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Webinar: Salesforce Survey Takes The Pulse Of Marketers And Global Consumers

Retail TouchPoints

Numerous industry experts have commented that COVID-19 has accelerated many existing retail trends, most notably consumers’ embrace of digital commerce. But what do those who are directly involved in decision-making — marketers on one side, consumers on the other — really think about this shift? 12 webinar.

Consumer 201
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5 Hot Retail Trends to Explore at the Retail Innovation Conference & Expo

Retail TouchPoints

Retail industry professionals know how vital it is for them to stay abreast of the latest consumer and societal trends. Social Commerce Strategies Consumers are embracing shopping as a social activity, whether it literally occurs on a social platform or reflects their membership in a community of like-minded individuals.

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How Marketers Can Use the Holidays to Set a Foundation for Long-Term Loyalty

Retail TouchPoints

Amazon’s summer Prime Day sales event now serves to kickstart many retailers’ summertime sales and back-to-school marketing efforts, and is generally pivoting marketers’ planning calendars. And now, brand marketing teams wonder if the holiday marketing calendar has been elongated too.

Marketing 243
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Exclusive Q&A: EY Defines 5 Post-Pandemic Consumer Segments

Retail TouchPoints

In 2018, Ernst & Young (EY) launched an ambitious project called FutureConsumer.Now , to model scenarios that would challenge present thinking about future consumers. Orschell discussed the differences and overlaps among these consumer segments as well as other recent research. for trusted brands and 23% for ethical products.

Consumer 273
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Next Steps in Sustainable Apparel Retail: Consumer Communication and Carbon Offsets

Retail TouchPoints

A growing number of consumers are concerned about how their purchasing decisions impact the planet, but even the most sustainability-savvy customer may be confused about how best to align purchases with their green principles. Retailers taking such a proactive approach can benefit in several ways. In fact, half of the 1,000 U.S.

Apparel 283
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Retail Trends in 2021 — Overcoming 2020’s Challenges

Retail TouchPoints

In no particular order, let’s examine what we believe to be some key trends in retail. There’s already a transition underway from antiseptic multi-storied anchors to more vibrant, smaller environments in sync with consumer demand. Recommendation engines are used in ecommerce to point consumers toward specific products.

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Retail Trends in Vaping: What’s Driving Sales for Vape Juice Brands

Retail Focus

The vaping industry has seen a lot of growth over the years, driven by evolving consumer preferences, regulatory changes, and advancements in technology. For vape juice brands, staying competitive in the retail market requires a deep understanding of the latest trends influencing sales.