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TikTok Shop Officially Debuts in the U.S.

Retail TouchPoints

It might have been the worst-kept secret in retail, but after months of unconfirmed reports , behind-the-scenes testing and tales from the front lines , TikTok has finally, formally launched its new ecommerce offering — TikTok Shop. and managed by the U.S. in November 2022. reads the company announcement. Digital Service (USDS).

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Toys ‘R’ Us to Add 30 New UK Shop-in-Shops via Expanded Partnership with WHSmith

Retail TouchPoints

A little less than one year after Toys ‘R’ Us made its return to the world of UK brick-and-mortar via nine shop-in-shops in WHSmith stores, TRU parent company WHP Global has announced plans to expand the partnership and add 30 new locations by this summer. Retail Group , as well to cruise ship and airport locations.

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Behind the Scenes of TikTok Shop with a Pioneering U.S. Seller

Retail TouchPoints

Now the company has become the first toy brand to test out the hottest new arena in digital selling — TikTok Shop. Brands have been clamoring to sell on TikTok almost from the moment the platform began its meteoric rise and the #TikTokMadeMeBuyIt hashtag proved its commerce potential. in November 2022. in November 2022.

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PacSun CIO Reveals the Array of Behind-the-Scenes Tech Needed to Meet Gen Z’s Expectations

Retail TouchPoints

In 2021, there was also PacSun’s split from former PSEB division Eddie Bauer , which was acquired by SPARC Group , the brand management firm operated by Authentic Brands Group and Simon Property Group. We put a 360-degree view of the customer profile and shopping behavior for us to better understand the customer.

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For Forever 21, Omnichannel Experiences are Key to Staying a Gen Z Favorite

Retail TouchPoints

Easier said than done, especially for a brand that is still working its way back from the brink. If she’s in a store and they don’t have her size, she can order it right there and have it shipped to her, or to her store. You’ve got to have great product and a great experience.” said Hawkins. said Hawkins.

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Off-Price Retail: A Double-Edged Tool For Brands With Excess Inventory Needs

Retail TouchPoints

By optimizing excess inventory management and partnering with off-price retailers, companies can distribute leftover products through a simplified process that creates additional revenue and reduces harmful waste — a proven win-win recipe for brand growth, customer loyalty and sustained success. How Is Excess Inventory Optimized?

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Inside Incu’s digital relaunch plans for A.P.C. and Rag & Bone

Inside Retail

Here, Incu CEO Douglas Low discusses the improved the shopping experience at A.P.C. and Rag & Bone and why – after recently announcing its new partnership with Danish fashion brand Ganni – Incu seems to be on such a roll. . DL: We hired a new marketing manager, new buying manager, new creative brand manager.

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