Retail TouchPoints

OCTOBER 4, 2023

The numbers from our latest guide to omnichannel commerce speak for themselves, showing that marketing across three or more channels earns brands 250% higher engagement. Social commerce metrics are up in 2023 , with a 9% increase in gross merchandise value and a 63% increase in average order value across BigCommerce’s merchants.

Merchant Services 261

Merchant Services Social Commerce Checkout Payment Services 261

Retail TouchPoints

DECEMBER 21, 2023

It’s no secret that retailers and brands have become obsessed with driving conversion in their quest to recover the more than half of shoppers who abandon checkout before completing their purchase. Maximizing that combination of factors can be accomplished at checkout, as long as it’s not stripped of all its goodness.

Checkout 273

Checkout Payment Services Kiosk Shipping 273

Retail TouchPoints

DECEMBER 13, 2023

Technology also is significantly enhancing the checkout process, with more retailers adopting self-service kiosks, integrated RFID, mobile POS systems, scan-and-go integrations and frictionless checkout options. Retailers using cashier-based systems also are focusing on updating hardware and software to improve the checkout experience.

Shopping 307

Shopping Checkout Kiosk Consumer 307

Retail TouchPoints

SEPTEMBER 18, 2023

In stores, technology that fosters faster checkout and browsing/store navigation for shoppers would serve well to be rolled out just in time for the holidays. Increased Loyalty Perks Over the last several months, several prominent retailers have reevaluated their loyalty programs and strategies.

Social Commerce 323

Social Commerce Consumer Checkout Point of Sale 323

Retail TouchPoints

JUNE 15, 2022

Self-Checkout/Roaming Checkout. Versions of self-checkout are already in play for grocery, big box and a variety of other stores, mostly to reduce wait times at registers. Roaming checkout enables employees to take payments from shoppers from anywhere inside the store.

Payment Services 261

Payment Services Checkout Shrinkage Fast Fashion 261

Retail TouchPoints

AUGUST 14, 2020

Social commerce, engaging customers through influencers and shoppable posts are a few of the strategies being used by top retailers. “We’re Given the proliferation of shopping platforms, retail marketers are striving to make the checkout experience easy. “In Q2, we saw a 71% year-over-year growth.”.

Consumer 284

Consumer Marketing Checkout Customer Experience 284

Retail TouchPoints

AUGUST 30, 2023

The Index reveals that 33% offer help via SMS, 63% send cart abandonment reminders and 64% offer customer service assistance during checkout, including live chat, phone, email and click-to-call, which can convert an ordinary experience into a pleasant and helpful one that a customer will remember. Tip 3: Optimize navigation and search.

Checkout 259

Checkout Shipping Customer Experience Point of Sale 259