In-store shopping is far from dead – but the phygital world beckons retailers
Inside Retail
OCTOBER 26, 2023
Our survey reflected that consumers are drawn to physical stores for the tactile experience – with 56 per cent of consumers visiting stores to view products in real life and 46 per cent of consumers visiting stores to compare similar products within a tangible retail setting. “And And this appeal will last.
Let's personalize your content