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If Rich gives Georganne a gift from your store she may like it, but it probably won’t bring her in to shop. Cross-merchandise products to increase your average sale. You should also decide now where holiday returns will be processed: at the checkout or at a separate table. And push gift cards! Know what else?
A survey commissioned by social shopping platform Slickdeals found that U.S. Impulse shopping is not reserved for physical stores. Let’s dig into more ways that you can directly affect your customers’ impulsive shopping behaviors. Get a bunch of low-priced options right by checkout. 2: Cross-merchandising.
However, merchandising does not have to become chaotic. With the proper retail fixtures, you can create an organized, enjoyable shopping experience for your customer. Featured below are several different slatwall fixtures and clever ways to use them to highlight – and sell – inventory in your shop. Acrylic Slatwall Trays.
The Target Syndrome Think about the last time you shopped at a Target store. We begin each one by observing how people shop the sales floor: Where do they go? These are the important but often overlooked things that allow customers to shop comfortably. How much did you spend? Where do they linger? The Enablers.
When thoughtfully designed and organized, they can improve the overall shopping experience, increase customer engagement, and boost sales. They also facilitate easy product location and access, making shopping more convenient and enjoyable.
BOPIS (Buy Online Pickup In Store) and curbside pickup will continue to expected standards of operation because customers love the ease of shopping. Add additional conveniences such as personal shopping services, both in person and virtually, and your store will stand out among competitors. Crossmerchandise everywhere.
Amazon stores, including Amazon Go, Whole Foods Market, and Amazon Fresh currently employ Amazon One , a “fast, convenient, contactless way to use your palm to pay at a store, present a loyalty card, enter a venue, or badge into work” to move shoppers quickly through checkout lines. Hello double duty!
Remember, its job is to transition customers from whatever they were doing outside of your store and refocus them on shopping. People don’t start thinking about merchandise until they are at least 5-10’ inside the door, this means that the baskets and signs and samples that fall within the decompression zone will e missed.
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