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3 Ways Livestreaming is Shaking Up the Retail Marketing Playbook

Retail TouchPoints

Cutting-edge brands and retailers are embracing the authentic, real-time nature of livestreaming to: Amplify and capitalize on influencer partnerships; Position business leaders and associates as trusted experts; and Replicate the magic of in-person fashion shows and product drops. consumers have tuned into a livestreaming event.

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As Consumer Demand for Inclusion Rises, Retailers Must Tackle Legacy Issues and Attitudes

Retail TouchPoints

Brands and retailers are feeling mounting pressure — from consumers, shareholders and even their boards — to be more inclusive. Because of efforts to address this mismatch of product and real-world sizing, Coresight Research estimates that the value of the extended-size market for women will grow to $32.3 billion in the U.S.

Consumer 283
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FASHION HOUSE opens €25m outlet centre in Bucharest

Retail Focus

International fashion outlet developer, FASHION HOUSE Group has officially opened its doors to a €25M new outlet centre in the east of Bucharest, the Group’s second outlet centre in Romania’s capital. The country’s GDP increased by 0.3 per cent compared to the previous quarter and was up 2.4

Fashion 162
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Why luxury Aussie retailers are missing a major consumer segment

Inside Retail

Recent research has revealed that luxury Australia retailers aren’t doing enough to capture the attention of, and drive consumer spending by, migrants of Asian background and heritage. In order to do so effectively, she stressed the importance of understanding the various factors and intricacies that inform their consumer behaviour.

Consumer 263
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The “Great Mall Resurgence” in the American retail market

Inside Retail

Neil Saunders, managing director and retail analyst at GlobalData, also confirmed the popularity of the American mall scene, commenting, “There is a narrative going around that malls are making a comeback. Consumers have a lot of choices about where to shop and when they drive to malls, they want more than a functional experience.”

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Introducing Asia’s answer to slow fashion: Supermint

Inside Retail

Asia’s answer to slow fashion, Supermint, has just unveiled its first Hong Kong store at mixed-use retail destination PMQ. We believe we can open up more possibilities for slow fashion and make the fashion journey sustainable. “We Modern women are independent and have unique fashion tastes.

Fashion 130
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Global luxury brands find safer passage into India’s premium retail market

Inside Retail

Swiss purveyor of luxury chocolates, Laderach; renowned French retailer, Galeries Lafayette; the Spanish fashion powerhouse, Balenciaga; the Swiss emporium for multi-brand watches and jewellery, TimeVallee; and the Dutch haircare salon brand, Keune, are amongst the esteemed names set to establish their presence in India in the months ahead.