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Why Emotion is the Most Important Customer Experience Metric

Retail TouchPoints

Whether its the frustration of being stuck in a middle seat on a long flight, the excitement of waiting hours to taste a special meal, the thrill of getting access to a limited-edition sneaker or the satisfaction of discovering the perfect vacation while browsing late at night, emotions drive all interactions that customers have with brands.

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RFID Technology: Enhancing Retail Efficiency While Protecting Consumer Data

Retail TouchPoints

These benefits lead to smoother operations and enhanced customer experiences, which in turn drive sales and satisfaction. As data privacy becomes an increasing priority for both retailers and consumers, RFID stands out as a secure option that safeguards shoppers’ data. To combat this risk, retailers can encrypt their RFID tags.

Consumer 275
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Has Amazon Finally Cracked the Code for Grocery Retailing?

Retail TouchPoints

It doesnt matter how fresh and fun your store looks, if it doesnt have the products and experience consumers want, they wont be back. Balancing its signature innovation impulse with the expectations of customers in a needs-based category has been one of Amazons biggest stumbling blocks with grocery. That said, 180 million U.S.

Checkout 284
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Technology Created Grocery Hopping, and Technology can Solve it

Retail TouchPoints

For consumers, grocery shopping has become a multi-location event, with shoppers visiting an average of 5.2 This grocery hopping trend has become especially prevalent thanks to consumer-friendly technology like curbside pickup, home delivery and online ordering. When customers visit the store to redeem their prizes (e.g.

Grocer 251
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How QR Codes Modernize Holiday Shopping Experiences

Retail TouchPoints

1WorldSync’s 2024 Consumer Product Content Benchmark report revealed that 64% of shoppers have scanned a QR code on a product while shopping in-store. With a quick click on a smartphone, these customers have accessed hidden content, exclusive deals and lightning-fast checkouts. The result?

Shopping 276
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The Six Trends Quickly Reshaping the Payments Industry in 2025

Retail TouchPoints

While card- and cash-based transactions aren’t going away, merchants will certainly need to plan for a future in which consumers in certain markets prefer to use alternative payment methods (APMs) to make purchases in-store or online. billion in 2025 to $911.8 billion by 2030, at a CAGR of 10.2%

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SVP Reveals How Tractor Supply Assesses Tech to Power ‘Legendary’ Service Experiences

Retail TouchPoints

Whether customers decide to shop online, use the mobile app or are face to face with an associate, Tractor Supply offers a number of tools that enable inventory visibility, seamless service and fast checkout. RTP: How do you use consumer and associate feedback to best prioritize your tech investments?