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Unwrap Holiday Growth: The Top Benefits of Joining an External Loyalty Program this Season

Retail TouchPoints

While events like Black Friday and Cyber Monday are still expected to attract crowds and drive online traffic, competition for consumers’ carefully guarded share of wallet will be fiercer than ever. These networks enable targeted marketing, allowing retailers to deliver personalized offers that boost conversion rates.

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CCS 2021: Levi’s, 1-800-FLOWERS, Under Armour Reveal How They’re Meeting Fast-Changing Consumer Expectations

Retail TouchPoints

The 2021 Connected Consumer Series reflected the challenges retail (and society as a whole) have faced during the past year, but also the growing sense of optimism that is taking hold this year. that’s why marketing teams are allocating more of their spend towards them. How to Take Consumer Engagement and LTV to New Levels.

Consumer 189
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3 Ways to Maximize Zero-Party Data Collection During Black Friday and Cyber Monday

Retail TouchPoints

However, as stringent consumer privacy laws like GDPR and CCPA make collecting customer data more difficult, brands are having to adapt their data collection strategies to adhere to new standards. Amplify insights through targeted surveys. This is because they’re short and snappy, meeting consumers’ demands for convenience and speed.

Marketing 274
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Consumer Confidence Strategies – Turning Uncertainty Into Opportunity

Storis

Consumer confidence has long been a critical indicator of economic health, especially for the home furnishings industry, where major purchases often hinge on consumers’ sense of financial security. points from the previous month, signaling a cautious consumer mindset. in December, a decrease of 8.1 While a dip to 104.7