Remove Comparison Shopping Remove Location Remove Returns
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The Rise of the Digital Showroom

Retail TouchPoints

Own your audience’s comparison shopping experience. Comparison shopping is a major part of the showrooming experience for most consumers. In a branded B&M environment, the comparison process works to your advantage: you win no matter which item they choose to buy. Where are they located?

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4 Steps Retailers Can Take to Market Themselves in a Recession

Retail TouchPoints

Using OOH media and location-based targeting strategies allows retailers to maximize the value of customer floor time to increase basket size and drive revenue. Crafting in-store advertising with these concerns in mind can lighten the anxiety of comparison shopping for consumers while ensuring retailers aren’t leaving money on the table.

Marketing 298
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Ecommerce with Flair: Digital Tools for a More Inspiring Online Experience

Retail TouchPoints

Empowering customers to quickly locate and refine items in their search reduces fatigue and makes browsing new products more engaging. When customers find that special something that they just can’t purchase today, it is always there waiting for them when they return.

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Cars, Wine, Trees — COVID-19 Proved Once and For All that You Can Sell Just About Anything Online

Retail TouchPoints

Learning about the different models, comparison shopping, getting price quotes, looking into features — all of that’s happening online, prior to the actual transaction, which then the consumer goes to do in person. Overcoming Last Mile and Return Hurdles.

Returns 279
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Shoppers’ In-Store and Online Expectations for 2019

Wiser

According to the survey results, their top motivation for in-store shopping is: product availability (64 percent), store location (56 percent), to try on or test items (54 percent), instant gratification with purchases (51 percent), no shipping costs (49 percent), the in-store experience (39 percent), and easier return methods (37 percent).

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Zebra Technologies releases 16th Annual Global Shopper Study

Mass Relators

–   Zebra Technologies Corporation  has announced the findings of its 16 th Annual Global Shopper Study that confirmed retailers are feeling the omnichannel squeeze, particularly with managing online returns and reducing shrink caused by theft, fraud and other contributing factors.

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Everything You Need To Know About Shopify POS Hardware: Cost, Where To Buy, & More

Merchant Marverk

If your store is not located in the US, you will have different card reader options; check Shopify’s help center to see your options. One benefit of purchasing equipment directly from Shopify is that Shopify offers 24/7 support for that hardware and risk-free 30-day returns. iPad Stands.