Remove Checkout Remove Shopping Remove Visual Merchandising
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Beyond Shopping: How Retailers can Turn Stores into Experiential Hubs

Retail TouchPoints

Despite the surge in online shopping, physical stores remain essential for retailers, providing a space for customers to interact with products and build deeper brand connections. Retailers using cashier-based systems also are focusing on updating hardware and software to improve the checkout experience.

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In-Store Retail Media Flexes to Move Beyond Digital Screens

Retail TouchPoints

This presents an opportunity for in-store media to influence customers brand preferences as they shop.” ” Krans added: “We want to be very thoughtful and intentional about the type and placement of that media touch point, so as not to be disruptive to the shopping experience.

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4 Ways QR Codes are Transforming the Retail Shopping Experience

Retail TouchPoints

Engaging with shoppers in real time as they leisurely walk through your store is essential for creating lasting connections that go beyond checkout — and keep them coming back for more. Endless aisles also build trust and loyalty through an all-around improved shopping experience.

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The Signs of Bad Shopping Experiences and How to Mitigate Them Using Digital Surveys

Retail TouchPoints

How to Track a Customer’s Bad Shopping Experience. Abandoned Shopping Carts: If you have a product waiting in your online shopping cart, it might be that the customer has not quite found all the items they are looking for or has started to browse another site.

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5 Ways Food Stores are Leading in Experience Innovation

Retail TouchPoints

Food shopping is a highly personal, and sometimes emotional, experience. And because food shopping decisions align directly with consumers’ needs and preferences, food retailers have a unique opportunity to differentiate through the physical experience they offer. Photo courtesy of: Shutterstock. Exemplary Product Presentation.

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What Gen Z Expects from In-Store Experiences: Shared Values and Community Connections

Retail TouchPoints

New research from MG2 confirms that Gen Z is looking for curated visual merchandising experiences and for brand values to shine through in these physical environments, along with a focus on wellbeing and community connections.

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How Hydra Health is Transforming the Hospital Gift Shop

Retail TouchPoints

That translates into gift shops and cafeteria spaces that are often sterile environments featuring the same mediocre-quality products and pre-packaged foods. In typical gift shops, “you see a lot of things behind glass display cases, but what people are usually looking for is some deodorant or even a hairbrush,” she said. “So