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As we continue STORIS NextGen’s evolution, we share the Top 5 Areas of ROI your peers have found through our web-based, mobile solution for homefurnishings retail. It takes valuable marketing dollars to drive store traffic. Our retailers find this cuts an astonishing 70% of time off checkout.
Transitioning Away from Manual or Back-Office Ticket Writing While the legacy practice of hand-writing tickets may have served homefurnishings retailers in the past, it feels outdated and cumbersome to guests and your staff today. This empowers furniture and appliance retailers to build highly targetedmarketing campaigns.
Written for the HomeFurnishings Association’s Educational Series In a world before showroom technology , it was inefficient to track non-purchasing guests. In fact, research shows that with follow-up or targetedmarketing, approximately 20% of originally unsold guests can become converting customers.
Written for the HomeFurnishings Association’s Educational Series In a world before showroom technology , it was inefficient to track non-purchasing guests. In fact, research shows that with follow-up or targetedmarketing, approximately 20% of originally unsold guests can become converting customers.
These are strong indicators that the housing market will gain momentum, benefiting retailers as these buyers furnish their new homes. Why Retail Executives Should Be Optimistic The housing market and the homefurnishings industry are intrinsically linked. It’s important to make a great first impression.
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