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How Retailers can Reduce Tax Complexities and Make the Nice List this Holiday Season

Retail TouchPoints

The holiday shopping season appears to start earlier each year, with Black Friday and Cyber Monday deals extending for weeks and retailers constantly competing for consumers attention. Additionally, the checkout process must remain consistent whether consumers are shopping in-store, online or using the retailers app.

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Grocery Trend Report: Upgrading Digital Shopping to Support ‘Power Users’ and Appealing to Ethno-National Identities

Retail TouchPoints

The in-store grocery shopping experience has held on to its appeal, even as supermarket retailers have realized that they also need to offer customers simple, yet personalized, digital commerce options. Albertsons also has recognized the major role that mobile devices play in grocery shopping.

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Malls’ New Success Strategy: Attracting Gen Zers Hungry for Social Contact

Retail TouchPoints

Despite years of stories about the demise of the shopping center, consumers ventured to the mall in droves to cross items off their shopping lists and enjoy the spirit of the season. While their social and shopping experiences likely originate online (TikTok, Instagram, Snapchat), they dont end there.

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Backcountry Bolsters Digital CX to Manage Outdoor Recreation Shopping Surge

Retail TouchPoints

Fueled by consumers’ desire for safer, socially-distant-friendly entertainment during the pandemic, the increased interest in outdoor recreation has driven growth for outdoor gear and apparel retailer Backcountry.com. Just before the pandemic took hold in the U.S.,

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How Streamlining Digital Checkout Boosted Polywood Conversions Nearly 50%

Retail TouchPoints

In 2017, Polywood had a great product sustainability story (its outdoor furniture is made from 100% recycled plastic and comes with a 20-year guarantee) and a solid launching pad for direct-to-consumer sales (a 27 -year history of selling through big box, home improvement and specialty patio stores). It was an involved, intense process.

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Thinking Outside the Mall: Using Exterior Spaces to Draw Shoppers In

Retail TouchPoints

For those not familiar, it’s an enormous structure, and like most auto-centric suburban shopping centers, it’s surrounded by acres of parking spaces. Supreet Barhay: Even before the pandemic, we were looking at ways shopping centers could draw more foot traffic by creating additional places for community and engagement.

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The Grocery Store Experience: How to Design Safe, Adaptable Shopping Environments

Retail TouchPoints

More than 800 customers completed the survey, which was designed to gauge confidence and overall satisfaction in the grocery shopping experience thus far during the pandemic — 97% of those surveyed had visited one of T&C’s stores within the previous month. It had been planned for years, but COVID-19 created significant urgency.

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