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Myer’s strategic moves suggest the future of retail is consolidation and loyalty

Inside Retail

However, Gray did counter his praise of Wirth with a caveat, suggesting that there’s still room for Myer to explore more in-store curation to deepen brand experience and connection with their target market. If Myer is the answer, what’s the question? Hats off to Myer.”

Apparel 252
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Apple, Macy’s and IKEA Rank High in Innovation but Social Impact Scores are Mixed

Retail TouchPoints

The Aii, which covers 186 companies across 20 industries, is based on results of a survey of more than 7,000 consumers for a shopper’s-eye view of which retailers are the most innovative. I think it also does a really good job of being able to integrate across different platforms and make it a seamless experience for the consumer. ”.

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How L’Occitane’s Dr Vranjes Firenze aims to grow in Australia and beyond

Inside Retail

L’Occitane purchased Dr Vranjes Firenze in January this year for a reported US$164 million, or approximately 12 times its core earnings, from Bluegum Capital Partners, a European private equity fund that specialises in consumer brands. The brand is selective in choosing partners with which to create aligned ranges and enter new markets.

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Analysis: Why rethinking demographics leads to better segmentation

Inside Retail

In fact, it can be quite challenging to group consumers into segments that are both accurate and valuable. We need the segments to capture enough of the similarities and differences across consumers to be valuable, without creating so many distinct segments that there are too many to feasibly target.

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Navigating the what, when, where and how of personalisation

Inside Retail

It’s no secret that many companies rely heavily on consumer-generated data to inform many activities, from product development and strategic planning to targeted marketing campaigns. Marketers everywhere are talking about it. The essence of personalisation Picture a scenario, you’re in a department store.

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How female founders aim to change the capital-raising game

Inside Retail

From Spanx’s Sara Blakely to Glossier’s Emily Weiss, some of the most successful female founders in retail today struggled to raise funds in their early days because the majority-male panels they were pitching simply didn’t ‘get’ their business or target markets. It’s a sadly common story.

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Clear vision – omnichannel retailing for optical brands

I Vend

Optical retail straddles two worlds – optical retail stores are part medical practice, with prescription lenses, and part fashion retailer, selling designer frames and sunglasses. This combination of challenge and opportunity means that never has brand been so important for optical retail stores.