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Key Strategies to Improve Your Retail Company’s Online Customer Journey and Increase Customer Retention

Retail Focus

By building an intelligently optimised online customer journey you can achieve higher sales conversion rates, improved customer retention, and a stronger, more recognisable brand. This stage is followed by consideration, in which your potential customers research and compare your and your competitors’ products.

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Proven Marketing Strategies That Keep Consumers Coming Back

365 Retail

To prevent this, it is essential to balance customer growth with powerful retention strategies. Research shows that retaining current customers is not only more cost-effective but also increases the likelihood of repeat purchases and higher spending over time. Customer retention begins with understanding your audience.

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The Future of Retail is Multilingual

Retail TouchPoints

Recent estimates forecast that nearly a quarter of global retail sales will come from online channels by 2027, so the ability to serve a multilingual customer base will be essential for businesses seeking global success. Research shows that nearly 30% of businesses lacking appropriate multilingual support have lost customers.

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Leveraging CXM Technology for Clienteling

Storis

One strategy that has gained traction in recent years is clienteling, a technique rooted in building long-term relationships with customers through personalized interactions and tailored recommendations. Clienteling is a sales philosophy centered around understanding and meeting the unique needs of individual customers.

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How bonuses and incentives help customer retention 

365 Retail

What is customer retention? Customer retention refers to a company’s capacity to convert purchasers into repeat customers, preventing them from purchasing from a rival. Why is customer retention crucial for businesses? The company’s interest is reasonable.

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From styling Beyoncé to a Paris salon: The rise of Marie France Van Damme

Inside Retail

With a newly-opened salon in Paris – strategically nestled among fashion titans like Dior and YSL – and a diverse clientele that includes A-list celebrities, the luxury label, which is best known for its silk caftans and timeless resortwear, is making its presence felt far beyond the Asian market.

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Navigating the Trends and Challenges of Customer Loyalty Programs in Retail

RETAIL MANAGEMENT SOFTWARE

Emerging Trends in Retail Customer Loyalty Programs If you’re ready to implement a loyalty program for your retail business, it’s essential to understand the current market and future forecasts. Subscription-based loyalty programs can create a sense of exclusivity and commitment among customers, leading to greater loyalty.