unfortunately, retailers are struggling with a lot of what former Secretary of Defense Donald Rumsfeld termed “unknown unknowns,” including what percentage of consumers will stick with online apparel shopping when stores eventually reopen; the impact of promotional activity; and the future destiny of shopping malls.

Apparel 315

Apparel Planning Consumer Promotions 315

Inside Retail

MARCH 20, 2024

In an era marked by economic flux and shifting consumer preferences, the global retail landscape stands at a pivotal juncture, ripe with both challenges and opportunities. China is the world’s largest retail market, accounting for almost 50 per cent of global retail transactions. It was valued at $3.8 What’s next?

Retail Marketing 130

Retail Marketing Marketing Social Commerce Consumer 130

Retail TouchPoints

APRIL 5, 2024

Contrast that to retail. consumers shop online, according to 2022 statistics ; 79% of shoppers shop at least once per month, with 22% doing so once a week, 27% once every two weeks and 29% once per month. Pini Yakuel is the Co-founder and CEO of Optimove , a customer-led marketing platform. About four in five U.S.

Customer Retention 312

Customer Retention Marketing Consumer Shopping 312

Retail TouchPoints

MARCH 30, 2023

The virtues of composable commerce and the emerging possibilities of generative AI were key themes of this year’s Connected Consumer Series , Resilient Retail: How Efficient, Effective and Engaging CX is Fueling Growth. Or ask a customer for their email address, or deliver a promotion? View the session on demand.

Point of Sale 298

Point of Sale Checkout Consumer Promotions 298

Inside Retail

FEBRUARY 16, 2023

As travel picks up in Southeast Asia, retailers, brands and marketers are revving up promotions and campaigns to encourage consumers to splurge on impulse purchases. “We We’ve observed an acceleration of the ultra prestige segment, especially in the more mature luxury markets of Asia and the Gulf,” she stressed.

Retail Marketing 130

Retail Marketing Marketing Returns Consumer 130

Retail TouchPoints

MARCH 31, 2021

Nowhere is that more true than the retail market, which has seen a fundamental shift among consumers in the wake of the pandemic. The question is: are retailers ready to handle it? found that nearly 70% of consumers intend to continue buying online for store pickup. They say you can never go back.

Consumer 317

Consumer Inventory Management Management Boutique 317

Retail Gazette

JANUARY 22, 2025

Accenture retail strategy and consulting managing director Matt Jeffers notes that shoppers are continuing to prioritise conscious consumption. Second-hand purchasing isnt just a trend; its a transformation of consumer behaviour, offering both economic and environmental benefits, he says.

Fashion 105

Fashion Grocer Consumer Shopping 105

Inside Retail

JUNE 28, 2021

Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. To do so, marketers are leveraging more data, technologies, and channels to create this type of relevant and customised customer journey. And consumers can feel it.

Customer Experience 221

Customer Experience Customer Retention Payment Services Advertising 221

Retail TouchPoints

NOVEMBER 23, 2022

While cannabis is a unique business in many ways, it ultimately behaves a lot like more traditional retail categories, particularly consumer packaged goods, pharmacy and spirits, according to Meth. Are your budtenders adequately promoting products that are relevant to consumers? Do you have signage set up?

Marketing 279

Marketing Promotions Retail Marketing Returns 279

365 Retail

JUNE 28, 2022

Consumer touchpoints are growing exponentially, making media activation more complicated as shoppers flutter across thousands of channels and apps, making the possible combinations infinite. With opti-channel, marketers can narrow the focus but widen their advertising impact. www.catalinamarketing.co.uk .

Retail Marketing 98

Retail Marketing Marketing Advertising Consumer 98

Inside Retail

JUNE 3, 2024

It’s no secret that consumers are still spending big on their pets even in a cost of living crisis – and the launch of luxury pet accessories brand Mon Petit Amour Manolo, which sells collars starting at $550, is proof of this. Room for growth The global pet accessories market is currently valued at US$11.01 billion in 2023.

Accessories 279

Accessories ATS Specialty Store Accounting 279

Inside Retail

JUNE 27, 2022

India’s beauty and personal care market is projected to reach US$21 billion in 2025, and the rising adoption of online shopping and greater product penetration in secondary cities are also contributing to the market’s enlargement. Consumers are at the heart of all we do. Celebrating uniqueness.

Consumer 130

Consumer Target Market Visual Merchandising Kiosk 130

Retail TouchPoints

JANUARY 28, 2022

Defined as data customers are willing to give to brands/retailers in return for discounts via a loyalty/rewards program or email, zero-party data is an oft-overlooked form of data collection thanks to its simplicity, but is now having a moment that will likely turn it into a permanent fixture in retail marketer’s toolkit.

Kiosk 278

Kiosk Outdoor Checkout Marketing 278

Retail TouchPoints

MARCH 26, 2024

Leading the charge in innovative, consent-driven strategies is the adoption of zero-party data , or data that consumers proactively share with a brand. This privacy-friendly approach empowers retail brands to create hyper-personalized targeting tactics, fostering genuine connections while respecting user privacy.

Advertising 264

Advertising Apparel Consumer Marketing 264

Retail TouchPoints

SEPTEMBER 15, 2021

Every year, retail brands miss out on potential revenue to the tune of $18 billion (according to Forrester research) thanks to abandoned carts. That doesn’t mean rude people ditching their physical shopping carts in the parking lot, but millions of consumers being lost in the online purchase funnel for a variety of reasons.

Marketing 263

Marketing Consumer Accounting Promotions 263

Retail TouchPoints

NOVEMBER 22, 2022

Co-producing the experience as a complement to its “Lowe’s Actually” campaign, the retailer hopes to convey that it can provide a comprehensive holiday shopping experience beyond construction materials to satisfy consumers’ decorating needs — and even make a few sales at the same time.

Shopping 304

Shopping Consumer Marketing Planning 304

Retail TouchPoints

JANUARY 27, 2022

One of the best resolutions brands can make — at new year’s or any time — is to be more cognizant and responsive to shifting trends in consumer priorities. But one trend that has been gaining momentum for several years is now clearly at the forefront of shoppers’ minds: the need for more eco-responsible practices in retail.

Shopping 264

Shopping Thrift Store Finance Consumer 264

RETAIL MANAGEMENT SOFTWARE

DECEMBER 24, 2021

The Retail market landscape has seen significant changes in retail trends and shifts in consumer behavior since the coronavirus breakout, but the industry now appears more optimistic about the growth prospects. Self-service check-ins and checkouts have become the new norm, saving time and money for retailers.

Retail Trends 111

Retail Trends Consumer Payment Services Fulfillment 111

Retail TouchPoints

OCTOBER 27, 2021

Even marketing teams that can map the entire customer journey have trouble identifying the exact moment or event that compelled a prospect to become a customer. This blind spot has always foiled retail marketers, but the issue has become more urgent as CMOs demand greater attribution and measurement for every ad dollar spent.

Marketing 306

Marketing Customer Experience Finance Retail Marketing 306

Retail TouchPoints

OCTOBER 14, 2022

The new partnership is just the latest example of the maturation of the retail media model , which until recently has been dominated by fairly basic website-based offerings such as sponsored search, display ads and promoted listings.

Advertising 195

Advertising Promotions Retail Marketing Marketing 195

Retail TouchPoints

JULY 6, 2021

Retailers including Walmart and REI are already blurring the line between retailer, marketer and content creator, and more retailers are sure to follow. For instance, Betabrand ’s combined podcast studio and retail space has drawn in customers who see the live recording sessions while passing by.

Social Commerce 277

Social Commerce Shopping Consumer Accounting 277

Independent Retailer

DECEMBER 17, 2024

Why it’s important for retailers to have a Marketing Calendar Why is a retail marketing calendar so important in retail? Include them in your seasonal marketing calendar and holiday marketing calendar. March 14: National Chip Day: Promotions with chips and other snacks, themed contests.

Marketing 52

Marketing Promotions Advertising Planning 52

Inside Retail

MARCH 20, 2023

Following its launch in Australia in 2016, Danish retail group Bestseller has firmly entrenched its presence in the retail market, with the company making strides in its sustainability and circularity initiatives. It works with more than 500 supply partners, with its products manufactured across over 800 factories.

Wholesale 236

Wholesale Fashion Shipping Department Stores 236

Retail TouchPoints

DECEMBER 1, 2023

Our Editor’s Perspectives columns offer insights and opinions from the Retail TouchPoints editorial team as they dig into the latest trends in retail, marketing and tech. But as Cyber Monday has slowly expanded to encompass an entire Cyber Week, it is now possible to let consumers have their football and shop too.

Shopping 289

Shopping Advertising Consumer Accounting 289