Retail TouchPoints

SEPTEMBER 29, 2021

Gabe Nicolau, Director of Global Vertical Ad Solutions at TikTok described them at the TikTok World event as a “frictionless way of reaching consumers since they appear right in people’s For You feeds.”. In-feed ads are where the real shopping action happens. Here are three ways TikTok plans to get there: Collection Ads.

Social Commerce 317

Social Commerce Shopping Advertising Marketing 317

Inside Retail

DECEMBER 4, 2024

High-profile fashion collaborations are nothing new, but does making luxury accessible and marketing it to a younger audience come at a cost? Bitmoji, is a platform subsidiary of social media platform Snapchat, and there are over 2.7 Over the years Bitmoji has partnered with many fashion brands, including Ralph Lauren and Levis.

Fashion 277

Fashion Target Market Marketing Promotions 277

Inside Retail

JANUARY 2, 2025

Sydney-based fashion brand One Mile was founded by Sammy Robinson in 2020 after a collaboration with another brand sparked the desire to have her own label. One Mile made its runway debut at Afterpay Australian Fashion Week 2022 with its Resort ’23 collections. Things happen so quickly, that’s the exciting thrill of it.

Boutique 278

Boutique Fashion Location Returns 278

Retail TouchPoints

APRIL 2, 2025

The landscape of American retail is changing, with new customer demands, new players, new competition and a growing proportion of sales taking place across new digital channels like social commerce. In the fashion and lifestyle world, Nike is another player nailing the in-store experience. retail sales growth.

Social Commerce 147

Social Commerce Customer Experience Specialty Retailers Fashion 147

Inside Retail

FEBRUARY 2, 2025

A notable gap is apparent, though, between values and actions, as many still shop frequently on fast-fashion platforms like Shein. Social commerce will dominate By 2029, social commerce driven by platforms like TikTok and Instagram will account for a substantial share of Gen Zs purchases.

Social Commerce 130

Social Commerce Payment Services Beauty and Health Checkout 130

Retail TouchPoints

JULY 22, 2022

ShopStyle launched in 2007 with an innovative idea: creating a search engine focused solely on fashion. ShopStyle’s continuing dominance in the fashion realm demonstrates its ability to evolve with the needs of its clients. I’d say we’re more of a social commerce platform than a marketplace.

Fashion 290

Fashion Social Commerce Shopping Advertising 290

Retail TouchPoints

NOVEMBER 7, 2024

In fact, 54% of marketers planned to activate their 2024 holiday campaigns in Q3. But consumers have spoken, and 89% think pre-October is “too early” for brands to launch their Christmas marketing campaigns, according to new data from brand tracking company Tracksuit. RTP: Consumers are especially mindful of value this year.

Marketing 278

Marketing Promotions Consumer Advertising 278

Retail TouchPoints

JANUARY 29, 2025

John Ferdinand: The changes in technology and consumer behavior, and the exponential growth in online sales activity for all products but particularly in fashion have all contributed. Its about [a brand] comprehensively selecting all these elements anything that consumers associate with that exclusive items origin.

Marketing 264

Marketing Promotions Consumer Apparel 264

Inside Retail

OCTOBER 5, 2021

Fashion tech start-up Mys Tyler has secured more than $1 million in its seed funding round, with Mirvac Ventures, Antler Global and angel investor Brian Hartzer, former CEO of Westpac, backing the business. Mys Tyler stylists will work with the community to help women of all shapes, sizes and ethnicities meet and learn about fashion.

Fashion 246

Fashion Social Commerce Telecommunications Returns 246

Retail TouchPoints

JUNE 21, 2024

There’s no shortage of companies trying to crack the code of social commerce in the U.S. from the biggest social media platforms to small start-ups. Video commerce is the delivery of content. It ties together the best of affiliate, the best of influencer and the best of digital into social commerce.

Social Commerce 147

Social Commerce Merchant Services Shopping Fashion 147

Retail TouchPoints

OCTOBER 21, 2024

When Jennifer Hyman and Jenny Fleiss started Rent the Runway , they wanted to disrupt the fashion industry. As an example, Hyman pointed to the beauty industry, which she said has been fully disrupted, with upstarts like Glossier transforming the way they engage with consumers and develop products, Hyman explained. ” Hyman added.

Consumer 264

Consumer Fashion Department Stores Marketing 264

Inside Retail

AUGUST 20, 2024

To become a household name, Temple & Webster is focussing its social commerce efforts on Instagram while keeping an eye on the up-and-coming markets that TikTok could help it unlock. Social commerce is only going to become bigger and a more important part of the [marketing] mix.”

Social Commerce 278

Social Commerce Accounting Marketing Shopping 278

Inside Retail

JANUARY 16, 2025

Until recently, there didnt seem to be a limit to the price that consumers would pay for a luxury status symbol, such as a leather handbag. per cent), the US will remain a key market for luxury brands, attracting affluent consumers and driving sales across various product categories, Zheng said.

Merchant Services 130

Merchant Services Fashion Jewelry Social Commerce 130

Retail TouchPoints

SEPTEMBER 19, 2023

At the same time, global consumption of fashion has increased by 400%, while overall usage of products has dropped by about 40%. These are all realities that Coach has had to face head on as one of the top fashion and leather goods brands in the world. In the U.S.

Fashion 286

Fashion Accounting Marketing Social Commerce 286

Retail TouchPoints

JANUARY 12, 2024

As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. Social commerce value will keep on growing. The value of social commerce continues to grow rapidly and is shaping the future of online retail. E-sellers will leverage social channels more than ever.

Social Commerce 320

Social Commerce Beauty and Health Advertising Merchant Services 320

Retail TouchPoints

OCTOBER 6, 2023

QVC has launched an accessible fashion collection, designed by Isaac Mizrahi, inspired by QVC Brand Ambassador for Accessibility Selma Blair and developed via collaborative efforts with the disability community. The collection’s first assortment, which debuts on QVC on Oct. 6, 2023 at 1 p.m.

Fashion 279

Fashion Apparel Accessories Marketing 279

Retail TouchPoints

OCTOBER 3, 2024

Social commerce and resale company Poshmark has rolled out a new fee structure designed to help sellers maximize their earnings. Poshmark has invested heavily in new programs and experiences to support its entire community; the company recently launched Posh Party Live, livestream events curated to specific fashion themes.

Social Commerce 260

Social Commerce Fashion Consumer Shopping 260

Retail TouchPoints

OCTOBER 17, 2024

Qualified influencers will be able to create custom shoppable storefronts featuring Foot Locker products, and then link to that storefront from their social media accounts as well as tag specific products they mention.

Marketing 288

Marketing Accounting Location Fashion 288

Retail TouchPoints

OCTOBER 15, 2021

Brands and retailers are feeling mounting pressure — from consumers, shareholders and even their boards — to be more inclusive. But it’s still true that only a small fraction of the fashion retail market has put tactical plans into place to support this significant consumer base. billion in the U.S.

Consumer 290

Consumer Merchant Services Markdowns Fulfillment 290

Retail TouchPoints

APRIL 14, 2023

Described as a “constantly learning fashion marketplace,” the platform combines AI and human curation to present each shopper with a personalized selection of fashions from more than 2,000 participating brands. Brandon Holley, Chief Fashion Officer, Shoptrue That push and pull is evident in the platform they are building.

Fashion 264

Fashion Shopping Merchant Services Consumer 264

Retail TouchPoints

JANUARY 12, 2023

New to this year’s event is the Consumer Product Showcase , offering SMB brands the opportunity to show off innovative customer-facing products. Product categories include food and beverage, fashion, health and beauty, home and pets, office supplies, and cleaning and baby care. Taking place January 15-16 from 10 a.m.

Consumer 289

Consumer Beauty and Health Returns Location 289

Retail TouchPoints

APRIL 6, 2021

Social commerce is poised to be the focus of the next retail revolution: two-thirds of consumers say that social media has become as important as their other sources of information when making purchase decisions, according to data from Facebook. Betabrand’s Shows Are Live — and the Retailer Wants You To Know It.

Shopping 312

Shopping Social Commerce Boutique Fashion 312

Retail TouchPoints

OCTOBER 4, 2022

The transaction aims to create a global player in online fashion recommerce by combining Poshmark’s discovery-based social shopping platform and engaged community with Naver’s technological prowess in creating ecommerce experiences.

Social Commerce 284

Social Commerce Fashion Boutique Shopping 284

Retail TouchPoints

SEPTEMBER 14, 2022

Unfortunately that ancient (1989) bit of cinematic wisdom hasn’t exactly held true in the modern field of social media, where platforms including TikTok , Facebook and Instagram are increasingly pulling back on social commerce initiatives that have failed to attract enough of the right players. is livestream shopping.

Social Commerce 278

Social Commerce Shopping Advertising Consumer 278

Retail TouchPoints

JULY 12, 2021

The Flipkart Group — India’s homegrown digital commerce conglomerate that is majority-owned by Walmart — has raised U.S. The Flipkart Group includes ecommerce marketplace Flipkart , digital fashion destination Myantra , Flipkart Wholesale , online travel company Cleartrip and a majority stake in the payments app PhonePe.

Wholesale 309

Wholesale Social Commerce Fashion Consumer 309

Inside Retail

FEBRUARY 17, 2025

The themes on display are often indicative of the global trends affecting consumers and retail. In the past year or so, KPMG has published global research papers that add further insights to the big trends affecting retail models and consumer behaviour. Statista has reported that the global value of social commerce will grow from US$1.3

Payment Services 130

Payment Services Social Commerce Department Stores Consumer 130

Retail TouchPoints

AUGUST 12, 2022

By the close of its ninth edition in June, the New York Fashion Tech Lab (NYFTLab) and its largest-ever group of partner retailers and brands from major corporations had provided support to five women-led emerging business-to-business fashion technology companies. Paris; and Tel Aviv.

Social Commerce 243

Social Commerce Fashion Returns Consumer 243

Inside Retail

FEBRUARY 20, 2025

The rise of the singles economy appears to be a long-term phenomenon, Damien Yeo, consumer and retail analyst at BMI told Inside Retail. Bautista said that, for consumer goods, there is a clear emphasis on solo-friendly packaging design, premium single-serve offerings, and smart portion control.

Social Commerce 130

Social Commerce Consumer Marketing Accounting 130

Retail TouchPoints

JUNE 17, 2022

Pinterest is the place to go if you need inspiration for décor, cooking, home improvement projects, summer fashion…the list goes on. In general, Pinners spend 2X more than people on other platforms, so whether they are coming to look for new furniture or fashion or dinnerware, we see a lot of purchase intent.

Merchant Services 299

Merchant Services Social Commerce Advertising Payment Services 299

Retail TouchPoints

JUNE 2, 2022

Pinterest has signed a definitive agreement to acquire THE YES , an AI-powered platform that allows consumers to personalize their shopping feeds based on their brand, style and size preferences. THE YES features hundreds of merchants and boasts a fashion taxonomy that relies on human input and machine learning to power its algorithm.

Shopping 278

Shopping Social Commerce Checkout Fashion 278

A1 Retail

NOVEMBER 6, 2024

Original research of over 1,000 UK shoppers by RetailNext showed that while 40 percent of UK consumers now visit non-food stores once a week, 46 percent of Millennials make weekly trips to stores (+6 percentage points compared to the average UK shopper). Similarly, for Health & Beauty, Gen Z were also x1.7

Beauty and Health 102

Beauty and Health Social Commerce Apparel Consumer 102

365 Retail

DECEMBER 24, 2024

In 2024, the sector navigated a period of change driven by shifting consumer expectations, economic pressures, and evolving workplace dynamics. A new government in the UK introduced policies that have influenced business operations and consumer spending patterns, particularly in areas such as taxation and sustainability incentives.

Retail Trends 64

Retail Trends Social Commerce Advertising Consumer 64

Retail TouchPoints

NOVEMBER 25, 2024

Now, Bogg Founder and CEO Kim Vaccarella is bringing the bag to even more consumers thanks to a new partnership with Target. We’ve brought in some partners who have been in the fashion industry to help with the infrastructure, which we desperately needed. We’ve more than doubled our sales since then, and it’s just been a dream.

Wholesale 275

Wholesale Advertising Sporting Goods Marketing 275

Retail Gazette

JANUARY 22, 2025

Pre-loved goes mainstream The rising popularity of second-hand goods and renting fashion over the last couple of years is set to go mainstream this year. Second-hand purchasing isnt just a trend; its a transformation of consumer behaviour, offering both economic and environmental benefits, he says.

Fashion 105

Fashion Grocer Consumer Shopping 105

Retail TouchPoints

OCTOBER 12, 2023

Consumers are cautious and somewhat “on watch” when it comes to AI, but they know they’ll need to reconcile their reservations. According to Morning Consult, 52% of consumers are convinced that AI is here to stay. So what’s at play here and where might we go next?

Social Commerce 297

Social Commerce Consumer Shopping Marketing 297

Retail TouchPoints

JULY 23, 2021

Last year, multiple lockdowns and store closures forced fashion retailers to go online. We have seen new shops, small shops and global fashion brands create or add a stronger online presence to adapt to the changes the pandemic created. . Another residual challenge that arose due to circumstances, was a new consumer mindset.

Fashion 264

Fashion Advertising Shopping Consumer 264

Retail TouchPoints

MARCH 9, 2021

Cutting-edge brands and retailers are embracing the authentic, real-time nature of livestreaming to: Amplify and capitalize on influencer partnerships; Position business leaders and associates as trusted experts; and Replicate the magic of in-person fashion shows and product drops. consumers have tuned into a livestreaming event.

Retail Marketing 306

Retail Marketing Marketing Boutique Fashion 306