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Outdoor Supacentre fined $300,000 over spam

Inside Retail

Four-wheel drive and camping accessory retailer Outdoor Supacentre (trading as 4WD Supacentre) has been fined $302,500 for sending more than 83,000 spam texts. The ACMA had also sent five compliance alerts to the retailer after receiving consumer complaints. Businesses have paid more than $12.5

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Adidas Opens First TERREX Outdoor-Lifestyle Store in Canada

Retail TouchPoints

Adidas has brought its TERREX outdoor brand to Vancouver, British Columbia’s Kitsilano neighborhood with a new brick-and-mortar store. As TERREX expands its brick-and-mortar presence, location scouting for the label has been focused on areas that are known to attract outdoor enthusiasts. according to Hypebeast.

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SPARC Group Hires Outdoor Retail Veteran as Eddie Bauer CEO

Retail TouchPoints

SPARC Group , the retail venture owned by Simon Property Group and Authentic Brands Group (ABG), has hired outdoor industry veteran Tim Bantle to lead Eddie Bauer as CEO. During a career that has spanned more than 20 years , Bantle has worked with a number of outdoor companies in leadership roles.

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Backcountry Bolsters Digital CX to Manage Outdoor Recreation Shopping Surge

Retail TouchPoints

Fueled by consumers’ desire for safer, socially-distant-friendly entertainment during the pandemic, the increased interest in outdoor recreation has driven growth for outdoor gear and apparel retailer Backcountry.com.

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Academy Sports + Outdoors Expands Revionics Partnership to Optimize Customer-Centric Pricing

Retail TouchPoints

Academy Sports + Outdoors will extend its use of Revionics’ pricing intelligence software. Pricing is core to this merchandising strategy—and Revionics’ Base Price solution empowers the retailer to offer prices that present the most value to local communities.

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More People Than Ever Are Exploring the Outdoors. Here’s the Opportunity for Brands and Retailers

Retail TouchPoints

While COVID-19 has accelerated the adoption of many new shopping behaviors and expectations, there is another trend that the pandemic has pushed forward: interest in the outdoors. Participation in outdoor activities increased by nearly 25 million people over the past decade, and nearly half that number visited the U.S.’s

Outdoor 261
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Meet Outer – the US outdoor furniture brand curing ‘wet butt syndrome’

Inside Retail

Direct-to-consumer furniture company Outer aims to disrupt the outdoor furniture market with its cleverly designed sofas, chairs, and coffee tables that are made to stand up to the elements without adding to the world’s growing waste problem. That’s something that we want to provide to the Australian market as well.”.

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