Retail TouchPoints

NOVEMBER 27, 2024

With retail sales bouncing around as the UK economy chugs along, marketers in the sector are seeking the best way to keep their customers happy and prevent them from spending their money in another store. But consumers are demanding in other ways, too. But consumers are demanding in other ways, too.

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Retail Focus

NOVEMBER 26, 2024

The influencer marketing industry was priced at £21 billion in 2024 and is projected to rise to £25 billion pounds by the close of 2024. Consumers commonly invest in the product recommendations of their chosen influencer; others are turned away by what they deem inauthentic content. When every post is an ad, consumer trust takes a hit.

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Retail TouchPoints

MARCH 11, 2025

By offering participants a chance to win a fun prize through this type of consumer promotion, you can create excitement for your brand, attract new customers and keep existing consumers coming back for more. Sweepstakes are often used by brands to promote products and create buzz. Examine legal considerations.

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Retail TouchPoints

OCTOBER 16, 2023

Despite a positive job market and a stabilized economic environment, most consumers ( 96% ) are looking to save money in the short term, according to a recent study from PwC. But at the same time merchants’ margins are being squeezed, making intelligent pricing and promotions strategies even more critical for success.

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Inside Retail

JULY 10, 2024

JB Hi-Fi’s subsidiary The Good Guys is facing legal action from the Australian Competition and Consumer Commission (ACCC) for alleged deceptive misrepresentations around its ‘StoreCash’ promotions. The post ACCC sues The Good Guys over dodgy promotions appeared first on Inside Retail Australia.

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Retail TouchPoints

JANUARY 29, 2025

billion ) annually to counterfeiting, equating to approximately 5% of all clothing sales in that market. Look at the value of seized items that are picked up by customs its in the hundreds of millions of dollars in particular markets, so theres a real impact of taking steps to fight it, said Ferdinand in an interview with Retail TouchPoints.

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Inside Retail

APRIL 14, 2025

According to a report by iResearch, the market size of micro-dramas in China last year reached US$6.85 They demand little from viewers, each episode lasts a minute or two, easily consumed between subway stops or during lunch breaks. But success requires a delicate balance between entertainment and promotion. With more than 9.6

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Retail TouchPoints

NOVEMBER 29, 2024

Certain categories seem to work best with social commerce: Consumer packaged goods (CPG), fashion, beauty, and health and wellness. Promotional efforts such as coupons and discounts work well in social commerce, too, as do flexible payment terms. Cultivating KOCs (key opinion consumers, a.k.a.

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Retail TouchPoints

NOVEMBER 22, 2024

While events like Black Friday and Cyber Monday are still expected to attract crowds and drive online traffic, competition for consumers’ carefully guarded share of wallet will be fiercer than ever. These networks enable targeted marketing, allowing retailers to deliver personalized offers that boost conversion rates.

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Retail TouchPoints

JANUARY 6, 2025

While policymakers often champion tariffs as a mechanism to protect domestic industries, their ripple effects are far-reaching, inflating costs, disrupting supply chains and, ultimately, burdening consumers. Price-sensitive products suffered a drop in demand as consumers struggled to shoulder the rising cost of tariff-stricken goods.

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Apparel Consumer Payment Services Promotions 278

Inside Retail

MARCH 26, 2025

After a four-year hiatus, G-Star Raw is poised to re-establish its presence in Australia and New Zealand, emerging from a turbulent chapter in the market. The Australian arm of the Dutch-founded denim giant, established in 1989, collapsed into voluntary administration in early 2020 as the advent of covid engulfed the market.

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Returns Fashion Consumer Marketing 264

Inside Retail

FEBRUARY 27, 2025

Australian retail is evolving at pace, and consumer expectations are higher than ever. Wunderkind s 2025 Australia Consumer Insights Report provides a deep dive into whats shaping online retail this year, based on responses from 500 Australian consumers. Gen Z and Millennials (46 per cent) are highly driven by customer reviews.

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Retail TouchPoints

OCTOBER 11, 2024

It’s essential (though tough) work, especially because consumers’ demand for visual assets in digital ecosystems is only continuing to rise. This results in relentless demand for creating engaging content across an increasing number of marketing and ecommerce channels in this digital-first economy.

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Management Marketing Consumer Promotions 278

Retail Gazette

APRIL 1, 2025

in the 12 weeks to 23 March 2025, with its market share slipping to 12.5%, according to the latest data from Kantar. In contrast, Aldi and Lidl both gained market share during the period. Aldis market share rose to 11.0%, while Lidls increased to 7.8%, as their sales grew by 5.6% share of the market.

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Retail TouchPoints

JANUARY 9, 2025

All these different sensory elements, including the music playlist, dont feel forced; it feels very authentic in the store, said Jaime Bettencourt, responsible for revenue growth, brand strategy and content marketing at Mood Media in an interview with Retail TouchPoints.

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Retail Focus

MARCH 25, 2025

Inflation has an impact on nearly every aspect of the economy, including raw material costs, wages, transportation, and, ultimately, the prices consumers pay for goods and services. Rising costs and shifts in consumer behaviors have a significant impact on the retail industry.

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Retail TouchPoints

JANUARY 9, 2025

To me this illustrates both how powerful gen AI-based solutions can be, but also the preparatory and ongoing work required to make them truly useful to both consumers and retailers. Influencers can amplify this problem by promoting products that may or may not be the genuine article.

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Retail TouchPoints

NOVEMBER 4, 2024

But even now, with the platform’s existence more precarious than ever, it continues to expand its user base, cultural influence and status as a marketing and commerce powerhouse. Retail TouchPoints: What makes TikTok such a powerful platform, both for consumers and marketers? has hung in the balance. based owner.

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Retail TouchPoints

JANUARY 9, 2025

Michelle Wlazlo, formerly the Chief Merchandising and Supply Chain Officer of JCPenney, has been promoted to Brand CEO of JCPenney. Our relationship with more than 60 million customers and the deep data we have create a compelling consumer value proposition across our brands, said Rosen.

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Retail TouchPoints

DECEMBER 2, 2024

Online sales saw an even bigger bump, with Adobe Analytics reporting a new milestone for ecommerce on Black Friday as consumers spent a record $10.8 That is more than double what consumers spent just a few years ago in 2017, when Black Friday drove a little over $5 billion in online spend. retail sales (excluding automotive) up 3.4%

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Retail TouchPoints

OCTOBER 17, 2024

In particular, generative AI is revolutionizing the shopping landscape to create more personalized and memorable experiences for consumers. Farfetch uses a generative AI tool called Phrasee to improve its email marketing campaigns. billion items.

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Retail TouchPoints

DECEMBER 26, 2024

For consumers, grocery shopping has become a multi-location event, with shoppers visiting an average of 5.2 This grocery hopping trend has become especially prevalent thanks to consumer-friendly technology like curbside pickup, home delivery and online ordering. What can grocery leaders do to recapture some of their lost market share?

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Inside Retail

FEBRUARY 4, 2025

Chinese consumers are now adjusting to a “new normal” in response to evolving market conditions, prompting businesses to rethink their strategies. The 2025 China Consumer Survey by AlixPartners reveals a significant shift in spending priorities, reflecting changing consumer behaviours and economic dynamics.

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Inside Retail

OCTOBER 18, 2024

The energy, the passion, the excitement for sports, is so prevalent in Australia that we think it’s a market that we can really grow and speak to consumers in and then in terms of the kind of the presence and the product full portfolio that we have as a brand,” said Cai. “In

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Inside Retail

NOVEMBER 27, 2024

The Black Friday Cyber Monday sales period has expanded to become ‘Black November’ this year, with many retailers and brands starting their promotions earlier than ever. However, many consumers only appear willing to buy if there’s a significant markdown involved, so where does that leave retailers?

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Retail TouchPoints

NOVEMBER 7, 2024

Three more supermarket chains will connect their electronic shelf label (ESL) hardware to the Carrot Tags pick-to-light functionality from Instacart , making it easier for Instacart pickers — and eventually for consumers themselves — to find the products on their shopping list.

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Inside Retail

OCTOBER 25, 2024

First-party data allows customers to be segmented into groups that brands can tailor relevant, timely promotions to – no more emails promoting children’s clothing to bachelors who have only ever bought menswear from you, for example. “If you know who someone is, you’ve got their details; that’s very powerful.”

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Promotions Marketing Customer Experience Advertising 242

Inside Retail

MARCH 10, 2025

Southeast Asia as key market We see Malaysia as a prime opportunity, given its status as one of Southeast Asia’s largest and most developed economies,” Mohammad A Baker, CEO of GMG, told Inside Retail. Insights from its acquisition of Royal Sporting House have also helped the company understand local market dynamics.

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Inside Retail

NOVEMBER 25, 2024

This seamless, integrated customer experience has redefined Australian consumers’ expectations, making it harder for traditional retailers to compete with their slower and more costly fulfilment methods. billion, Temu’s growth has been meteoric, largely fuelled by its competitive pricing and frequent promotional events.

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Inside Retail

MARCH 24, 2025

Retailers who understand the specific needs of each generation can tailor their marketing, product offerings and pricing strategies to match those preferences. From Gen Z to Alpha While Generation Z and millennials have been lucrative target markets for many retailers, the next big opportunity lies in the younger generation, Generation Alpha.

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Retail TouchPoints

FEBRUARY 14, 2025

Thats especially important when todays media-savvy consumer understands the difference between paid-for promotions and editorial reviews. In fact, according to a recent study more than half (53%) of consumers do not trust influencer content. For the beauty industry, staying authentic isnt a nice idea, its a business imperative.

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Retail TouchPoints

NOVEMBER 11, 2024

.” The collaboration with Claire’s comes on the heels of the release of Hilton’s newest album, Infinite Icons , which the hotel heiress and former star of The Simple Life also promoted through a recent shoppable livestream with NBCUniversal’s E! ”

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Jewelry Fulfillment Consumer Promotions 277

Retail TouchPoints

FEBRUARY 24, 2025

Consumers today expect immersive, content-rich ecommerce sites, yet if a site takes longer than four seconds to load, 63% of shoppers will abandon it altogether. If that was consumers first interaction with Uplift Desk, we knew they were not going to have a great interaction and they were going to bounce and go somewhere else, Burrow said.

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Retail Focus

NOVEMBER 27, 2024

Retail Focus caught up with experts in the flooring market to find out more about their latest solutions and the long-term benefits they offer to retailers large and small. They add that while eco-conscious choices resonate with today’s consumers, there is more to it than recycled content alone.

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Retail TouchPoints

DECEMBER 27, 2024

But reaching them requires more than flashy social campaigns or discounts theyre more resilient to being marketed to as well as ham-fisted attempts to study them. Retailers must reflect this diversity in their marketing. Theyve grown up with devices in hand, and social media is their base of operations. But deals arent everything.

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Retail TouchPoints

DECEMBER 12, 2024

The holiday shopping frenzy is officially in full swing now that Thanksgiving weekend has ushered in Cyber Week dealmaking, and brands are pulling out all the stops to capture consumer attention during the most lucrative retail season of the year.

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Promotions Customer Experience Consumer Accessories 173

Retail Focus

FEBRUARY 24, 2025

The Fast-Moving Consumer Goods (FMCG) industry is no stranger to challenges. AI image recognition FMCG is a technology that transforms how brands manage shelves, track inventory, and understand their consumer behavior. Real-Time Shelf Monitoring Manual shelf checks are time-consuming and prone to errors.

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