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Ecommerce in 2025: How Data Quality Powers Growth and Customer Satisfaction

Retail TouchPoints

Ecommerce businesses can better understand and serve their clientele when interactions are powered by clean customer data. Customer profiles that are correct, current and enhanced with demographic and geographic data allow organizations to personalize communications, optimize marketing efforts and uncover new customer prospects.

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DTC Brands Forge Unique Paths to Growth

Retail TouchPoints

“So many DTC brands start out where a founder saw a niche in the market based on their own personal experiences,” said Nikki Baird, VP of Strategy at Aptos in an interview with Retail TouchPoints. But just because they had a great idea to start doesn’t make them the de facto target market. ThirdLove’s Venice, Calif.

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How To Choose The Best Location For Your Business

Retail Minded

Choosing the right location for your company is essential since it will have a direct impact on your business success. The right location will boost your visibility, improve accessibility, and connect you with your target audience. If your business is very far from your target audience, they may not want to visit your space.

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Spotlight: Brandfirm Demonstrates an Important Lesson About Knowing Your Target Clients

Small Biz Trends

Understanding your target market is an essential part of running a business. The marketing agency knew it wanted to serve small businesses. The founder worked for a national mortgage company in its Chandler, AZ location. But many new businesses simply accept all clients that come their way. After a workplace shift.

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5 Marketing Strategies To Help You Find New Customers

Retail Minded

You can partner with other businesses just to target your brand name to gain traction among your target market. You may also want to enter a partnership with those stores that have the same clientele as your business. Think Influencer Marketing. Consider Partnerships.

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Unlocking the Power of Data: How Retailers Can Use Big Data to Drive Growth

365 Retail

Retailers can better divide their clientele and precisely target marketing initiatives. Enhancing Marketing Strategies with Big Data Big Data is transforming retail marketing strategy. For a new line of sports apparel, a shop might target a group of consumers who often buy athletic wear by means of advertising.

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Meet the Breathtaking AI Revolution that Breaks New Ground in Visitor Analysis: BoostBI Sales Coach

V Count

The demand for people counting sensors and visitor analytics is growing for businesses with physical locations. Businesses worldwide, of all sizes and across various sectors, primarily retail, use people counting sensors at their physical locations to gather detailed customer data, informing their business models.