Retail TouchPoints

SEPTEMBER 12, 2023

TikTok Shop will now bring shoppable videos and livestreams directly to For You feeds across the country, and give brands, merchants and creators the tools to sell directly through shoppable content on the TikTok app.” reads the company announcement.

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Merchant Services Payment Services Shopping Checkout 241

Retail TouchPoints

AUGUST 24, 2023

If Educational Insights is any indicator, it’s as game-changing as brands hoped it would be. Educational Insights first launched its shop in April 2023, and Lee Parkhurst, Senior Brand Manager at the company, said they’ve “been quadrupling our business month over month since.”

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Shopping Merchant Services Fulfillment Social Commerce 204

Retail TouchPoints

JULY 10, 2024

For example, why do retailers working to enhance brand recognition rely on influencers from Instagram, TikTok and other platforms for promotion and marketing? This informed customer allows the retailer to tap into new and lucrative customer bases that may have been unreachable before.

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Retail TouchPoints

MARCH 9, 2023

Easier said than done, especially for a brand that is still working its way back from the brink. Everything, Everywhere, All at Once The first step in any omnichannel journey is to intertwine the physical (store) and digital (website, app) worlds of a brand. You’ve got to have great product and a great experience.”

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