Retail TouchPoints

OCTOBER 15, 2024

The collapse of the traditional marketing funnel was a central theme of this year’s Advertising Week New York (AWNY), which brought thousands of executives from across the industry landscape to New York City for four days of sessions exploring the convergence of marketing, advertising, media and culture.

Marketing 295

Marketing Advertising Consumer Location 295

Retail TouchPoints

JANUARY 15, 2025

Her business plan, which centered around creating products for people with curly, coily, tight and textured hair, was decades in the making ( 20 of dreaming, 10 years in development and five years in-market, according to the Pattern Beauty website ), but now Ross and her Co-CEO Christiane Pendarvis are setting their sights on growing the brand.

Marketing 279

Marketing Consumer Advertising Accounting 279

Retail TouchPoints

JANUARY 2, 2025

At the same time , in-person shopping and spending also saw gains , with Mastercard remarking on what it called consumers balanced basket: restaurant spending grew 6.3% This spending growth demonstrates the adaptability of both consumers and retailers and the overall strength of the economy. last year).

Consumer 283

Consumer Returns Jewelry Promotions 283

Retail TouchPoints

OCTOBER 23, 2024

As data privacy becomes an increasing priority for both retailers and consumers, RFID stands out as a secure option that safeguards shoppers’ data. Unlike other technologies that may capture detailed consumer behavior and personal data, RFID technology is straightforward and privacy-conscious.

Consumer 275

Consumer Payment Services Inventory Management Checkout 275

Inside Retail

DECEMBER 5, 2024

When you think about the types of businesses millennials and Gen Z consumers frequent, apparel or beauty brands may come to mind first, but what about home goods? Research shows that millennials make up an increasingly large part of the consumer base for home goods and furnishings, which includes products ranging from bedspreads to furniture.

Marketing 244

Marketing Apparel Consumer Accounting 244

Inside Retail

JANUARY 5, 2025

Two of the nations major employers, with a combined workforce of 320,000 staff and about a 66 per cent share of the grocery market, Woolworths and Coles endured a 2024 they would no doubt rather forget. Woolworths and Coles, Australias supermarket goliaths, have gone from Covid-19 heroes to cost-of-living villains in the last two years.

Consumer 246

Consumer Supermarket Promotions Net Profit 246

Retail TouchPoints

JANUARY 8, 2025

A customer-centric approach to supply chain management is challenging; it requires a deep understanding of consumer expectations and behaviors, not just today but also for the foreseeable future. For starters, consumers appetite for digital commerce is skyrocketing. In 2020, global ecommerce sales reached $4.2

Consumer 279

Consumer Shipping Supply Chain Management Returns 279

Inside Retail

NOVEMBER 7, 2024

Australian consumers are expected to spend a record $6.7 The American-inspired shopping event hasn’t always been embraced by Australian retailers and consumers, but with the ongoing cost-of-living crisis and cost-of-trading crisis, there seems to have been a shift in attitude. That marks an increase of 5.5

Consumer 246

Consumer Shopping Planning Marketing 246

Retail TouchPoints

MARCH 12, 2025

To meet this challenge head on, DSW set out to deepen its consumer connections and create experiences that drove meaningful engagement with the help of personalization platform Moveable Ink. While personalized engagement tactics may have been a nice-to-have in years past, in this current environment they are now a necessity.

Marketing 260

Marketing Consumer Management ATS 260

Retail Focus

DECEMBER 3, 2024

Now, securing sought after products at the best price is becoming increasingly chaotic for consumers, with prices fluctuating during a number of weeks across the Golden Quarter. Forget deal or no deal, it’s more like deal or disappointment for consumers, leaving much to be desired in terms of results for retailers.

Consumer 262

Consumer Retailing Pricing Returns Promotions 262

Retail TouchPoints

FEBRUARY 12, 2025

Dicks Sporting Goods is expanding its Dicks Varsity Team content creator and influencer program by inviting consumers who have a passion for both sports and social media to join.

Sporting Goods 257

Sporting Goods Consumer Customer Experience ATS 257

Inside Retail

MARCH 10, 2025

As these international brands seek to establish themselves, we are witnessing an increased demand for retail space to accommodate their expanded product ranges to meet the needs of consumers, she said. The amount of new space added to the market is well below 10-year averages which is driving rents and pushing vacancy down.

Marketing 200

Marketing Shopping Supermarket Consumer 200

Retail TouchPoints

OCTOBER 27, 2024

They’ve been shaped/scarred by not one but two global economic traumas — the Great Recession of 2008-2009 and the COVID pandemic — and they’ve grown up with social media playing an increasingly large (and loud) role in shaping culture, including how these consumers shop, research and purchase products and services.

Payment Services 321

Payment Services Consumer Jewelry Marketing 321

Retail TouchPoints

NOVEMBER 27, 2024

With retail sales bouncing around as the UK economy chugs along, marketers in the sector are seeking the best way to keep their customers happy and prevent them from spending their money in another store. But consumers are demanding in other ways, too. But consumers are demanding in other ways, too.

Consumer 277

Consumer Marketing Promotions Customer Experience 277

Retail Focus

MARCH 25, 2025

Inflation has an impact on nearly every aspect of the economy, including raw material costs, wages, transportation, and, ultimately, the prices consumers pay for goods and services. Rising costs and shifts in consumer behaviors have a significant impact on the retail industry.

Consumer 130

Consumer Drop-Shipping Shipping Store Layout 130

Inside Retail

MARCH 26, 2025

After a four-year hiatus, G-Star Raw is poised to re-establish its presence in Australia and New Zealand, emerging from a turbulent chapter in the market. The Australian arm of the Dutch-founded denim giant, established in 1989, collapsed into voluntary administration in early 2020 as the advent of covid engulfed the market.

Returns 264

Returns Fashion Consumer Marketing 264

Inside Retail

APRIL 3, 2025

Global geopolitics are making Australia look like an attractive market, but retailers are continuing to grapple with huge shifts in consumer behaviour as well as technological change. These evolving consumer expectations are a key driver behind the changes happening in retail. This is what consumers crave.

Payment Services 130

Payment Services Consumer Customer Experience Fulfillment 130

Retail TouchPoints

NOVEMBER 29, 2024

Certain categories seem to work best with social commerce: Consumer packaged goods (CPG), fashion, beauty, and health and wellness. Cultivating KOCs (key opinion consumers, a.k.a. for every $1 spent on influencer marketing, one study found. Regardless, influencers pay dividends: businesses are making an average of $5.79

Social Commerce 278

Social Commerce Beauty and Health Payment Services Consumer 278

Inside Retail

APRIL 7, 2025

According to Bain & Companys How India Shops Online 2025 report, Indias e-retail market is on track to more than double from $60 billion in 2023 to $160 billion by 2028, making it the fastest-growing major e-commerce market in the world. This means brands need to rethink how they define their audience.

Marketing 130

Marketing Fashion Consumer Fulfillment 130

Retail TouchPoints

DECEMBER 24, 2024

For decades, household name brands have topped the consumer market. Theyve dominated shelf space at retailers around the world while owning consumer mindshare thanks to massive marketing budgets, established reputations and widespread recognition. All of that is changing. Have you tried their Chili Lime Tortilla Chips?)

Consumer 278

Consumer Marketing Management Shopping 278

Inside Retail

MARCH 11, 2025

The digitalisation of media has seen advertising budgets diverted towards social media campaigns and search engine marketing in Australia, 70 per cent of digital advertising spend goes to Meta and Google. For many retailers, these platforms have grown to consume the whole marketing funnel and their templated options have become the default.

Advertising 237

Advertising Marketing Consumer Returns 237

Retail TouchPoints

JANUARY 16, 2025

Everyday consumers are brands most powerful influencers today. Even long-established companies can quickly lose market share to new competitors that excel at building these connections and fostering loyalty. Digital experiences have a profound influence on consumer behavior, shaping their preferences, habits and purchasing decisions.

Customer Experience 304

Customer Experience Consumer Shopping Marketing 304

Inside Retail

JANUARY 13, 2025

If you don’t have your narrative set, someone else will tell your story, said Katie Welch, the chief marketing officer of Rare Beauty. Ross wanted to find a haircare brand that carried products suited to a wide variety of hair textures that were also marketed and presented in a quality manner.

ATS 289

ATS Fashion Apparel Consumer 289

Retail TouchPoints

NOVEMBER 22, 2024

While events like Black Friday and Cyber Monday are still expected to attract crowds and drive online traffic, competition for consumers’ carefully guarded share of wallet will be fiercer than ever. These networks enable targeted marketing, allowing retailers to deliver personalized offers that boost conversion rates.

Target Market 277

Target Market Marketing Marketing Spend Returns 277

Inside Retail

MARCH 24, 2025

Retailers who understand the specific needs of each generation can tailor their marketing, product offerings and pricing strategies to match those preferences. From Gen Z to Alpha While Generation Z and millennials have been lucrative target markets for many retailers, the next big opportunity lies in the younger generation, Generation Alpha.

Consumer 130

Consumer Shipping Returns Target Market 130

Retail TouchPoints

MARCH 27, 2025

Between the tariff tug-of-war, flailing markets, insanely high egg prices and general twitchiness (as one strategist put it), consumers have gotten a bit hard to nail down lately. Here’s what some of the leading minds in retail say consumers need now. One thing is clear its not AI.

Consumer 147

Consumer Sporting Goods Advertising Fast Fashion 147

Retail TouchPoints

JANUARY 24, 2025

The Modernization of Cosmetics Regulation Act (MoCRA) introduces significant regulatory changes for the cosmetics industry, aimed at enhancing consumer safety and product transparency. By understanding and implementing these standards, cosmetic manufacturers and retailers can navigate compliance effectively and strengthen consumer trust.

Consumer 297

Consumer Accounting Management Returns 297

Inside Retail

APRIL 1, 2025

According to analytics firm Statista , in the United States, the revenue generated in the baby and child care market is estimated to reach US$508 million by the end of 2025. The market is projected to expand at a compound annual growth rate of 5.77 per cent from 2025 to 2030.

Marketing 130

Marketing Consumer Management Shopping 130

Retail TouchPoints

JANUARY 29, 2025

billion ) annually to counterfeiting, equating to approximately 5% of all clothing sales in that market. Look at the value of seized items that are picked up by customs its in the hundreds of millions of dollars in particular markets, so theres a real impact of taking steps to fight it, said Ferdinand in an interview with Retail TouchPoints.

Marketing 264

Marketing Promotions Consumer Apparel 264

Retail Focus

NOVEMBER 26, 2024

The influencer marketing industry was priced at £21 billion in 2024 and is projected to rise to £25 billion pounds by the close of 2024. Consumers commonly invest in the product recommendations of their chosen influencer; others are turned away by what they deem inauthentic content. When every post is an ad, consumer trust takes a hit.

Promotions 246

Promotions Consumer Advertising Marketing 246

Retail TouchPoints

OCTOBER 11, 2024

It’s essential (though tough) work, especially because consumers’ demand for visual assets in digital ecosystems is only continuing to rise. This results in relentless demand for creating engaging content across an increasing number of marketing and ecommerce channels in this digital-first economy.

Management 278

Management Marketing Consumer Promotions 278

Retail TouchPoints

JANUARY 6, 2025

While policymakers often champion tariffs as a mechanism to protect domestic industries, their ripple effects are far-reaching, inflating costs, disrupting supply chains and, ultimately, burdening consumers. Price-sensitive products suffered a drop in demand as consumers struggled to shoulder the rising cost of tariff-stricken goods.

Apparel 278

Apparel Consumer Payment Services Promotions 278

Retail TouchPoints

OCTOBER 16, 2024

over 2023 despite continued concern about a consumer pullback. The upcoming presidential election also may impact consumer confidence (and therefore spending); however, the NRF acknowledged that it is nearly impossible to measure the actual effect of the election on current or future spending. This would equate to between $979.5

Finance 278

Finance Consumer Shopping Marketing 278

Retail TouchPoints

DECEMBER 2, 2024

Online sales saw an even bigger bump, with Adobe Analytics reporting a new milestone for ecommerce on Black Friday as consumers spent a record $10.8 That is more than double what consumers spent just a few years ago in 2017, when Black Friday drove a little over $5 billion in online spend. retail sales (excluding automotive) up 3.4%

Merchant Services 279

Merchant Services Jewelry Apparel Beauty and Health 279

Retail TouchPoints

JANUARY 9, 2025

All these different sensory elements, including the music playlist, dont feel forced; it feels very authentic in the store, said Jaime Bettencourt, responsible for revenue growth, brand strategy and content marketing at Mood Media in an interview with Retail TouchPoints.

Outdoor 278

Outdoor Fulfillment Consumer Location 278