Retail TouchPoints

APRIL 27, 2023

As rival TikTok ramps up its shopping initiatives , Meta is streamlining its own commerce strategy to drive more in-platform shopping on Instagram and Facebook. A shift toward a new dynamic for Instagram and Facebook Shops will require companies to enable in-app checkout in order to offer a Shop on both sites.

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Inside Retail

FEBRUARY 2, 2025

A survey by software broker Capterra showed 78 per cent research products on platforms like TikTok before purchasing and 54 per cent have shopped directly through social media apps; however, the Love Song survey by Live Nation found that 83 per cent prioritise real-world experiences over digital ones.

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Retail TouchPoints

JUNE 2, 2022

Pinterest has signed a definitive agreement to acquire THE YES , an AI-powered platform that allows consumers to personalize their shopping feeds based on their brand, style and size preferences. With this acquisition, Pinterest is setting the stage for an expanded social commerce strategy and product offering.

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Wiser

APRIL 3, 2023

The online shopping experience has grown exponentially in recent years and has changed to encompass much more than just a website with an online storefront. Think about it, when was the last time you were scrolling through your social media and came across an ad for a product? This is social commerce. billion dollars.

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Retail TouchPoints

AUGUST 15, 2023

What it didn’t have at that point was a streamlined, intuitive online checkout process — and that quickly became a major hindrance to the company’s DTC expansion plans. “We We were attracted because of their fraud offering and then we saw their checkout solution.” The Bolt solution also benefits from a network effect. “As said Narang.

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Retail TouchPoints

MARCH 30, 2022

Without foot traffic, social platforms saw brands offer delivery (with and without third-party delivery vendors), livestream shopping experiences and more ways to pay online. Reducing user flow and overall friction has been key in acquiring new customers and maintaining positive engagement for social commerce brands.

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Retail TouchPoints

OCTOBER 3, 2022

TikTok will reportedly enter a partnership with TalkShopLive to launch its live shopping platform in North America, two people familiar with the matter told the Financial Times. TikTok’s live shopping platform is already operational in Asian markets including Thailand, Malaysia and Vietnam as well as the U.K.

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Retail TouchPoints

JUNE 20, 2023

Walmart is the first retailer to test out TalkShopLive ’s new “shoppable simulcast” feature, which allows brands to broadcast live shopping events simultaneously across up to four different online destinations, including the TalkShopLive platform, their own website and Facebook.

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Inside Retail

AUGUST 14, 2024

Combining the influence of viral content with the ease of online shopping, the triumphant success of TikTok Shop is no secret. Despite launching in select markets less than a year ago, in September 2023, TikTok Shop aims to grow its US e-commerce sales to US$17.5 But this is yet to be confirmed by TikTok.

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Retail TouchPoints

DECEMBER 13, 2023

Despite the surge in online shopping, physical stores remain essential for retailers, providing a space for customers to interact with products and build deeper brand connections. Retailers using cashier-based systems also are focusing on updating hardware and software to improve the checkout experience.

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Inside Retail

MARCH 29, 2022

Social commerce, or purchasing products and services within social platforms, represented just 4 per cent of the US retail e-commerce market in 2021. Live shopping, or purchasing products during a livestream, was a small part of that. Here’s who we expect to dominate live shopping and social commerce in 2022.

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Retail TouchPoints

SEPTEMBER 12, 2023

It might have been the worst-kept secret in retail, but after months of unconfirmed reports , behind-the-scenes testing and tales from the front lines , TikTok has finally, formally launched its new ecommerce offering — TikTok Shop. in November 2022. reads the company announcement. The company also reiterated that all TikTok-protected U.S.

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Inside Retail

JANUARY 16, 2022

During periods of lockdown, social media emerged as a key form of communication, opening an opportunity for retailers to accelerate the development of social commerce in the APAC region. China continues to lead the world in social commerce. In those under 40, this figure jumped to 1 in 3.

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Inside Retail

DECEMBER 14, 2022

When it comes to social commerce or ‘shopper-tainment’, the valuations of this burgeoning space can fluctuate wildly. One report claimed that social experiences will directly influence US$42 billion of e-commerce sales in Southeast Asia by the end of 2022. The rise of TikTok Shop in 2022 has been phenomenal.

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Retail TouchPoints

FEBRUARY 23, 2022

To answer customers’ demands, business leaders must find the balance between adapting services to consumers’ digitally-driven shopping behaviors and staying true to the company’s strategy. It also requires businesses to create a digital wallet, obtain a shareable QR code and keep track of every checkout location.

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Retail TouchPoints

JULY 19, 2022

But following a series of major strategic moves, the role Pinterest hopes to play in the burgeoning realm of social commerce is crystal clear. Julie Bornstein, Founder of The YES and now Chief Shopping Officer, Pinterest. What can [the web] do that a retail store can’t do that makes shopping better?

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Retail TouchPoints

JULY 19, 2022

YouTube has announced a series of new enhancements to make shopping more integrated on its platform, including a new Shopping section on the site and a partnership with Shopify that will allow merchants to easily feature products on their YouTube content. The Shopping section will roll out to additional countries later this year.

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Retail TouchPoints

DECEMBER 2, 2021

Dan Lurie, Head of Product, Shopping, Pinterest. Pinterest is a social media platform and yet…it isn’t. At the very least, the form it takes is very different from its counterparts: “Pinterest is not social media, although we are grouped in that category,” said Dan Lurie, Head of Product, Shopping at Pinterest. “We’ve

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Shopping Merchant Services Social Commerce Checkout 272

Retail TouchPoints

NOVEMBER 13, 2023

Meta and Amazon have quietly debuted a new closed-loop social commerce experience that allows Facebook and Instagram users to link their social media accounts to Amazon so they can make purchases directly in-platform.

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Retail TouchPoints

NOVEMBER 1, 2021

Pinterest is launching into livestreaming with the debut of Pinterest TV — a series of in-app, live, shoppable video content that zeroes in on the platform’s social commerce potential. Pinterest TV will allow creators to tag the products they showcase via “Product pins,” which Pinners can shop and then purchase on retailers’ websites.

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Retail TouchPoints

MARCH 3, 2021

As social commerce adoption continues to pick up its pace, more retailers are offering shoppable content on platforms like Snapchat, Instagram and TikTok. By virtually twisting or turning each pair of jeans, users can learn about specific fits, washes and unique details, as well as get styling tips and click to purchase.

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Retail TouchPoints

JANUARY 31, 2022

The expansion of its AR visualization tech into the home décor category is critical to the platform’s social commerce ambitions : nine out of every 10 Pinners use Pinterest for home décor research and inspiration, and the company reports that Pinners are 5X more likely to purchase from try on-enabled Pins than standard Pins.

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Retail TouchPoints

OCTOBER 4, 2023

Whether it was inspiration from this “summer of sport” or keeping up with the ever-changing weather, the increasing unpredictability of consumers’ shopping habits was on display this summer. Having grown up as internet natives, Gen Z is said to be more desensitized to traditional advertising. after deploying both of these tactics.

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Inside Retail

JANUARY 10, 2024

Embracing AI Walmart’s goal is to make shopping experiences effortless, engaging and personalised. There is also a new AR feature called ‘Shop With Friends’. It’s essentially a ‘Virtual Try-On’ service that becomes a social experience. This new service will automate the shopping experience, from basket building to delivery.

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Retail TouchPoints

JULY 2, 2024

Orders are handled by a Walmart API and follow a familiar checkout flow, and users who purchase an item also will receive a “virtual twin” for use on Roblox. We are in the early days of testing commerce on Roblox, and we are excited to continue taking steps with brands like E.l.f. experience on Roblox , where U.S.

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Retail TouchPoints

OCTOBER 19, 2022

The buy now, pay later (BNPL) firm has launched a series of new products under the Klarna Spotlight banner, all aimed at strengthening the company’s position as “a true shopping utility for consumers and a growth partner for retailers.” Shoppable Video. All products featured can be purchased directly from the videos. Creator Platform.

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Inside Retail

FEBRUARY 17, 2025

But if you have never heard of social commerce, now is the time to stand up and pay attention. Statista has reported that the global value of social commerce will grow from US$1.3 In late 2023, Salesforce reported that 59 per cent of consumers had shopped on social media, a massive jump from 15 per cent in 2021.

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Retail TouchPoints

DECEMBER 21, 2023

It’s no secret that retailers and brands have become obsessed with driving conversion in their quest to recover the more than half of shoppers who abandon checkout before completing their purchase. Maximizing that combination of factors can be accomplished at checkout, as long as it’s not stripped of all its goodness.

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Retail TouchPoints

APRIL 18, 2023

Shopping is everywhere. There are seemingly endless opportunities to shop — or be inspired to shop — in both the physical and digital worlds at any moment. Today’s consumers move across digital, physical and social platforms with ease, switching from browsing, researching and buying in seconds. Oct 6-10, 2022.

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Retail TouchPoints

OCTOBER 7, 2022

One variation of Bolt’s Checkout Everywhere function on The Independent ‘s site. It makes it very easy for services and publishers like The Independent to open up their own shops with the complete inventory, but without actually holding that inventory.”. Social Commerce Meets Affiliate Marketing.

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Retail TouchPoints

DECEMBER 2, 2020

Online shopping has accelerated this year because of COVID-19-triggered lockdowns, and this sudden growth may become permanent. Personalization also increases the relevance of ads on social platforms, which can spark unplanned purchases that create the same enjoyment as making an impulse buy in person.

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Retail TouchPoints

OCTOBER 21, 2022

For the enterprise solutions we have Pay with Venmo checkout, which is the integrated checkout button that you see as you’re checking out with large businesses such as the Grubhub s and Lyft s of the world. People really are converting at checkout because it’s seamless and easy. Example of a Venmo business profile.

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Merchant Services Payment Services Checkout Finance 338

Retail TouchPoints

MARCH 9, 2023

To do it, Forever 21 is: Making significant investments to align its digital and physical channels ; Enabling fast, frictionless checkout ; Meeting Gen Z where they are, on social media, to drive discovery ; and Listening to its customers to evolve its brand in line with their expectations. Forever 21 one-click checkout with Bolt.

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Retail TouchPoints

JUNE 15, 2022

Appointments for high-end fashion brand shopping have been a long-time standard, but they’ve begun to trickle down to fast fashion brands like H&M and Zara too. Customers book an appointment online and then shop in-store, creating a more curated feel while making life easier for associates to manage. Self-Checkout/Roaming Checkout.

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Retail TouchPoints

SEPTEMBER 18, 2023

Heightened Demand and Discounts Heightened demand for in-store shopping, overall minimal sales growth and right-sized discounts will occur. In stores, technology that fosters faster checkout and browsing/store navigation for shoppers would serve well to be rolled out just in time for the holidays.

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Retail TouchPoints

JUNE 11, 2021

Live shopping is still a young medium, but retailers and social media platforms alike already are taking advantage of its biggest strength: directly connecting consumers and brand representatives in real time. Facebook is building on these shared experiences with Live Shopping Fridays , a series of scheduled live shopping events.

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Retail TouchPoints

APRIL 23, 2024

market — recently raising its fees for TikTok Shop sellers in the U.S. It’s being rolled out in conjunction with compatriot brands Meta and Snap and is already having an impact: Snap’s partnership with Amazon to enable in-app shopping helped to boost Snap’s share price by 7.4%. With more than 100 million U.S.

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