Remove Consumer Remove Employee Engagement Remove Shopping
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Personalization that Consumers Expect Post-Pandemic

Retail TouchPoints

Consumers now look for personalization throughout their interactions with a retailer at multiple touch points. According to McKinsey , it yields 20% higher customer-satisfaction rates, boosts sales-conversion rates by 10% to 15%, and enables an increase of 20% to 30% in employee engagement.

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Theatro 2024 Holiday Shopping Survey Press Release

Theatro

FOR IMMEDIATE RELEASE 78% of Holiday Shoppers Concerned about Store Safety This Year, New Theatro Survey Shows Despite safety concerns, one in four shoppers say they plan to shop more in-person for holiday gifts–but with higher expectations, lower patience and delayed purchases as economic pressures and tech annoyances loom large.

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GMG’s senior HR director on strengthening the company’s retail workforce

Inside Retail

By utilising tools like employee self-service portals and digital training platforms, HR resources become more accessible to all employees. Additionally, prioritising training and development ensures that both frontline and corporate employees have opportunities for growth.

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From Unwanted to Pre-Loved: the Branding Lessons from Poshmark and Mercari

Retail TouchPoints

Zara’s “Pre-Owned” platform enables shoppers to sell, repair or donate pre-owned clothing, Net-a-Porter allows consumers to buy and resell secondhand designer items, and Patagonia’s “Worn Wear” program even allows shoppers to trade-in pre-loved products to buy new items.

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Transforming Retail Experiences Through Digital Signage

Retail TouchPoints

Every interaction between a consumer and a brand is part of the overall retail experience. This could be a billboard or advertisement on the street, the look and feel of a storefront design, or the physical and digital displays within a shop. They even influence how employees engage with customers and deliver value.

Kiosk 278
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Wireless 5G Revolutionizing Retail

Retail TouchPoints

5G can Drive Consumer Engagement. 5G is expected to be a powerful catalyst to disrupt retail operations, from optimizing warehouses and supply chain management to transforming the in-store customer experience through personalization and product engagement.

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6 Keys to Empowering Store Associates During the Holiday Season

Retail TouchPoints

While the NRF has yet to release its total sales projections for the season, its early consumer research reveals that consumers plan to spend an average of $875 this holiday season, in line with the five-year average — and most of that money will be spent online. Put managers front and center. Provide flexible scheduling.