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Shein Shoppers can Now Make Returns at Forever 21

Retail TouchPoints

Popular shopping app Shein has expanded its partnership with Forever 21 to allow its customers to return orders at Forever 21’s more than 300 U.S. stores, powered by Happy Returns. Now Shein will have a more permanent presence at Forever 21 via this returns partnerships. in a statement. ” .

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Revolutionizing FMCG with AI-Powered Image Recognition: Enhancing Shelf Management and Consumer Insights

Retail Focus

AI image recognition FMCG is a technology that transforms how brands manage shelves, track inventory, and understand their consumer behavior. Implementing AI-powered image recognition allows FMCG companies to streamline operations, boost sales, and deliver better customer experiences. It is worth the investment.

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Is Localization the Key to Increased Sales?

Retail TouchPoints

When we consider the methods that have successfully held onto existing customers as well as garnering new ones, there is a common theme: personalization. If the past few years have taught us anything, it’s that personalizing the customer experience is what keeps consumers coming back time and time again.

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Time to De-Uberize: the Hidden Power of Live Commerce

Retail TouchPoints

Highly functional, Uber-ized commerce usually involves ordering several options and getting them quickly, but then going through the hassle of returning most of them. They should not think of live commerce as merely another way to meet customer expectations. Brand managers can write a script, cast their agents and create a performance.

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Designing with Data: Keeping Retailers Ahead of the Trends

Retail TouchPoints

One caution about this approach is that with the digital age comes reduced attention spans – once the customer has stood on the logo or climbed the rock wall and posted it to their account, they are unlikely to come back for that experience again.

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PacSun CIO Reveals the Array of Behind-the-Scenes Tech Needed to Meet Gen Z’s Expectations

Retail TouchPoints

She recently implemented a solution to unify and organize customer data, including not just online and in-store purchases but also returns and call center activity. Retail TouchPoints (RTP): How did your career as an IT executive prepare you to support PacSun as the company’s CIO and lead the brand toward a digital-first approach?

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Behind Desigual’s repositioning and its Asia Pacific expansion

Inside Retail

Earlier this month, Desigual partnered with Melbourne-based brand management firm O’Rourke Showroom to unveil its spring-summer collection, further expanding its retail distribution in Asia Pacific. Inside Retail: What are the reasons behind Desigual’s return to Australia?