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How digital signage and kiosks can help stores match the online experience

Inside Retail

Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. So how can physical retail stores replicate the experience and deliver an equally personalised interface for customers?

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How AI-Driven Search and Personalization Boosted AOV 5.5% for Freedom Furniture

Retail TouchPoints

In the words of Paula Mitchell, Digital General Manager, We wanted consumers to think of Freedom not as your mums brand but as your best friends brand. In its stores, the SAP module on the POS screens mimics the customer-facing website, giving associates the same enhanced search functionality as online shoppers.

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Has Amazon Finally Cracked the Code for Grocery Retailing?

Retail TouchPoints

It doesnt matter how fresh and fun your store looks, if it doesnt have the products and experience consumers want, they wont be back. Balancing its signature innovation impulse with the expectations of customers in a needs-based category has been one of Amazons biggest stumbling blocks with grocery. That said, 180 million U.S.

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3 Brands Making AR the Star of the Customer Experience

Retail TouchPoints

Businesses that offer AR-driven experiences are 41% more likely to capture consumer attention than those that do not, according to Deloitte, and 66% of consumers are interested in using this tech while shopping. Benefit offers a virtual try-on experience, powered by AR, to make this process easy and inspiring.

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Dollar General Plans 575 New Stores, 4,250 Remodels, Tests Same-Day Delivery

Retail TouchPoints

We believe we will enhance the customer experience with a lighter-touch remodel , including customer-facing physical asset updates , planogram optimizations and expansions across the store. This initiative is aimed at our mature stores that are not yet old enough to be part of the full remodel pipeline.

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Generative AI in Retail: 4 Predictions for 2025

Retail TouchPoints

At the same time, consumer expectations for personalized, omnichannel shopping experiences continue to rise. For example, multimodal AI can help retailers optimize inventory by analyzing sales patterns alongside supplier communications and consumer feedback. One area of focus will be content moderation.

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Revitalising retail: the power of digital signage and kiosk technology

Inside Retail

With the return to bricks-and-mortar shopping, retailers are seeking new ways to connect with consumers in a personalised and tailored way. Enter digital signage and kiosks, which are transforming the in-store experience and helping retailers deliver a customer experience that matches consumers’ online shopping expectations.

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