You’ll Break Your Checkout – and 4 Other Checkout Myths Debunked
Retail TouchPoints
OCTOBER 7, 2024
There’s a common myth amongst retailers that checkout is “untouchable,” a fragile system that can be thrown into disarray by even the slightest modifications. It’s why we’ve seen retailers invest significant time and money in efforts to upgrade and personalize every part of shoppers’ journeys – except for checkout.
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